61 episodes

San Francisco Bay Area has given the world some of the greatest business success stories. Business By The Bay is established to share the wisdom and experience of the business leaders. The purpose is to talk about challenges and possible solutions that will help business owners to get better. The show is sponsored by Payroll Vault. Payroll Vault is a boutique-style local payroll service provider for small businesses. Payroll Vault fully handles the payroll tasks and take over complex payroll activity from the business owners so that they can focus on what they do the best – running their companies.

Business By The Bay Ajay Saini

    • Business

San Francisco Bay Area has given the world some of the greatest business success stories. Business By The Bay is established to share the wisdom and experience of the business leaders. The purpose is to talk about challenges and possible solutions that will help business owners to get better. The show is sponsored by Payroll Vault. Payroll Vault is a boutique-style local payroll service provider for small businesses. Payroll Vault fully handles the payroll tasks and take over complex payroll activity from the business owners so that they can focus on what they do the best – running their companies.

    Real food everyone can enjoy

    Real food everyone can enjoy

    Bryan was a product manager in the tech industry and while recovering from a serious injury, he realized that eating healthy is not easy if you are eating out. Bryan started a restaurant business because he believes that you can be your best self if you are healthy and you can give all the gifts that you have to others if you are healthy physically, mentally and emotionally. Food is the foundation for being healthy and so his restaurant offers hearty meals without using gluten, soy, dairy, peanuts, refined sugar and seed oils. He offered some great suggestions for people who are planning to enter the business world. He said that first think about why you are starting one and when the business would be successful, what your life would be like and is that actually what you want. Secondly, figure out as quickly as possible the most important assumptions if your idea would be successful or not. He also experienced that systems and processes that worked initially may not work when you see a good growth. So having the right leadership with clearly defined roles and outcome is very important.

    • 28 min
    Plan and execute by having the right team

    Plan and execute by having the right team

    CPA Chetan Shah says that most of the businesses come to him because they struggle because of not maintaining clean records. They are good at what they do in terms of products or services, but not necessarily in accounting.  Not having the right advisory team, especially in the beginning when they are very cost conscious creates a challenging situation. He suggests that it is important to hire an accounting firm that has experience in dealing with in the areas you need help. As an example, a CPA focusing on individual tax returns may not be a right fit to support business accounting. He emphasized that it is critical to plan and know where you want to go.

    • 25 min
    Weight loss with hormonal balancing

    Weight loss with hormonal balancing

    Debbie Harris mentioned that convenience  and marketing of unhealthy food are two big reasons people gain weight. As we are over scheduled, it is natural for us to pick the food that is easily available and unfortunately junk food is marketed well and is very easy to buy. Debbie explained that she got wonderful results for herself and her clients by balancing the hormones. It helps not only getting rid of the weight, but also ensures maintaining the ideal weight.  Being aware of the food that works for us and having an accountability partner or mentor help people to stay on track. Debbie believes that her love for people and maintaining balance in life are two big factors that helped her achieve success in life.

    • 28 min
    How is the health of your business?

    How is the health of your business?

    Most business owners don't know the health of the business because they are not maintaining and monitoring the financial statements in a timely manner. It is hard to 'do it yourself'' because most of the time is spent on running the business. So it is better to have a good accounting professional helping the business. It is also important to find an accounting professional you can trust and it happens if the values are aligned. Shamal also suggested that it is important to hire well, both in-house and outsourced. 

    • 26 min
    Financial solutions for businesses

    Financial solutions for businesses

    Joanthan Pop spoke about how from having a Music and Education major in college, he became a wealth management advisor. He sees that many of the successful business owners  need help when it comes to retention of key employees and tax optimization strategies. He mentioned that if a business owner is looking for a good financial advisor, it is important to make sure the advisor acts as a fiduciary, is in the same space (for example specializes in working with businesses and not just focusing on investments) and is a good connector who has a solid partner network because one person or a team of advisors cannot be experts in every field. He also highlighted that having a written business plan is critical in making sure there are no blind spots and the business can continue to grow in the right direction.

    • 29 min
    Learning social media marketing

    Learning social media marketing

    Deborah Finestone spoke about her journey from being a journalist to starting her social media marketing company. She talked about her group training program, which is to help small business owners and non-profits who are not in a position to hire an expensive marketing agency. She says that quite often such organizations assign the social media marketing role to a young employee thinking that he or she has been active on personal social media and is comfortable with the various platforms. Being an active social media user doesn't mean that the person is also good at marketing strategies. As an example, one has to know the expectations from the social media marketing efforts - brand awareness, coming across as an expert, providing information, becoming likeable to the target market by sharing personal stories, etc. She suggested thinking about what the target market likes and creating content accordingly. Then analyze what types of posts are gaining traction and then consistently engage with your followers.

    • 29 min

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