Hear unique perspectives from experts and leaders within the world of brand and user safety. Brand Safety Exchange is hosted by Oasis Consortium, a think tank to unite stakeholders and create actionable, measurable standards for the protection of online brand safety. Each episode contains a deep discussion into a specific topic, providing listeners with valuable insight into the evolving problems, solutions, and market forces that influence brand and user safety every day.
The Path To Rebuild Trust For The Coming Era Of The Web 3.0
How can we build trust for the coming Web 3.0?For our season 1 finale, our host, Tiffany Xingyu Wang, walked delegates through the answer to such a delicate and important matter in the opening keynote speech for the 4th annual HUE Tech Summit 2021. The conference is powered by the Tech Women Network in partnership with LinkedIn Learning, The New York Times, Urban Outfitters and SAP.
Elevating the Good: Safer Online Conversations For a More Civil Web with Roee Goldberg of OpenWeb
Roee Goldberg, co-founder and COO of OpenWeb, joins Tiffany Xingyu Wang to discuss the crisis of toxicity online and the best path to pairing growth and civility. He also discusses how digital environments that focus on user safety translate to ones that are safe for brands, and why loyalty and retention are the greatest strategic assets for digital publications. Learn why he says that engagement should be driven by identifying and amplifying what isn’t toxic – to avoid online echo chambers, platforms must advance conversations by elevating the good and not just eliminating the bad.
Fighting Human Trafficking Through Technology, with Nic McKinley of DeliverFund
Nic McKinley, founder and CEO of the nonprofit intelligence group DeliverFund and former CIA Special Agent, recently joined Tiffany Xingyu Wang to discuss the modern explosion in human trafficking and how DeliverFund leverages cutting-edge technology to fight it across private companies’ digital platforms. Traffickers are leveraging such platforms and smartphone technology to expand their illicit activities, which - beyond the tragic human cost - can also severely damage the reputation of the platforms that unwittingly hosted such activity. By rooting out such criminals, platforms can collectively deny traffickers a territory in which to operate.
The Evolution of Brand Safety, with Neal Thurman of the Brand Safety Institute
Neal Thurman, a co-founder of the Brand Safety Institute, recently joined Tiffany Xingyu Wang for a Brand Safety Exchange podcast episode where he discussed the state and future of brand safety as it enters its “awkward teenage” years and continues a path to maturity. That growth, which has included increasing collaboration among platforms in creating common approaches to understand and tackle online toxicity, has allowed marketers to take more successful and nuanced approaches in managing digital brands.
Fighting Online Abuse is a Cat & Mouse Game, with Arjun Narayan of Kuaishou Technology
Arjun Narayan, the Global Head of Trust & Safety of Kuaishou Technology, recently joined Tiffany Xingyu Wang on the Brand Safety Exchange podcast to discuss how online abuse is becoming more sophisticated and harder to monitor and manage. He argued for tech platforms to unite and create common standards to fight digital toxicity; delved into the challenges of balancing creativity and expression with safety and decency, and highlighted the tension between what platforms want and what their communities desire.
The Value of Privacy in a Digital World with Robert Cunningham, Greg Kidd, and Alysia Hutnik
Robert Cunningham, head of legal at Ketch; Greg Kidd, CEO of GlobaliD; and Alysia Hutnik, a partner with Kelley Drye & Warren joined Tiffany Xingyu Wang for a recent chat on The Community Builders Club on Clubhouse. Hear these privacy experts discuss what evolving norms and expectations on privacy, transparency, and consumer data collection and use will mean for brands, platforms, and users, and how less consumer data collection will result in smarter data use.
Thanks for bringing a new perspective for the brand trust and safety world out there. Always fun to listen to such podcasts!
Great interviews and content!
The interviews are very insightful for how others are working towards building trust with their users and a better environment on their platforms.
One of the best podcasts in the trust and safety domain!
Learnt a lot from this podcast. It truly tells us what’s going on in the industry. Kudos!