29 min

Building a MedTech Army to Drive Commercialization and Capture the Market Medical Sales Accelerator

    • Marketing

You’ve built a dream team of uniquely skilled sales pros, and you just executed a flawless exit—now it’s time to break-up the band, right? Jason Scherer and company took a different path and kept their rare entrepreneurial chemistry alive by creating Vita Group, a MedTech incubator that nurtures physicians’ ‘napkin ideas’ all the way to the commercialization stage. Join us as the chief operating officer himself discusses how a robust network of investors, a plug-and-play sales team, and an accelerated R&D cycle work together to bring bleeding-edge technologies to market.
In this episode, you’ll learn:
Why Jason and his team call themselves a “paperless” sales force How Vita Group is able to bring tech to market for one-fifth the typical cost The symbiotic relationship between visionary docs and MedTech incubators Why the true meaning of innovation is deeper than shiny robotics Plus, we dig into the logistics of retaining and training a standing sales army. 
Resources from this episode: 
Download the Behavior Change Blueprint Check Out the Vita Group  Social Media: 
Connect with Jason on LinkedIn Connect with Zed on LinkedIn  Connect with Clark on LinkedIn 

You’ve built a dream team of uniquely skilled sales pros, and you just executed a flawless exit—now it’s time to break-up the band, right? Jason Scherer and company took a different path and kept their rare entrepreneurial chemistry alive by creating Vita Group, a MedTech incubator that nurtures physicians’ ‘napkin ideas’ all the way to the commercialization stage. Join us as the chief operating officer himself discusses how a robust network of investors, a plug-and-play sales team, and an accelerated R&D cycle work together to bring bleeding-edge technologies to market.
In this episode, you’ll learn:
Why Jason and his team call themselves a “paperless” sales force How Vita Group is able to bring tech to market for one-fifth the typical cost The symbiotic relationship between visionary docs and MedTech incubators Why the true meaning of innovation is deeper than shiny robotics Plus, we dig into the logistics of retaining and training a standing sales army. 
Resources from this episode: 
Download the Behavior Change Blueprint Check Out the Vita Group  Social Media: 
Connect with Jason on LinkedIn Connect with Zed on LinkedIn  Connect with Clark on LinkedIn 

29 min