By Subject modern8

Kevin Jessop, director of marketing for growth operations at IMA Financial Group and President of MWCN joins host Peter Stevenson to talk about the history of MWCN, how marketing and business development can make each other better and why he would rather be marketing than be in sales. By Subject is a production of modern8 with support from Silicon Slopes + MountainWest Capital Network. For past episodes, transcripts and food recommendations visit our website at bysubjectpodcast.com

Chad Jardine, Founder and CEO of CMO Zen joins Host Peter Stevenson to talk about why marketing is about understanding the person on the buying side, Why he launched CMO Zen, and where he sees AI being successful in the future of marketing. By Subject is a production of modern8 with support from Silicon Slopes + MountainWest Capital Network. For past episodes, transcripts and food recommendations visit our website at bysubjectpodcast.com

Randall Smith, Founder of modern8 and the SLC AIGA chapter joins host Peter Stevenson, and co-host Alysha Smith, Partner at modern8 to talk about the history of graphic design and branding, how teaching design has changed through the years and why the best Mexican can be found on 3rd west in SLC.

By Subject is a production of modern8 and a8ency, with support by Silicon Slopes and MountainWest Capital Network.  For past episodes, transcripts and food recommendations visit our website at bysubjectpodcast.com

Sindee Savage from V School joins Host Peter Stevenson and Co-Host Alysha Smith from modern8 to talk about creating amazing online and in person events, what makes her an optimist and why you should order the cheeseburger from a pizza joint. By Subject is a production of modern8 with support from Silicon Slopes + MountainWest Capital Network. For past episodes, transcripts and food recommendations visit our website at bysubjectpodcast.com

Jacklyn Briggs from Utah City joins Host Peter Stevenson and Co-Host Alysha Smith of a8ency of modern8 to talk about what makes a great event, starting the Utah Beer Festival while at CityWeekly, and what is it like marketing Utah City and getting a chance to have input on making that new development better.  - By Subject is a production of modern8, a8ency, and Silicon Slopes and is invested in highlighting, promoting, and celebrating the unique and talented marketing and brand leaders in the Silicon Slopes Community.

"It felt natural for us to celebrate the customers" was one of the insights and the way Divvy leaned into brand marketing and one of the early reasons that Brock Beeson and his team were so successful there.