314 episodes

Top 14 content marketer Christoph Trappe and guests share tips on how to connect better with target audiences. Named a Top 5 storytelling podcast. a Top 50 podcast to listen to in 2021 and a Top 5 percent global podcast.

Over 110,000 downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels.

Catch a live recording: authenticstorytelling.net/live

Guests have included:
Joe Pulizzi
Michael Brenner
Kristina Podnar
Tamara Burkett
Andy Crestodina
Scott Brinker
Seth Godin
Barry Schwartz
... and many more.

Produced by Trappe Digital LLC.

Business Storytelling Podcast Christoph Trappe

    • Marketing
    • 4.9 • 29 Ratings

Top 14 content marketer Christoph Trappe and guests share tips on how to connect better with target audiences. Named a Top 5 storytelling podcast. a Top 50 podcast to listen to in 2021 and a Top 5 percent global podcast.

Over 110,000 downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels.

Catch a live recording: authenticstorytelling.net/live

Guests have included:
Joe Pulizzi
Michael Brenner
Kristina Podnar
Tamara Burkett
Andy Crestodina
Scott Brinker
Seth Godin
Barry Schwartz
... and many more.

Produced by Trappe Digital LLC.

    314: How to deliver the right Facebook ad, at the right time, to the right audience

    314: How to deliver the right Facebook ad, at the right time, to the right audience

    Bob Regnerus, author of the Ultimate Guide to Facebook Advertising, joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss the topic.  
    Find his book here: https://amzn.to/358Zo3Y
    Bob's website: https://lnkd.in/eVfUApp 
    Find more podcast episodes: https://lnkd.in/eYsZuzr 
    Christoph's content performance book: https://lnkd.in/e3dWVd5 
    Need help with your marketing? Contact Christoph now: https://lnkd.in/e4xpVPm or ctrappe@gmail.com 
    More marketing tips: https://lnkd.in/bDTft_d

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    Send in a voice message: https://anchor.fm/ctrappe/message

    • 35 min
    313: What are people really doing online? A chat with Simon Kemp

    313: What are people really doing online? A chat with Simon Kemp

    Simon Kemp of https://kepios.com/ and https://datareportal.com/ joins Christoph Trappe to discuss the topic on this live recording of the Business Storytelling Project.   More marketing tips: http://authenticstorytelling.net  Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/  Need help with your marketing? Grab Christoph’s discounted strategy and implementation package now: https://authenticstorytelling.net/digital-marketing-strategy-offer/


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    Send in a voice message: https://anchor.fm/ctrappe/message

    • 37 min
    312: How to grow your followers on Amazon Live

    312: How to grow your followers on Amazon Live

    If you livestream on Amazon you know the importance of followers. Amazon gives you more features if you have more followers. But how do you gain followers? In this audio live I am discussing my strategy. Follow me on Amazon here: https://www.amazon.com/shop/christophtrappe


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    Send in a voice message: https://anchor.fm/ctrappe/message

    • 29 min
    311: How to get your brand to a breakthrough - a chat with Margie Agin

    311: How to get your brand to a breakthrough - a chat with Margie Agin

    Margie of https://centerboard-marketing.com/ joins Christoph on this live recording of the Business Storytelling Podcast to discuss the steps to move beyond a catchy tagline to build an authentic and sustainable brand.   

    Find her book on the topic here: https://amzn.to/3oOpq3Y

    Connect with Centerboard Marketing: https://lnkd.in/evk5rJS 

    This episode is supported by Centerboard Marketing and produced by Trappe Digital LLC.


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    Send in a voice message: https://anchor.fm/ctrappe/message

    • 47 min
    310: SEO for content creators - a chat with Barry Schwartz

    310: SEO for content creators - a chat with Barry Schwartz

    Barry Schwartz of https://www.seroundtable.com/ joins Christoph Trappe on this live recording of the Business Storytelling Podcast to talk about his journey in SEO and what's currently top of mind in SEO strategy.
    We discuss:

    Google passage ranking
    Keyword research
    The bare minimum of SEO strategy
    and more...

    Find more podcast episodes: authenticstorystelling.net/podcast 
    Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/


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    Send in a voice message: https://anchor.fm/ctrappe/message

    • 29 min
    309: How to speed up SEO projects - a chat with Hamlet Batista

    309: How to speed up SEO projects - a chat with Hamlet Batista

    Hamlet Batista, CEO at  https://www.ranksense.com/, joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss the topic.  

    Connect with Hamlet on LinkedIn: https://lnkd.in/eWtrXcc  

    Christoph's content performance book: https://lnkd.in/e3dWVd5  

    Need help with your marketing? Contact Christoph now: https://lnkd.in/e4xpVPm or ctrappe@gmail.com  

    Subscribe to future podcast episodes: https://lnkd.in/eFBsw73


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    Send in a voice message: https://anchor.fm/ctrappe/message

    • 34 min

Customer Reviews

4.9 out of 5
29 Ratings

29 Ratings

Mat10019 ,

Modern Marketing Experience

As a subscriber and one-time guest, I enjoy Christoph’s warm yet expert manner interviewing marketers of all types to share stories and lessons in an engaging and non-formulaic way. You’re a part of a modern marketing experiment.

SWH20 ,

The Info Marketers Need

Christoph understands what questions marketers and businesses have about working smarter, not just harder, when it comes to reaching and engaging their audiences. He taps into his guests’ expertise (which often is very, very deep and well-respected) and gives his listeners actionable answers to questions that they are often asking.

As a guest on his show, it’s obvious he is organized and does his “homework.” He has an approachable style that makes the interview a natural conversation so it’s an enjoyable experience.

Bob Regnerus ,

Great host, topics, and guests!

Enjoyed not only being interviewed by Christoph, but also listening to other great guests and content these experts bring each episode.

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