235 episodes

Running a bootstrapped software company? Looking to start one? Then this is the podcast for you.

Bootstrapped Steve McLeod

    • Business
    • 5.0 • 28 Ratings

Running a bootstrapped software company? Looking to start one? Then this is the podcast for you.

    #235: Maeva Cifuentes, founder of Flying Cat Marketing

    #235: Maeva Cifuentes, founder of Flying Cat Marketing

    I chat with Maeva Cifuentes, founder and CEO of Flying Cat Marketing, an SEO and content marketing agency. We discuss Maeva's journey from freelance translator to CEO of a successful marketing agency. Maeva also shares with us some practical SEO tips.

    • 32 min
    #234: Ed's marketing catchup

    #234: Ed's marketing catchup

    My frequent guest co-host Ed Freyfogle tells us about his recent marketing endeavours, including one that was inspired by April Dunford's "toilet talk". "Toilet talk", you ask? All will be revealing during this episode.

    • 32 min
    #233: Running a lifestyle business and proud of it

    #233: Running a lifestyle business and proud of it

    We have two guests interviewing each other! I invited two friends of the podcast, Andy Brice, and Robin Warren, to chat with each other about what it's like running a lifestyle business in 2022 compared to, say, 10 years ago. Although both Andy and Robin run what they call lifestyle businesses, they've taken different approaches, based on what they want to get out of their business.

    • 29 min
    #232: Running a WordPress agency, with Marc Jenkins of 16by9

    #232: Running a WordPress agency, with Marc Jenkins of 16by9

    Marc Jenkins runs 16by9, a small web studio that focuses on building WordPress sites. Marc and I talk about what its like to start and build up this type of company, and how, with some careful thinking, you can avoid letting your business become something you never wanted it to be.

    • 28 min
    #231: Bad support loses customers, and payment failures

    #231: Bad support loses customers, and payment failures

    I catch up with my frequent co-host, Ed Freyfogle, after a long summer break. Amongst other topics, we discuss how bad customer support will lose you customers. We also talk about yet more payment problems - a common theme on this podcast, and for SaaS businesses in general.

    • 34 min
    #230: Introducing Pushing to Production

    #230: Introducing Pushing to Production

    Something a bit different in this episode: we're playing an episode of the new Pushing to Production podcast, where Ed Freyfogle was the guest. It's a conversation about the technical stack Ed's product runs on. Lots of insightful discussion of the tech decisions you need to make in an API-based business.

    • 33 min

Customer Reviews

5.0 out of 5
28 Ratings

28 Ratings

Joshill:) ,

Thanks Steve!

This host always brings his audience the best guests who have a lot of experience within the startup industry. Quality production, keep it up!

Stephen Trainor ,

Mental solace for bootstrappers

It looks like it’s been a while since Bootstrapped got a review on Apple Podcasts, so here goes…

This is a great show! The hosts are super approachable/interesting/modest, and open in discussing their successes and challenges in life as a bootstrapper.

I’ve picked up many a good tip and learned about interesting products, services, tricks and techniques of which I wasn’t previously aware. Regular guest slots keep the material nicely varied.

Listening to this will broaden your horizons. And even better - you’ll know that when you hit bumps in the road, you’re not alone.

nikefido ,

Get off my lawn!

Get off my lawn driven bootstrapping, the best. My favorite!

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