
100 episodes

Business Essentials Daily SoundCartel
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- Business
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5.0 • 1 Rating
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Business Essentials Daily features interviews with business experts and industry leaders, providing up-to-date, insightful advice on wide-ranging topics, including winning sales strategies, HR issues, mental health and leadership.
Hosted by Nicole Goodman, the goal is to encourage and inspire a new generation of Australian business owners to grow healthier, happier and more profitable businesses.
Business Essentials Daily is a podcast three decades in the making, from SoundCartel, the producers of the world's longest-running business audio magazine, 'Business Essentials'.
Business Essentials Daily is produced by the team at SoundCartel - executive producer Heather Dawson, producers by Nick Schildberger, Chris Ashmore and Nicole Goodman. Technical production by Pete Letts and Belinda Trimboli.
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Business Essentials Daily
www.bedaily.com.au
SoundCartel
www.soundcartel.com.au
+61 3 9882 8333
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8 ways to increase the value of your business
Who wants a more profitable and stress-free business? We all do, right? Well, Tony Gattari of ActionCOACH has eight ways in which you can build a business with more value, and which allow you to free up more of your time. Not only will it be a better business, but a potential buyer will pay top dollar for it.
Business Essentials Daily is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information. -
If your brand was a Hollywood actor… Part 2
An online brand personality helps build an authentic connection with your market. That’s according to Joel Gerschman, CEO of Digital Pilot and The Change Coach, who’s identified 12 personality archetypes to help businesses achieve growth online. Joel outlines the six components to build a successful brand strategy.
Business Essentials Daily is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information. -
If your brand was a Hollywood actor… Part 1
Is your business an all-round nice-guy Tom Hanks type, a fun Adam Sandler, or maybe an elegant Cate Blanchett? Business coach and digital marketing guru, Joel Gerschman, reckons that adopting a Hollywood archetype can help you differentiate yourself from the competitive online world. Joel Gerschman is a leading business coach, best-selling author, co-founder of Digital Autopilot andCEO of The Change Coach, one of Australia's leading digital marketing agencies. He runs through 12 archetypes, all of which convey a meaning to help customers relate to a brand.
References
Find out more about Joel Gerschman and his digital businesses at Digital Autopilot www.digitalautopilot.com.au and The Change Coach: www.thechangecoach.co
Business Essentials Daily is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information. -
Exploring new overseas markets
One of the biggest factors holding businesses back from expanding overseas is not knowing where to start. Well, according to Cynthia Dearin of Dearin Associates, you could be missing out on massive opportunities if you don’t give it a go. Don’t rely on your gut feel. To be successful overseas, she says, you need crystal clear vision, a powerful plan and the momentum and resources to make it happen.
Business Essentials Daily is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information. -
Going for government grants
With thousands of government and other grants being offered at any one time, applying for funds can be a fast way to expand small businesses, or keep them thriving. However, with thousands of businesses applying for each available grant, the process can seem intimidating. The Founder and CEO of The Launchpad Co, Ruchi Gupta, says the key to success is to know where to look for available grants, and then seeking advice and help when it is required.
Business Essentials Daily is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information. -
Immediate invoice payments
The Commonwealth Bank, which has about one million small business customers, has come up with what it calls an industry-leading new technology, that allows owners to draw credit from their unpaid invoices. The new product, called Stream Working Capital, promises to unlock capital so that businesses can put extra cash to work. The bank’s Executive General Manager for Small Business, Clare Morgan, explains how drawing immediately on unpaid invoices could revolutionise the way small businesses manage their cashflow.
Business Essentials Daily is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information.