Building Your Brand: A Contractor's Guide to Marketing in Construction Construction Pals

If you're a contractor or builder, do you need to worry about having a brand? Rick Butler and Elizabeth Hagale of BlueTape sat down to speak with two marketing experts from Lenker: John Lenker, founder and Chief Vision Officer, and Assaf Arie, partner and Chief Executive Officer. From high-level strategizing to producing creative ad campaigns, John and Assaf have a wealth of experience transforming businesses through careful planning and imaginative marketing.In part one of this two-part podc...