But Really, What Even Is Conversational Marketing?

Welcome to the Conversational Marketing podcast, where your hosts Sammi Reinstein and Sara Pion are on a mission to educate the world about – you guessed it – conversational marketing. From thinking about how conversational marketing can be implemented into your entire marketing strategy, to best practices we’re learning straight from the pros, this is the go-to podcast for all things surrounding the topic of conversational marketing and sales. So in our first episode, we’re giving you our definition for this thing we call conversational marketing and break down three examples of B2B and B2C brands who are doing it right. Ready? Let’s go.