76 episodes

Hear the stories of entrepreneurs building businesses online so that you can learn from their experience and accelerate your own business growth. Hosted by Brice & Mike's with a combined 18+ years of experience building businesses online.

Building It Online Podcast Mike Sebastian & Brice Gump

    • Business
    • 5.0 • 13 Ratings

Hear the stories of entrepreneurs building businesses online so that you can learn from their experience and accelerate your own business growth. Hosted by Brice & Mike's with a combined 18+ years of experience building businesses online.

    Small Businesses vs. Amazon...An Ecommerce Owners Guide

    Small Businesses vs. Amazon...An Ecommerce Owners Guide

    Today, Mike talks about small businesses selling their products on Amazon and the pros  and cons that come with this as well as the steps to take to maximize the use of the Amazon platform while not being completely reliant on it.


    Some of the big takeaways of this episode are here: 
    Many business owners often don't consider that through Amazon, you only get the sale, not the customer.Amazon commonly creates a white labeled version of other products, putting their product on page one and pushing other businesses several pages down.Use Amazon to gain customers, not just sales. Include something that brings people back to your store instead of Amazon.



    Have questions? 
    Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.


    Connect with Brice and Mike here:
    Brice @ Major Impact Media - Facebook, Website
    Mike @ Outside ROI - Facebook, Website

    • 17 min
    Learn How to Make A Funny Sales Video Video Go Viral with Joseph Wilkins

    Learn How to Make A Funny Sales Video Video Go Viral with Joseph Wilkins

    For today's episode, we talk with Joseph Wilkins, the Founder of FunnySalesVideos. Joseph describes his journey into running a successful business as well as the production steps he takes to create funny videos that go viral.




    Some of the big takeaways of this episode are here: 


    Joseph explains that humor in advertising campaigns resonates so well because they are ran on entertainment-based platforms like Facebook.The first step for creating a funny video is to figure out who your customer is, why they are buying or not buying your product, and the deeper reason they want to buy your product. Never try to create a video blindly.Having a good editor is a critical part of creating a successful video.

    Be sure to follow Joseph online at FunnySalesVideos, LinkedIn, Facebook,




    Have questions? 


    Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.




    Connect with Brice and Mike here:


    Brice @ Major Impact Media - Facebook, Website


    Mike @ Outside ROI - Facebook, Website

    • 48 min
    Framework to Launch, Optimize, and Scale Ads

    Framework to Launch, Optimize, and Scale Ads

    Today, Brice tells us about his L.O.S framework and how it can help you run successful ad campaigns for your online courses or info products.


    Some of the big takeaways of this episode are here: 
    The primary goal of the launch phase of running ads isn't to make money. It's to learn and find out what sticks.Skipping the optimization step when running ads leads to a break and things stop working.Wanting to keep costs low is often what prevents business from scaling. Brice shares a formula to figure out what your average target cost is to acquire a customer.



    Have questions? 
    Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.


    Connect with Brice and Mike here:
    Brice @ Major Impact Media - Facebook, Website
    Mike @ Outside ROI - Facebook, Website

    • 21 min
    Tips to Design Ads for Online Courses

    Tips to Design Ads for Online Courses

    In today's episode of Brice's mini-series, Brice shares some specific tips on how to create ads that convert like crazy.


    Some of the big takeaways of this episode are here: 
    The biggest thing when it comes to creating ads is your hooks and angles.It's important to understand your avatar before you begin writing your ad.Having a clear call to action and telling people what exactly to do next is extremely beneficial.




    Have questions? 
    Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.


    Connect with Brice and Mike here:
    Brice @ Major Impact Media - Facebook, Website
    Mike @ Outside ROI - Facebook, Website

    • 32 min
    The #1 Ad Strategy For Selling Online Courses

    The #1 Ad Strategy For Selling Online Courses

    Designing an offer is incredibly important, but once you have your offer dialed in, how do you set up a strategy to get eyes on that offer? In this episode of Brice's mini-series, he explains what to do next.


    Some of the big takeaways of this episode are here: 
    Low ticket funnels are a way to bring people in the door, but they not bring in money.Brice explains why he puts a full funnel ad strategy in place and why you can't depend on one ad to do all of the work.Finding out the roadblocks that customers experience can become different ads and angles to use



    Have questions? 
    Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.


    Connect with Brice and Mike here:
    Brice @ Major Impact Media - Facebook, Website
    Mike @ Outside ROI - Facebook, Website

    • 26 min
    7 Steps To Create An Info Product That Sells Like Crazy

    7 Steps To Create An Info Product That Sells Like Crazy

    Kicking off a new mini-series, Brice shares his knowledge on info products and the steps to take to design an offer to get people to want to buy what you're selling.


    Some of the big takeaways of this episode are here: 
    Rather than immediately running ads, designing an offer which is different and will make your product stand out is the best place to start.Positioning your product upfront and communicating that to your customers is extremely valuable.Risk reversal is very easy to include and is a necessary part of your offer.





    Have questions? 
    Join the Building It Online Facebook group and let us know what questions you have or what you'd like to see in future episodes.


    Connect with Brice and Mike here:
    Brice @ Major Impact Media - Facebook, Website
    Mike @ Outside ROI - Facebook, Website

    • 33 min

Customer Reviews

5.0 out of 5
13 Ratings

13 Ratings

sound48 ,

Subscribe Right Now!

Mike and Brice have amazing guests on and are always giving great information. I’m so happy I came across this podcast and will be listening to every episode.

jacksimone ,

Insightful

Building it online is a fantastic podcast that I find very informative, useful, and motivating. I look forward to this podcast everyday during my commute to work!

MGump88 ,

Awesome content!

Brice and Mike are two down to earth dudes giving some great information about business and entrepreneurial life. I’ve learned some good tactics for my business! They also have some pretty cool guest. Definitely recommend checking it out!

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