196 episodes
Book Marketing Tips and Author Success Podcast Author Marketing Experts
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- Arts
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4.7 • 70 Ratings
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Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and take that next step toward a more successful, long-term book marketing plan!
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Unlock the Secrets to Bestselling Success in 2024
Ever wished you had a crystal ball to foresee your book's success? Say no more! Penny and Amy are decoding the mysteries of effective book marketing, empowering you to plan your 2024 without the daily struggle of figuring out your next move.
Tune in to discover pre-planned strategies that not only ensure consistency but also guarantee more attention.
No more pondering, "What's my next move?" We're laying it all out – the smart, actionable steps that will make your book stand out.
Remember to leave a review for the podcast and email us to let us know, we're always finding creative ways to thank followers!
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast -
Tossing Outdated Tactics and Refocusing in 2024
Calling all aspiring and seasoned authors! It's a great time of year to reassess what's working and what isn't!
In this episode, we share insights on how to distinguish game-changing strategies from outdated ones.
Learn how to amplify your author brand, captivate your audience, and find more readers, and what that sometimes means doing less of some things, and trying new tactics.
Remember to leave a review for the podcast and email us to let us know, we're always finding creative ways to thank followers!
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast -
The Game-Changing Author Mindset
Join us as we unravel the secrets of the author success mindset. This isn't your typical "stay positive" pep talk; we're dissecting the distinct mental strategies that set go-getter authors apart from the rest.
Learn how to navigate challenges with resilience, and witness firsthand the extraordinary impact a refined mindset can have on your writing career.
Whether you're a seasoned wordsmith or just starting your literary adventure, this episode is your compass to navigate the maze of all the things that can derail your upward trajectory.
Remember to leave a review for the podcast and email us to let us know, we're always finding creative ways to thank followers!
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast -
How to Break Into Trade Magazines
In this episode we're talking about another hidden gem in book marketing - trade magazines!
What exactly are trade magazines? They're not just ordinary periodicals that you're almost guaranteed to see at the grocery store check out. They're your gateway to dedicated topic, hobby, lifestyle, and industry fans.
Discover how to research and find these opportunities, refine the art of pitching them, and harness their reach and influence to pull in the kind of quality attention you're really going to benefit from.
Remember to leave a review for the podcast and email us to let us know, we're always finding creative ways to thank followers!
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast -
Tips for Developing a Captivating Book Cover & Penny's Latest Odyssey
Hear about Penny's trials and tribulations through the process of book cover design while we unveil the secrets, struggles, and triumphs of book design done right.
We'll equip you with invaluable tips and tricks to streamline your own book cover creation, saving you time, energy, countless headaches and even more critically - giving up and settling for a less-than-stellar cover.
Don't embark on your book cover journey unprepared – learn from Penny's years of publishing experience and especially her latest struggle!
Remember to leave a review for the podcast and email us to let us know, we're always finding creative ways to thank followers!
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast -
Smart & Simple Strategies for Holiday Book Marketing
This is a holiday edition of our podcast, where we unveil some helpful tips to ramp up your book sales during the festive season!
Picture this: twinkling lights, cozy evenings, and a festive bump in revenue!
In this episode, we're pulling back the curtain on our most coveted strategies and easy-to-follow action items to make your holiday season truly magical.
🎅 Discover how to leverage the holiday spirit to connect with your readers on a deeper level.
🎁 Uncover the hidden gems of holiday book marketing that will have your sales on an upward trajectory.
📚 Explore innovative and creative techniques to make your book stand out in the crowded holiday market.
This is not your average podcast episode; it's a treasure trove of holiday book marketing wisdom, and you won't want to miss it! So grab a hot drink, snuggle up, and get ready to transform your holiday book marketing.
Remember to leave a review for the podcast and email us to let us know, we're always finding creative ways to thank followers!
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast
Customer Reviews
Always upbeat.
Always helpful. I love the energy these two create. I get encouraged and many doable ideas for my business. I have written 13 books and indie published 8 so I need marketing ideas that are solid. Theirs are!
Hand drawing is at the basis of nearly all covers
I usually glean some interesting ideas from this podcast, but I must say I was irritated by the terminology used in the “pet peeves about covers” episode. As a lifelong artist with many friends in the business and as the current art director for my small press I kept grinding my teeth at the uninformed commentary on art that I fear may have left some listeners confused. The art style of “hand drawing” is completely different from amateurish scribbles by an under-funded indie author with no background in the visual arts. If you don’t know the difference, kindly inform yourself about the terminology before you get on a popular podcast and say misleading things! Authors are wise to seek qualified help in aspects of publishing that they don’t understand. May I suggest that you offer the guidance “if your understanding extends only to ‘how hard could it be?’ Or’I probably can’t afford it so I’ll just wing it,’ seek professional help! The two things most indies can do to improve their books the most for the money invested are to hire the best editor, and the best cover designer, they can! (And a good proofreader is another quality choice).
Marketing books can be interesting too
Penny and Amy have many tips and information to share. Light and on spot, this podcast is inspiring
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