300 episodes

The smartest people in marketing talk to Jason Barnard about brand-related digital marketing topics they know inside out. The podcast slogan: The conversations are always intelligent, always interesting and always fun!



Branded Search (and Beyond) With Jason Barnard is super helpful for people who want to learn more about digital brand management, with particular focus on everyone who wants to control their brand narrative on Search Engines such as Google and Bing.



Every conversation digs into the guests’ specialist digital marketing topic and then delves into how that fits with Branded Search. The last question of the show is



Answer one or both of these questions:

Question 1 - How can your specialisation help with Branded Search?

Question 2 - how does Branded Search tie in with your specialisation?



The Guests:

Over 5 seasons, the podcast has featured over 200 amazing guests including April Dunford, Joe Pulizzi, Cindy Krum, Rand Fishkin, Eric Enge, Joost de Valk, Aleyda Solis and Bill Slawski.

The Topics:

Jason and his guests discuss a wide variety of digital marketing topics that may seem disparate at first glance, but actually fit together beautifully when Jason applies the “branded search angle”. From technical SEO to copywriting, from Knowledge Panels to influencer marketing, from Machine Learning to social media, from copywriting to brand design, from client retention to conversion rate optimisation, from user experience to Google’s Knowledge Graph, from databases to design… and on and on and on!

The Host:

As the name of the podcast suggests Jason Barnard hosts the series, but he is also the director! Jason (widely known as The Brand SERP Guy) has worked in digital marketing for over 20 years. Read more here https://jasonbarnard.com







Top Podcast for 2022 – Search Engine Journal

(With Jason Barnard)... consists of over 200 podcasts on a wide range of technical and high-level digital marketing topics. It’s a perfect example of an approach to SEO that embraces the full width and depth of what is required to succeed in search marketing for 2022.

Roger Montti

Backstory:

When it launched in 2019, the podcast was originally called #SEOisAEO, but the name changed in 2020 when Jason decided to broaden the range of topics covered on the podcast. For the first year and a half, the episodes were recorded face to face at major digital marketing conferences around the world including SMX London, YoastCon, CopyCon and Digital Olympus.



In June 2020, the recordings moved online as an offshoot of the Kalicube Tuesdays livestream series. More about Kalicube Tuesdays.



In January 2023, the podcast was rebranded “Branded Search (and Beyond) With Jason Barnard) to reflect the focus on digital brand management, particularly in the Search Engine space.

Branded Search (and Beyond) with Jason Barnard Jason Barnard

    • Business
    • 4.7 • 18 Ratings

The smartest people in marketing talk to Jason Barnard about brand-related digital marketing topics they know inside out. The podcast slogan: The conversations are always intelligent, always interesting and always fun!



Branded Search (and Beyond) With Jason Barnard is super helpful for people who want to learn more about digital brand management, with particular focus on everyone who wants to control their brand narrative on Search Engines such as Google and Bing.



Every conversation digs into the guests’ specialist digital marketing topic and then delves into how that fits with Branded Search. The last question of the show is



Answer one or both of these questions:

Question 1 - How can your specialisation help with Branded Search?

Question 2 - how does Branded Search tie in with your specialisation?



The Guests:

Over 5 seasons, the podcast has featured over 200 amazing guests including April Dunford, Joe Pulizzi, Cindy Krum, Rand Fishkin, Eric Enge, Joost de Valk, Aleyda Solis and Bill Slawski.

The Topics:

Jason and his guests discuss a wide variety of digital marketing topics that may seem disparate at first glance, but actually fit together beautifully when Jason applies the “branded search angle”. From technical SEO to copywriting, from Knowledge Panels to influencer marketing, from Machine Learning to social media, from copywriting to brand design, from client retention to conversion rate optimisation, from user experience to Google’s Knowledge Graph, from databases to design… and on and on and on!

The Host:

As the name of the podcast suggests Jason Barnard hosts the series, but he is also the director! Jason (widely known as The Brand SERP Guy) has worked in digital marketing for over 20 years. Read more here https://jasonbarnard.com







Top Podcast for 2022 – Search Engine Journal

(With Jason Barnard)... consists of over 200 podcasts on a wide range of technical and high-level digital marketing topics. It’s a perfect example of an approach to SEO that embraces the full width and depth of what is required to succeed in search marketing for 2022.

Roger Montti

Backstory:

When it launched in 2019, the podcast was originally called #SEOisAEO, but the name changed in 2020 when Jason decided to broaden the range of topics covered on the podcast. For the first year and a half, the episodes were recorded face to face at major digital marketing conferences around the world including SMX London, YoastCon, CopyCon and Digital Olympus.



In June 2020, the recordings moved online as an offshoot of the Kalicube Tuesdays livestream series. More about Kalicube Tuesdays.



In January 2023, the podcast was rebranded “Branded Search (and Beyond) With Jason Barnard) to reflect the focus on digital brand management, particularly in the Search Engine space.

    Cringe Free Sales That Convert (Aleasha Bahr and Jason Barnard)

    Cringe Free Sales That Convert (Aleasha Bahr and Jason Barnard)

    Aleasha Bahr talks with Jason Barnard about cringe free sales that convert.







    This episode was recorded live on video April 9th 2024.

    • 29 min
    Your Survival Guide to the Ad Targeting Apocalypse (Josh Muskin and Jason Barnard)

    Your Survival Guide to the Ad Targeting Apocalypse (Josh Muskin and Jason Barnard)

    Josh Muskin talks with Jason Barnard about your survival guide to the ad targeting apocalypse.







    This episode was recorded live on video April 2nd 2024.

    • 30 min
    Hybrid Workplaces and Intentional Cultures (Trisha Daho and Jason Barnard)

    Hybrid Workplaces and Intentional Cultures (Trisha Daho and Jason Barnard)

    Trisha Daho talks with Jason Barnard about hybrid workplaces and intentional cultures.







    This episode was recorded live on video March 26th 2024.

    • 31 min
    How to Turn Content Into Profit (Video Content and 6 Levers of Profitability) (Luis D. Camejo and Jason Barnard)

    How to Turn Content Into Profit (Video Content and 6 Levers of Profitability) (Luis D. Camejo and Jason Barnard)

    Luis D. Camejo talks with Jason Barnard about how to turn content into profit (video content and 6 levers of profitability).







    This episode was recorded live on video March 19th 2024.

    • 32 min
    Boosting Traffic & Newsletter Conversions with Content (Joe Pulizzi and Jason Barnard)

    Boosting Traffic & Newsletter Conversions with Content (Joe Pulizzi and Jason Barnard)

    Joe Pulizzi talks with Jason Barnard about boosting traffic & newsletter conversions with content.







    This episode was recorded live on video March 12th 2024.

    • 31 min
    Building Effective Landing Pages and Newsletters (Kevin Chemidlin and Jason Barnard)

    Building Effective Landing Pages and Newsletters (Kevin Chemidlin and Jason Barnard)

    Kevin Chemidlin talks with Jason Barnard about building effective landing pages and newsletters.







    This episode was recorded live on video March 5th 2024.

    • 31 min

Customer Reviews

4.7 out of 5
18 Ratings

18 Ratings

Bona and Team Capsho ,

Great show!

Jason is amazing! He offers an insightful journey through a maze of intriguing topics, making it a rewarding listen that's filled with pearls of wisdom.

From Bona and Team Capsho :)

DJscratchnSniff ,

Great show!

Enjoy the show regularly, great guests and helpful tips!

jasoncercone ,

Exceptional Content

Jason does a great job bringing valuable, insightful knowledge to the forefront on this podcast. The brand SERP breakdowns alone are worth the price of admission, giving you an inside look at how leaders behind the brands are building their presence. Each episode also features knowledgeable guests covering topics related to SERPs and overall search engine visibility. Highly recommend digging into this podcast today!

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