178 episodes

The Ryan Sullivan Show is an audio and video podcast dedicated to helping you start, launch, and grow your podcast and audience. Our guest episodes range from celebrities like Rob Dyrdek to HBO producers, business moguls, and content creators.

Subscribe and follow on your favorite platform to catch our weekly episodes.


To listen, watch and discover more, visit www.podcastprinciples.com

The Ryan Sullivan Show Ryan R. Sullivan

    • Business
    • 5.0 • 24 Ratings

The Ryan Sullivan Show is an audio and video podcast dedicated to helping you start, launch, and grow your podcast and audience. Our guest episodes range from celebrities like Rob Dyrdek to HBO producers, business moguls, and content creators.

Subscribe and follow on your favorite platform to catch our weekly episodes.


To listen, watch and discover more, visit www.podcastprinciples.com

    This is When You Should Launch a Podcast

    This is When You Should Launch a Podcast

    🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover
    It’s one of the biggest questions that creators we work with face: “Should I start?”

    And guess what? That answer may be “no”.

    Regardless, I set the table for what it looks like when you’re in a good position to start a podcast (and there are a few different situations I look into).


    🔎 Navigate Here:

    (0:00) - Introduction
    (1:04) - How do you know when to start your podcast?
    (2:08) - The “audience first” approach
    (3:28) - The “podcast first” approach
    (4:30) - Develop your audience AND podcast
    (6:20) - BOTH
    (7:01) - Episode wrap-up

    __________________________________________________

    👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

    👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

    🎤 Podcast Links - https://linktr.ee/sullybop

    ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

    📸 Instagram: https://www.instagram.com/sullybop/

    ▶️ Facebook: http://www.facebook.com/sullybop

    • 8 min
    Podcasters Get You to Love them with This Trick - Parasocial Relationships Explained

    Podcasters Get You to Love them with This Trick - Parasocial Relationships Explained

    🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover
    One of the biggest advantages that having a podcast (or even video content) brings is it's ability to build "parasocial relationships".

    Similar to the affection you may feel for Brad Pitt, Jennifer Lawrence or Pedro Pascal -- this ability to get close to your audience *without even being there* is the main value-add that I'm exploring in this episode.

    As usual, I'm keeping this short and sweet - so at least tune in to get a better understanding of this dynamic and how it can save you time and effort - if you have an personal brand or an online business.



    🔎 Navigate Here:

    (0:00) - Teaser
    (0:59) - Introduction to “parasocial relationships”
    (2:20) - This is what makes people buy
    (3:03) - Find your opinions
    (3:58) - If you’re already creating content…
    (6:12) - Episode wrap-up

    __________________________________________________

    👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

    👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

    🎤 Podcast Links - https://linktr.ee/sullybop

    ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

    📸 Instagram: https://www.instagram.com/sullybop/

    ▶️ Facebook: http://www.facebook.com/sullybop

    • 7 min
    "Should I Start a Podcast or a YouTube Channel?"

    "Should I Start a Podcast or a YouTube Channel?"

    🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover
    When you’re looking to create a dynamic, successful online presence – you simply have to consider a podcast or YouTube channel.

    In today’s digital marketplace – selling “you” and your expertise – is more complex than just a collection of testimonials.

    But how do you know if you should even start? And if so.. Should it be a podcast? Or a YouTube channel?

    This week I outline the pros and cons of both, as well as what each can get for your brand or business – and whether you’re a good fit for one, the other, or neither!

    🔎 Navigate Here:

    (0:00) - Introduction
    (0:39) - Starting a podcast vs. starting a YouTube channel
    (1:06) - What do you want to become?
    (1:43) - Video content styles and how they work
    (2:27) - Do you need something else?
    (3:15) - Your podcast funnel
    (4:02) - Starting a YouTube channel
    (5:01) - Where do you fall?
    (6:35) - Episode wrap-up

    __________________________________________________

    👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

    👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

    🎤 Podcast Links - https://linktr.ee/sullybop

    ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

    📸 Instagram: https://www.instagram.com/sullybop/

    ▶️ Facebook: http://www.facebook.com/sullybop

    • 8 min
    The Best and the Worst AI Podcast Tools

    The Best and the Worst AI Podcast Tools

    🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

    The same thing happens anytime you have a technical question about.. well, anything! Endless forum scrolling, searching reddit and Youtube and the result is mixed at best.

    After 5+ years, hundreds of thousands of downloads and launching over 100 podcasts – I’m sharing all of my favorite tools with my good friend - branding consultant Natalie Nadeau!

    From organizational software to shownote support and editing programs, I share my love/hate list on all of my podcasting tools.

    Save yourself the time if you're a new creator - and tune into this episode ;)

    Subscribe to Natalie's Channel

    🔎 Navigate Here:

    (0:00) - Teaser
    (1:09) - Podcasting tools that I love/hate
    (3:18) - Some beginner software worth checking out
    (4:53) - The issue with podcasting platforms
    (5:34) - Audience targeting and listening platforms
    (8:40) - Castmagic and Natalie's own podcasting love/hate
    (11:17) - Episode wrap-up

    __________________________________________________

    👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

    👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

    🎤 Podcast Links - https://linktr.ee/sullybop

    ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

    📸 Instagram: https://www.instagram.com/sullybop/

    ▶️ Facebook: http://www.facebook.com/sullybop

    • 12 min
    How to Became an Online Consultant without Spending $1

    How to Became an Online Consultant without Spending $1

    🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover
    There are some days where all I wished I did was produce podcasts..
    But that’s not the nature of most modern small businesses – you need a consistent digital presence and effective, optimized content so that people can know, like and eventually trust you.
    And why is it important to get strangers to know, like and trust you? Because that’s what leads to purchasing decisions.

    If you’re a coach, CEO or content creator, this week’s episode will be perfect for you.

    Tune in to see how you can kick-start your personal brand with my “Reciprocity System”!


    Download the Reciprocity System 👇

    https://docs.google.com/document/d/1lypAV6qGcMVLRDRGse8OYixihlZsO4BHvxfd50KYbWY/edit?usp=sharing


    🔎 Navigate Here:

    (0:00) - Teaser
    (1:01) - Intro to the “Reciprocity System”
    (2:21) - Why me?
    (2:44) - Set your goals
    (3:01) - How do I start?
    (3:33) - What do you charge?
    (3:55) - How do I increase the value?
    (4:08) - What is my funnel / how do I create content?
    (5:05) - How do I make it unique?
    (5:25) - Next steps

    __________________________________________________

    👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

    👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

    🎤 Podcast Links - https://linktr.ee/sullybop

    ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

    📸 Instagram: https://www.instagram.com/sullybop/

    ▶️ Facebook: http://www.facebook.com/sullybop

    • 6 min
    Podcast Nightmares | The Time Gary Busey Asked Me About My Sex Life

    Podcast Nightmares | The Time Gary Busey Asked Me About My Sex Life

    🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover
    When you’re producing podcasts, or collaborating with creatives in some form or another – you’re bound to meet a few characters..
    Now there is nothing wrong with a good character. In fact, they usually are responsible for some of the most interesting and comical moments you could possibly have while working.
    This week, I’m sharing a little story of mine with an oft-forgotten, literal character (because he’s a famous character actor), the one and only Gary Busey.

    I also reflect on some more of my production career with questions from a special guest..


    🔎 Navigate Here:

    (0:00) - Teaser
    (1:12) - Some background
    (2:44) - My craziest moment as a podcast producer
    (3:37) - What I’m most proud of in podcasting
    (5:12) - My favorite people to work with in my career
    (6:38) - The key to maintaining your podcast
    (7:18) - How will podcasts evolve 10 years from now
    (9:10) - Can anybody start a podcast?
    (11:31) - Do you need confidence to start a podcast?
    (14:12) - Does podcasting need to be expensive?
    (15:49) - The hardest vs. the easiest things to do in podcasting
    (16:37) - Podcast regrets
    (17:36) - did you anticipate ending up in this line of work?
    (18:17) - Episode wrap-up





    __________________________________________________

    👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

    👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

    🎤 Podcast Links - https://linktr.ee/sullybop

    ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

    📸 Instagram: https://www.instagram.com/sullybop/

    ▶️ Facebook: http://www.facebook.com/sullybop

    • 18 min

Customer Reviews

5.0 out of 5
24 Ratings

24 Ratings

Me15463 ,

Ryan is the man

If you wanna get inspired by someone who is young, ambitious, and putting in the work, check out this show! Ryan is that dude. Excited to see where he goes in the future 💪🏼

insilater ,

Amazing host

Ryan is an amazing host who creates an incredible podcast experience. As my first time ever doing a podcast it felt intuitive and comfortable even though I was meeting him for the first time. This was a great job well done and I would highly recommend this to everyone and anyone 🙌🏻

TidbiT Music ,

Best podcast ever

Sully was the best host. He made me feel comfortable from the moment he greeted me. He asked the perfect questions and It honestly did not even feel like an interview. We were just two guys sharing our experiences. I am a fan for life. It was an honor to be on Bopcast🙏🏻

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