Business Growth Podcast

Madison Paige
  • 4.8 (60)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

If you are building a brand with the potential to lead a category, this is your new favorite place. The Business Growth Podcast is where consumer brands scale toward household name status with growth frameworks, expert insight, and powerful founder stories. Hosted by Madison Paige, TEDx speaker and strategic advisor to 500+ product based companies across industries. Conversational, actionable, and rooted in experience. Together we turn your potential into strategy, clarity, and scale.

  1. 3D AGO

    451: “Has the Market Changed? Why Is Nothing Working?” // COACHING SESSIONS

    LISTEN TO THIS EPISODE IF EVERYTHING SEEMS HARDER RIGHT NOW In this episode, we’re answering a question that a lot of founders are quietly asking right now: Has the market actually changed… or is it just me? If things feel harder than they used to, if your marketing isn’t landing the same, your ads aren’t converting like they were, and growth feels slower or less predictable… you’re not imagining it. This question came directly from one of you inside The Founder Cafe free community, and it sparked a much bigger conversation around what’s really happening right now in business. In this episode, I break down what has actually shifted in today’s market, what it means for your brand, and most importantly how to adapt without starting over. In this episode: • Has the market actually changed and what that really means • Why your marketing might suddenly feel less effective • The difference between broken strategy vs outdated strategy • How consumer behavior has shifted (and why it matters) • The rise of the “trust economy” and what customers expect now • Why good branding and ads alone are no longer enough • Why people are more resistant to being sold to than ever • What “community led marketing” actually looks like today • How to create stronger emotional connection with your audience • What to audit if your ads and content aren’t converting • Small shifts that can dramatically improve performance 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    18 min

  2. 6D AGO

    450: The Theory of ONE to Scale a 7 Figure Product Brand

    LISTEN TO THIS EPISODE IF YOU FEEL LIKE YOU’RE DOING EVERYTHING…BUT NOTHING IS REALLY WORKING In this episode, we’re breaking down the concept of “The Rule of One.” A shift in how you approach your business that moves you out of scattered effort and into focused, scalable growth. Because the brands that reach six and seven figures aren’t the ones doing the most, they’re the ones doing the right things with enough depth, consistency, and clarity to actually make them work. If your business feels busy but not effective, this episode will help you identify where your energy is being diluted and how to refocus it into real, sustainable momentum. In this episode: • Why doing more can actually slow your growth • The difference between activity and meaningful progress • What “The Rule of One” is and how to apply it • Why most founders spread themselves too thin too early • How lack of focus leads to stalled or inconsistent results • How to identify your one hero product • Why you need one clearly defined ideal customer • How to choose and optimize your primary sales channel • The foundation behind everything working • What to audit if your business feels scattered or unfocused • How to shift from trying more to doubling down on what works 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    23 min

  3. APR 10

    449: The Downfall Of Once-Great Brands That Stopped Evolving

    LISTEN TO THIS EPISODE IF YOU WANT TO STAY RELEVANT, NOT BECOME THE BRAND PEOPLE FORGET ABOUT What once drove demand, conversions, and momentum can quietly become less effective over time. Consumer behavior evolves, expectations change, and industries become more saturated. And without realizing it, brands can find themselves relying on strategies that no longer resonate the way they used to. In this episode, we break down why this happens and what it actually looks like in practice. Using real brand examples, we walk through how companies that were once category leaders lost momentum (not overnight, but gradually) by holding onto what had previously worked instead of adapting to what was changing around them. This conversation is about understanding the difference between building demand and sustaining it, and how to recognize when your business needs to evolve in order to continue growing. In this episode: • Why strong brands quietly lose momentum • The difference between what works now vs what will keep working • What Peloton, Blockbuster, Lululemon, and BlackBerry missed • How Netflix and Apple adapted early and pulled ahead • How to spot when your demand is shifting (before it’s too late) • Why consumer behavior is the real driver of growth • What to audit inside your brand right now • The shift that separates brands that last from brands that fade 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    22 min

  4. APR 7

    448: How to Get Customers To Buy with The Buycologist

    WHAT DO YOU WISH PEOPLE KNEW ABOUT CONSUMER BEHAVIOR? In this episode of The Business Growth Podcast, we’re diving into one of the most powerful (and misunderstood) drivers of growth: Why your customers actually buy and how to create real emotional connection without crossing into manipulation. Today, we’re joined by Dr. Chris Gray, a trailblazer in consumer psychology and buying behavior who has worked with some of the most recognizable brands in the world. Together, we break down what actually drives purchasing decisions and how to apply it in a way that feels authentic, ethical, and effective. If your marketing feels flat, your messaging isn’t landing, or your customers aren’t sticking around… this episode will show you exactly what’s missing. In this episode: •What consumer psychology actually is (and why most founders misunderstand it) • The difference between emotional connection vs manipulation in marketing • How to influence buying behavior without feeling “gross” • One of the most powerful (and underused) marketing tools • The concept of emotional “resonance” and why it drives action • How to uncover your customer’s real desires (not just surface level data) • What brands that dominate their market do differently • The biggest mistake founders make when messaging their product • What’s actually going through a customer’s mind before they buy • The 5 types of consumer risk (and how to overcome them) • Why “good enough” products often win and how to break that pattern • How consumer behavior has shifted in the last 5-10 years • Why attention, patience, and loyalty are harder to earn than ever • How AI is impacting consumer behavior (and decision making) Connect with Dr. Chris Gray: Website: thebuycologist.com Instagram: @thebuycologist 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    41 min

  5. APR 3

    447: The Business Lesson That Took Me Years to Learn

    LISTEN TO THIS EPISODE IF YOU FEEL STUCK AT YOUR CURRENT LEVEL, EVEN THOUGH YOU REALLY WANT MORE What if the thing holding your business back isn’t your marketing, your offers, or your strategy… but you? This episode is for the founder who feels like they’ve been operating at the same level for too long. You’re putting in effort, you know what to do, but something just isn’t clicking. We’re flipping the script from strategy to self, and breaking down how your mindset, fears, and internal patterns might be the very thing keeping you from your next level. If you’ve been chasing growth but feel stuck in the same range, this will give you the clarity (and the call-out) you need to finally move forward. In this episode: •Why being stuck isn’t always a strategy problem • The hidden ways founders hold themselves back without realizing it • What it actually means to “become the person” your next level requires • How your brain interprets growth as risk (and how that impacts your actions) • Why discomfort is actually a signal that you’re growing • The difference between having the playbook vs becoming the player • How fear, overthinking, and hesitation kill momentum • How to shorten the gap between decision and action • The role of personal growth in scaling your business • How your past experiences and core fears shape your current ceiling • How to identify what you’re avoiding (and why that’s the key) 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    27 min

  6. MAR 31

    446: BEEKMAN 1802: Building a $100M+ Mission Driven Skincare Brand

    In this episode of The Business Growth Podcast, we’re diving into a real life case study of what it actually looks like to build a brand from the ground up and scale it into a nine figure business. I’m joined by Dr. Brent Ridge, co-founder of Beekman 1802. A brand that has sold over 60 million bars of soap and built its success on something most businesses overlook: community and kindness. We break down what it really takes to grow through different stages of business. From early scrappy days to mass market scale and how to think about building a value driven brand in today’s attention economy. This conversation is part strategy, part philosophy, and part masterclass on how to stand out in even the most saturated industries. If you’re building a product based business, this episode will completely shift how you think about growth, differentiation, and long term brand loyalty. In this episode: •What it actually looked like to scale Beekman 1802 into a nine figure brand • How to build a brand rooted in community, not just transactions • Why “kindness” became their most powerful marketing strategy • How to stand out in a saturated market • The importance of storytelling and brand positioning in early growth • How to capture attention in today’s 3-second attention economy • What founders should focus on at different revenue stages (from $500K → $50M+) • The reality of scaling through retail, distribution, and DTC • Why TikTok Shop and live selling are massive opportunities right now • The biggest bottlenecks founders hit as they scale • How to build emotional connection that drives repeat customers • The small brand details that create massive impact over time • How to build a community that markets your business for you Connect with Brent and shop Beekman 1802: Instagram: @beekman1802 @joshandbrentWebsite: beekman1802.com 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    45 min

  7. MAR 27

    445: The Key Reason Successful Founders Feel Uninspired

    LISTEN TO THIS EPISODE IF BUSINESS DOESN’T FEEL AS FUN AS WHEN YOU STARTED In this episode of The Business Growth Podcast, we’re talking about a phase of business that no one really prepares you for: When your business is growing, but it stops feeling exciting. So many founders hit a point where things are finally working… but instead of feeling better, it feels heavier. More responsibility, more pressure, more things on your plate and less excitement. Behind the scenes, you feel disconnected, uninspired, or like you accidentally created a job for yourself instead of the freedom you wanted. In this episode, I’m breaking down why this happens, what’s actually causing it, and how to restructure your role so your business feels energizing again. Not draining. In this episode: The real reason founders start feeling uninspiredThe mistake most people make when delegatingThe difference between draining tasks vs energizing workHow to identify your true “zone of genius”Why hiring for your strengths can backfireWhat to delegate vs what to protect at all costsHow to redesign your role as a founderThe simple audit to figure out what’s draining youHow to bring creativity and spark back into your businessThe importance of building a role you actually enjoyWhy feeling uninspired doesn’t mean you built the wrong businessHow to rebuild your business in a way that feels aligned again 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    24 min

  8. MAR 24

    444: Turning Emails into Profit with Kieryn Wang

    In this episode of The Business Growth Podcast, we’re diving into how to turn your emails from just “good” into actually driving conversions and profit. I’m joined by Kieryn Wang, email marketing specialist for product-based brands, and this conversation is a full breakdown of what’s actually working in email right now. From subject lines to funnels to unsubscribes, this episode will completely shift how you think about email marketing. Not as a checkbox, but as one of your highest converting channels. If you’ve been sending emails but not seeing real results… or avoiding email altogether, this is your masterclass. In this episode: How to sell through email without sounding “salesy”Why most brands get email marketing completely wrongThe psychology behind high converting subject linesThe difference between nurture emails vs sales emailsThe ideal ratio of value vs promotionThe 4 essential email funnels every brand needsWhat actually makes a welcome sequence convertHow to structure abandoned cart emails that actually recover salesThe role of personality, storytelling, and brand voice in emailHow often you should really be sending emailsThe difference between funnels vs broadcast emailsWhat metrics actually matter (and what to ignore)How to turn your email strategy from “checking the box” into a revenue driver Connect with Kieryn: Website: www.itsallmost.com Instagram: @itsallmost Inbox to Revenue Toolkit: CLICK HERE 📌 Have a question you want featured next time? Join the free podcast community below! Topics we discuss: business growth, e-commerce strategy, how to scale your product business, business economy tips, overcoming sales plateaus JOIN THE FOUNDER CAFE FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAM & SERVICES // CLICK HERE APPLY TO WORK WITH ME // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

    36 min
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4.8
out of 5
60 Ratings

About

If you are building a brand with the potential to lead a category, this is your new favorite place. The Business Growth Podcast is where consumer brands scale toward household name status with growth frameworks, expert insight, and powerful founder stories. Hosted by Madison Paige, TEDx speaker and strategic advisor to 500+ product based companies across industries. Conversational, actionable, and rooted in experience. Together we turn your potential into strategy, clarity, and scale.

Information

  • Creator
    Madison Paige
  • Years Active
    2020 - 2026
  • Episodes
    448
  • Rating
    Clean
  • Copyright
    © Madison Paige
  • Show Website
    Business Growth Podcast

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