38 min
EP59: Carl Fremont On Where Advertising Goes Next Great Minds
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- Marketing
To understand where advertising is going, you need to know what came before it. Carl Fremont was there. From working with the man who invented the unique selling proposition, to learning direct marketing from Lesley Wunderman, Carl Fremont’s career has spanned many years and affords him a unique glimpse into where we should be going.
To understand where advertising is going, you need to know what came before it. Carl Fremont was there. From working with the man who invented the unique selling proposition, to learning direct marketing from Lesley Wunderman, Carl Fremont’s career has spanned many years and affords him a unique glimpse into where we should be going.
38 min