321 episodes

Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.

Book Marketing Mentors Susan Friedmann

    • Business
    • 5.0 • 47 Ratings

Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.

    How to Best Inspire Readers to Buy Your Book - BM319

    How to Best Inspire Readers to Buy Your Book - BM319

    Do you want to know how to inspire readers to buy your book?
    Listen in as Casey Demchak, author, expert copywriter, and consultant shares his secret sauce for writing engaging, conversational-style marketing copy to multiply your book sales. 
    In this week's powerful episode "How to Best Inspire Readers to Buy Your Book" you will discover…
    3 timeless reasons your business needs strong marketing copyWhat needs to be the #1 intention of your marketing copyHow to write headlines that are clear, concise, compelling, but not flashyCasey's formula for writing  back cover copy for your book that gets attentionAnd a whole lot more…
    Here's how to download your free copy of Casey's ebook "7 Must-Know Copywriting Secrets That Sell More Books" 
    Get more gems from Casey and other guest experts, when you join the Book Marketing Mentors Premium Membership today!
     

    • 28 min
    How to Best Boost Your Business Efficiency - BM318

    How to Best Boost Your Business Efficiency - BM318

    Do you want to know how to boost your business efficiency?
    Listen in as business strategy coach Lisa Corrado shares her wisdom on planning and implementing your systems and strategy to bring to life your larger vision as a business owner.
    In this week's powerful episode "How to Best Boost Your Business Efficiency" you will discover…
    Why your business needs a strong strategyHow to circle back to when you go off-courseWeaving your values into your strategyCreating a system to capture information in a more organized wayAn embarrassing mistake to avoid when setting up a strategy or systemWhen the power ‘no’ is your best solutionAnd a whole lot more…
    Here's how to get a free copy of Lisa's "Better-Than-Ever Fast Focus sheet"
    Get more gems from other guest experts, when you join the Book Marketing Mentors Premium Membership today!
     
     
     

    • 26 min
    How to Best Get Booked as a Podcast Guest - BM317

    How to Best Get Booked as a Podcast Guest - BM317

    Do you want to know how to best get booked as a podcast guest?
    Listen in as Kay Suthar, Founder of Make Your Mark Podcasting Agency shares what you need to know to research, learn, and prepare to become a guest on a podcast to increase your reach and land more sales for your business.
    In this week's powerful episode "How to Best Get Booked As A Podcast Guest" you will discover…
    What is podcast guesting and why you should embrace it to accelerate your author authorityHow to effectively research the best podcasts opportunities to impact your reachWhat you need to know to clear a podcast guest pre-screening processHow to craft an irresistible call-to-actionBIG podcast guesting mistake to avoidAnd a whole lot more…
    Here's how to find out more about Kay's services
    Podcast Guest Resources: 
    Matchmaker.fmGetbookedonpodcast.comPodMatch.comGet more gems from Kay and other guest experts, when you join the Book Marketing Mentors Premium Membership today!
     
     
     

    • 28 min
    How to Best Sell Your Masterclass Without Feeling Sleazy - BM316

    How to Best Sell Your Masterclass Without Feeling Sleazy - BM316

    Do you want to know how to best sell your masterclass without feeling sleazy?
    Listen in as Sue Clement, business acceleration strategist, shares how to silently - and effectively - sell your masterclass to gain visibility, credibility, and authority to land more clients for your business.
    In this week's powerful episode "How to Best Sell Your Masterclass Without Feeling Sleazy" you will discover…
    How to use your masterclass to increase your credibility, visibility, and authorityThe secret sauce to selling silently without feeling like a sales weirdoWhat you need to know to set yourself up as a trusted expert authorityThe biggest mistakes to avoid when creating and selling your masterclassHow to make an irresistible offer that will win your clients’ trustAnd a whole lot more…Here's how to get your gift from Sue!
    Get more gems from guest experts, when you join the Book Marketing Mentors Premium Membership today!

    • 33 min
    How to Best Get Your Book Published Traditionally - BM315

    How to Best Get Your Book Published Traditionally - BM315

    Do you want to know how to best get your book published traditionally?
    Listen as Tony Robino, Founder of Windword Literary Services, shares the steps you need to have your book considered by a traditional publisher, including finding a literary agent.
    In this week's powerful episode "How to Best Get Your Book Published Traditionally" you will discover…
    2 essentials you need to prepare if you want a traditional publisher to take interest in your bookHow to write a query letter that grabs attentionWhere to find literary agents who might want to represent you to a traditional publisherWhat traditional publishers favor most in potential book choicesAnd a whole lot more…Here's how to contact Toni for more information about her services.
    Get more gems from Toni and other guest experts, when you join the Book Marketing Mentors Premium Membership today! 

    • 26 min
    How to Best Market Your Book With a Killer Content Strategy - BM314

    How to Best Market Your Book With a Killer Content Strategy - BM314

    Do you want to know how to market your book using a killer content strategy?
    Listen in as Melanie Herschorn, Founder of VIP Digital Content shares the top strategies for content marketing that not only connect you with your target audience but establish you as an 'AUTHORity' in your niche.
    In this week's powerful episode "How To Market Your Book Using A Killer Content Strategy" you will discover…
             •       How to use a content strategy so you're seen as a trusted expert 
             •       What is a  more intimate way of connecting with your audience rather than social media
             •       Melanie's proven content creation strategy to answer the "What's In It For Me" question 
             •       What is the best strategy to use instead of hiring a PR agency to market your business, book, or brand 
    And a whole lot more…
    Here's how to find out more about Melanie's services.
    Get more gems from Melanie and other guest experts, when you join the Book Marketing Mentors Premium Membership today!

    • 30 min

Customer Reviews

5.0 out of 5
47 Ratings

47 Ratings

joanneholbrook76 ,

A one stop shop for help you did not even know you needed

I have been listening to this podcast since becoming an author. Susan is not only an incredible expert in the book marketing world, but the guests she chooses are just as knowledgeable.
They share information I did not even know I needed.
This is why I’m a regular on this show!

Alexstrath1 ,

All the experts

From getting over the fear of selling to practical marketing techniques, the one-stop shop for book marketing.

Debora Hood ,

Smart and Insightful

Susan Friedmann is the best kind of professional -- confident and at ease with her own sense of success, and very willing to share information and the insighits of other professionals who help her listeners write well, learn well and earn well. Her topics are timely and her interview subjects are of the highest caliber.

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