40 episodes

Honest, real and lively conversations for flourishing entrepreneurs and budding business owners on a mission to cultivate a heartfelt brand that connects with their purpose driven mission. Brand Lover is a guiding light to female entrepreneurs ready to establish a distinctive, magnetic brand. Through heartfelt interviews and true stories from women building their brand empires, and Rachel's expertise to guide you, Brand Lover is a must-listen podcast for women ready to harness the power of their brand to have epic impact.

Brand Lover with Rachel Reiter Rachel Reiter

    • Business

Honest, real and lively conversations for flourishing entrepreneurs and budding business owners on a mission to cultivate a heartfelt brand that connects with their purpose driven mission. Brand Lover is a guiding light to female entrepreneurs ready to establish a distinctive, magnetic brand. Through heartfelt interviews and true stories from women building their brand empires, and Rachel's expertise to guide you, Brand Lover is a must-listen podcast for women ready to harness the power of their brand to have epic impact.

    Ep 40. When opportunity knocks

    Ep 40. When opportunity knocks

    The branding process is incredibly clarifying. You establish pillars that not only define the boundaries for the culture of your brand, but light the way for the future. Your dream evolves into a clear vision, which helps you to walk a straight and narrow path towards achieving it.

    However, this does not mean that you can’t be open to receive guidance or opportunities that might help you achieve that vision in a slightly different way. If you’re not aware what to look for, or how to step outside yourself, you might be stagnating your own growth.

    Listen now to learn why, and how you can step confidently towards your vision in a way that leaves you open to new opportunities.

    An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy is coming soon. Click to join the waitlist for a special discount and bonus gift from me when enrolments open. Course dates will be released soon!

    Want to get started straight away? Click here to start the self-paced version RIGHT NOW!

    P.S Click here to watch on YouTube

    • 5 min
    Ep 39. Scared of selling? Do this instead!

    Ep 39. Scared of selling? Do this instead!

    Do you get the heeby jeebies when it’s time to start selling your products or services? Does imposter syndrome creep in, and that mean girl on your shoulder starts shouting that nobody is ever going to want what you’re selling? You’re not alone my friend.

    Do you get embarrassed when somebody asks to see your website? 

    Or do you feel nervous at the idea of a discovery call?

    Let me help you reframe ’selling’ so that you’ll be flaunting your offer with confidence in no time.

    Part of establishing your brand strategy is becoming comfortable selling, with a heart of service. If you know deep down that you have more to offer, but you’re not feeling confident that you’re reaching your customers in the right way, or you are lost for words when somebody asks you to tell them more about your product or service, it’s time to get intimate with your brand! 

    An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy is coming soon. Click to join the waitlist for a special discount and bonus gift from me when enrolments open. Course dates will be released soon!

    Want to get started straight away? Click here to start the self-paced version RIGHT NOW!

    P.S Click here to watch on YouTube

    • 5 min
    Ep 38. 5 lessons from 5 years in business

    Ep 38. 5 lessons from 5 years in business

    If you told me five years ago where my business is now (who I’m serving, my pricing, the incredible projects I’ve had the pleasure of working on, the fact that I’m now teaching and mentoring, the hours I work and the lifestyle I LOVE) I would have rolled my eyes and rejected the idea. 

    Of course we all have big dreams and visions… but the difference between where you are right now and achieving those dreams and visions can often seem light years away. Even though you hope it will come to fruition, it’s hard to allow yourself to believe it.

    A member recently asked me about my own goals and visions. I have them. And they’re EPIC. Right now, I can’t see them happening overnight, and some days it all feels incredibly foggy. But by stepping forward in faith every day, taking intentional baby steps (and especially after experiencing the journey of the past five years), I do wholeheartedly believe that achieving them is inevitable.

    Your dreams and goals are inevitable too, if you are intentional and wise in how you approach growing through the rollercoaster that is building your brand.

    Today I’d love to share with you five of my most impactful lessons I have learned that help me grow in my business every single day.


    What works for one will not necessarily work for another.
    Your version of success is not the same as any other. 
    Time is on your side.
    How you talk about your business matters.
    You're not locked into anything 

    I’d love to hear if any of these resonated with you, or if you have any other lessons you would love to share with our community. Send me a DM on Instagram here.

    Reminder: An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy is coming soon. Click to join the waitlist for a special discount and bonus gift from me when enrolments open. Course dates will be released soon!

    Want to get started straight away? Click here to start the self-paced version RIGHT NOW!

    P.S Click here to watch on YouTube

    • 29 min
    Ep 37. Manage customer complaints with integrity

    Ep 37. Manage customer complaints with integrity

    Nobody is immune from disgruntled customers or clients, even if the complaints are minor. How you deal with them can have a profound impact not only on your own mindset and outlook, but also on the reputation of your brand. I'm sharing my six step process to managing customer complaints with integrity and alignment. Shake off your personal inhibitions and step into a place of integrity so that you can come through the other side stronger, confident in your customer service and knowing exactly what to do in the future. 

    Are you ready? Watch now to discover my six step process. 

    If you're left wondering or scratching your head about phrases that I mentioned such as brand values, customer/client avatar or your vision, click here to join the waitlist to my LIVE signature brand foundation course, Brand Alchemy. Course dates will be released soon!

    Want to get started straight away? Click here to start the self-paced version RIGHT NOW!

    P.S Click here to watch on YouTube

    • 8 min
    Ep 36. Grow your brand with an A-Team.

    Ep 36. Grow your brand with an A-Team.

    This week I share how to handpick your professional line-up to help grow your aligned, authentic and impactful brand. If you're in business, you're building a brand. Whether you're intentional about it or not, it's happening, and your audience is forming opinions based on subliminal cues you're sharing with them. 

    Lovely lady, if you have big dreams, at some point, you'll need to invest in your brand. It's just a matter of when. But how do you do that? Where you do you start? Well, marketing is what leads to sales, right? But GOOD marketing stems from good branding. 

    Listen up as I share my hot tips for who you need on your side when it comes to creating your rock solid brand.

    Download a Success Kit to learn how I can help elevate and up-level your brand so that it’s shining like a diamond to attract your most perfect customers.

    P.S Click here to watch on YouTube

    • 8 min
    Ep 35. Casting your vision

    Ep 35. Casting your vision

     A huge part of the branding process is casting a clear-cut vision for the future of your brand. A little bit of soul searching, scripting and decision making helps you establish your vision. However, before the vision, comes the dream. The spark. That little, annoying itch that will not go away. If you’re an entrepreneur, you know what I’m talking about!

    This episode will help you wrap your head around your vision, and how it relates to defining your brand strategy… and don’t get overwhelmed by the jargon! I’m here to simplify that for you!

    Are you ready to learn more about how to turn your dream into a more tangible vision that will light your way to establish your brand, click here to join the waitlist to my LIVE signature brand foundation course, Brand Alchemy. Course dates will be released soon!

    Want to get started straight away? Click here to start the self-paced version RIGHT NOW!

    P.S Click here to watch on YouTube

    • 3 min

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