41 episodes

If you have a business that you’re wanting to grow, join the Business Geeks for a round table discussion on today’s relevant and trending business topics. Samantha Riley, Joe Pardo, and Jennifer Crawford deliver bite-sized pieces of advice that you can easily action to grow your business and give it the best chance of success.

Business Geeks Business Geeks

    • Business
    • 5.0 • 5 Ratings

If you have a business that you’re wanting to grow, join the Business Geeks for a round table discussion on today’s relevant and trending business topics. Samantha Riley, Joe Pardo, and Jennifer Crawford deliver bite-sized pieces of advice that you can easily action to grow your business and give it the best chance of success.

    042: Season 1 Finale

    042: Season 1 Finale

    It’s been only a few months, but it feels like we’ve been doing this podcast for decades! Sad today, though, that it’s our final episode for this season. We want to thank people and look back on how the almost 11 months of podcasting have gone. 

    True to form, we banter and laugh as we reminisce about what we did wrong, what lessons we’ve learned, our favourite moments, and how we could make the show better if we ever come back from our hiatus. It’s been a chaotic yet awesome journey, and we’ve loved every minute of it!

    What To Listen For:







    Looking back on 2020 (00:38)

    Learning our lessons one podcast at a time: conceptualisation and marketing (05:22)

    It’s okay to agree to disagree (09:54)

    Audience feedback is important (11:38)

    It’s okay to be vulnerable (14:03)

    A year of bad luck and resilience (16:47)

    Favourite moments (21:24)

    How can we make the show better if we come back? (35:56)

    When we lose control (46:07)

    Coming full circle (47:53)

    Our individual plans for the future (56:20)

    Final thoughts (1:04:51)









    Check-In With The Geeks

    Catch us live each week on Monday 8pm EDT / Tuesday 10am AEST at the Business Geeks Podcast page on Facebook.

    Submit your question to the geeks at questions@businessgeekspodcast.com to have your question answered live on the show. Be sure to include your business name for a free shoutout.

    Find Samantha at SamanthaRiley.global

    Facebook, Instagram, LinkedIn

    Find Jennifer at Sparent.co

    Find Joe at SuperJoePardo.com

    • 1 hr 6 min
    041: Is Your Ego Too Big For Your Business?

    041: Is Your Ego Too Big For Your Business?

    Many things can threaten our businesses. One way to avoid the disastrous results of these threats is to be aware of them, analyse them, and find ways to lower the impact that they may have on our businesses.

    One of the major threats is ego. An ego-driven business can go down the wrong path.

    In this episode, the Business Geeks focus on the “toxic vanity” that is ego. How do you know if you’re egocentric or just confident? Since the ego is something you can control, what do you do about it? How do you handle the ego of your business partner or team member?

    What To Listen For:







    Analyse threats and be aware of them to their lower risks (03:19)

    Ego vs confidence (04:02)

    Dealing with “toxic vanity” (05:35)

    Outward confidence vs inward vulnerability (07:39)

    Looking back at past glories and misrepresenting actions (11:05)

    Balancing confidence and ego vs being driven by ego (13:41)

    Leaders who get it right (16:51)

    Keeping the ego in check when you need to put your foot down (20:15)

    Signs when you’re operating from your ego (26:00)

    Are you egotistic if you decide that your idea is better? (27:56)







    Take My Lunch Money

    Jen: DCfempreneur – created a shopping guide and gift ideas of small businesses (34:57)

    One Cool Thing

    Jen: Marco Polo – video messaging app similar to a voice mail system (28:58)

    Joe: Kid who started a successful plant business (32:16)

    An Announcement (37:44)



    Check-In With The Geeks

    Catch us live each week on Monday 8pm EDT / Tuesday 10am AEST at the Business Geeks Podcast page on Facebook.

    Submit your question to the geeks at questions@businessgeekspodcast.com to have your question answered live on the show. Be sure to include your business name for a free shoutout.

    Find Samantha at SamanthaRiley.global

    Facebook, Instagram, LinkedIn

    Find Jennifer at Sparent.co

    Find Joe at SuperJoePardo.com

    • 41 min
    040: Get Started With Your MVP

    040: Get Started With Your MVP

    The concept of a minimum viable product (MVP) originated from Eric Ries’ Lean Startup. It stresses the importance of identifying and presenting a product’s most rudimentary features so a business owner can collect the maximum amount of validation with the least amount of effort and resources.

    In this episode, the Business Geeks discuss the importance of using MVP and how you can use it to fund, launch, and develop your business idea. They also share minimum viable product examples for businesses in the contracting or trade industries.

    What To Listen For:







    Getting investors vs using your own funds for your business (06:25)

    MVP needs to feature what separates your business from others (11:20)

    Airbnb as a case study for MVP (12:24)

    Using MVP to strip down launch strategies (14:13)

    Pare down the features (17:00)

    What single problem will your MVP solve and how can you market it? (21:58)

    Other features can be used as an “upgrade” (23:30)

    Impose deadlines (24:01)

    Use MVP even beyond the launch and as your business develops (24:46)

    MVP for contracting or trade businesses (27:23)

    Listen to what your ideal clients want or what you think they will want (34:30)







    What’s Grinding Our Gears

    Joe: Phone carrier call waiting systems and strict policies (39:33)

    Jen: Subscription company with a confusing message (46:44)

    Get My Lunch Money

    Joe: Elgato: stream deck products (52:45)

    Your Podcast Concierge (57:08)



    Check-In With The Geeks

    Catch us live each week on Monday 8pm EDT / Tuesday 10am AEST at the Business Geeks Podcast page on Facebook.

    Submit your question to the geeks at questions@businessgeekspodcast.com to have your question answered live on the show. Be sure to include your business name for a free shoutout.

    Find Samantha at SamanthaRiley.global

    Facebook, Instagram, LinkedIn

    Find Jennifer at Sparent.co

    Find Joe at SuperJoePardo.com

    • 56 min
    039: How to Instantly Know Where to Focus! The Eisenhower Matrix

    039: How to Instantly Know Where to Focus! The Eisenhower Matrix

    As a business owner, you will have days where your to-do list will overwhelm you. To get back some control, you can start categorising your tasks according to the four quadrants of the Eisenhower Matrix: 1. important and urgent; 2. important and not urgent; 3. not important and urgent; and, 4. not important and not urgent.

    In this episode, the Business Geeks talk about how they apply the Eisenhower Matrix to classify their tasks, how the matrix could be improved or adjusted according to personal management style, and the importance of delegation.

    What To Listen For:







    Categorising tasks using the Eisenhower Matrix (02:06)

    The origin of the matrix (04:35)

    Do you delegate only “urgent, not important” tasks? (05:10)

    Other people’s “urgent, important” tasks may not be your emergency (05:56)

    Maximise the “important, do later” quadrant for your plans (07:22)

    The bucket list of tasks (08:02)

    The “One day, maybe” list (10:06)

    Delegate “do now, urgent” tasks to keep the quadrant light (11:48)

    Delegate now vs delegate soon (14:29)

    Define what is “important” and “not important” (15:25)

    “Are we working hard on the wrong things or are we working hard on the wrong things?” (19:27)

    What if you can’t delegate? (21:45)







    America vs Australia

    Sam: Passion fruit, sausage rolls and meat pies, pork belly and crackling, and fairy bread (28:10)

    Review

    Joe: 5-star review from CSTJKA (33:59)

    What’s Grinding Our Gears

    Joe: Emails and hard sell add-ons (37:22)

    One Cool Thing

    Sam: Headliner: an app that you can use to create audiograms, captions, videos, etc. (53:05)



    Check-In With The Geeks

    Catch us live each week on Monday 8pm EDT / Tuesday 10am AEST at the Business Geeks Podcast page on Facebook.

    Submit your question to the geeks at questions@businessgeekspodcast.com to have your question answered live on the show. Be sure to include your business name for a free shoutout.

    Find Samantha at SamanthaRiley.global

    Facebook, Instagram, LinkedIn

    Find Jennifer at Sparent.co

    Find Joe at SuperJoePardo.com

    • 53 min
    038: The Employee Mindset vs The CEO Mindset

    038: The Employee Mindset vs The CEO Mindset

    Did you know that most businesses fail because of the entrepreneur having the wrong mindset? 

    In order for your business to grow and scale, switching from a worker bee to boss mode is essential. 

    In this episode, we nerd out about the differences between the employee mindset and the CEO mindset and how you can get your mindset straight in order to grow your business. 

    The major difference between having a CEO mindset and an employee mindset is the vision. CEO’s don’t get stuck on the day-to-day grind but look at the long-term vision. A CEO’s role is to create the company’s mission and vision and to create its growth strategy. 

    Are you holding your business back with an employee mindset or are you pushing ahead with a CEO mindset?

    What To Listen For:







    Wearing all the hats as a business owner (6:05)

    Embracing the role as visionary (6:46)

    Working hard on the wrong things (6:55)

    Working only on the things you should be working on  (7:12)

    Having the CEO mindset from day 1 (7:46)

    Thinking of your team as an asset (9:19)

    92% of businesses fail within 10 years (13:44)

    The importance of delegation (14:03)

    What is a CEO and what is their role? (17:35)

    The number one question to ask yourself if you are wearing the CEO hat (18:50)

    Asking the wrong questions (20:18)

    It’s okay not to have all the answers (24:13)

    Delegating and having systems (32:12)







    What’s Grinding Our Gears

    Jen: The person who posts on Facebook: “If you care about XYZ then you will copy and paste this post”

    Get My Lunch Money/One Cool Thing

    Jen: Rowan Tree



    Check-In With The Geeks

    Catch us live each week on Monday 8pm EDT / Tuesday 10am AEST at the Business Geeks Podcast page on Facebook.

    Submit your question to the geeks at questions@businessgeekspodcast.com to have your question answered live on the show. Be sure to include your business name for a free shoutout.

    Find Samantha at SamanthaRiley.global

    Facebook, Instagram, LinkedIn

    Find Jennifer at Sparent.co

    Find Joe at SuperJoePardo.com

    • 46 min
    037: Elevator Pitch Going Up!

    037: Elevator Pitch Going Up!

    When you meet a potential client or network partner, how do you answer the inevitable question “What do you do”? How do you make sure that the person you’re talking to understands your value proposition and is engaged by your introduction that they will want to work with you? 

    In this episode, we talk about elevator pitches. Terms related to it. Its origin, and some examples that will make you think about how you can effectively pitch your services without sounding like you’re selling a car to another person.

    What To Listen For:







    What is an “elevator pitch”? (04:33)

    Do you use just one pitch? (07:10)

    Do you think about the verbiage of your pitch? (08:34)

    What’s the unique value proposition? (09:39)

    “Elevator pitch” vs “proposition pitch” vs “value proposition” vs “positioning statement” (12:04)

    Joe’s long proposition example (14:07)

    You don’t have to condense what you do (16:43)

    People asking questions about your introduction is not a bad thing (17:28)

    Confusion does not equal interest (18:16)

    Joe’s 5-second elevator pitch (19:38)

    Origin of “elevator pitch” and its evolution (23:01Some final thoughts and tips (25:43)







    What’s Grinding Our Gears

    Jen: Companies that make it hard for customers to pay for their services (28:05)

    Get My Lunch Money/One Cool Thing

    Jen: The Art of Sucre: reinventing cotton candy (33:34)

    Joe: Cheesecake-stuffed apples (36:45)



    Check-In With The Geeks

    Catch us live each week on Monday 8pm EDT / Tuesday 10am AEST at the Business Geeks Podcast page on Facebook.

    Submit your question to the geeks at questions@businessgeekspodcast.com to have your question answered live on the show. Be sure to include your business name for a free shoutout.

    Find Samantha at SamanthaRiley.global

    Facebook, Instagram, LinkedIn

    Find Jennifer at Sparent.co

    Find Joe at SuperJoePardo.com

    • 38 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

CSTJKA ,

Great people, great insights!

This show has a unique way of bringing great business insights in a super fun format. They bring a variety of experience and each episode tackles an interesting new topic. Plus, they do the show live so you can even participate in real time too! Highly recommended!

Marcia-Charmed Cardinals ,

Invaluable Business Advice with Giggles for Free!

Jen, Joe & Sam are my friends! I love tuning in to the podcast and especially when I can catch them live on Facebook. Their business acumen and camaraderie are very much appreciated! Knowledgeable, light hearted, fun and funny. They’ve accompanied me on road trips and I can’t recommend them enough.

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