215 episodes

Sales is a thinking process. The Catalyst Sale Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons and host Jody Maberry. We discuss real stories with practical application, in the context of B2B Sales. Other topics discussed include - Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, and Execution.

Catalyst Sale Podcast Mike Simmons

    • Entrepreneurship
    • 5.0, 23 Ratings

Sales is a thinking process. The Catalyst Sale Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons and host Jody Maberry. We discuss real stories with practical application, in the context of B2B Sales. Other topics discussed include - Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, and Execution.

    Intention, Focus and Lessons Learned in Building a Business with Guest Amanda Goetz

    Intention, Focus and Lessons Learned in Building a Business with Guest Amanda Goetz

    In this episode, Mike and Amanda Goetz have a great conversation about intention, focus, lessons learned in building a business, joining a business and starting over. Amanda is the VP of Marketing at The Knot and Founder of a new side gig. 

    What drove you to start building a side business?
    What compelled you to go out and raise money this time?
    How do you deal with the pain, conflict and challenges?
    Why do we struggle with transparency?
    What does community mean to you?

    • 34 min
    Proposal Planning a Tactical Discussion

    Proposal Planning a Tactical Discussion

    How do you create a great proposal?

    In this episode, Mike and Jody discuss best practices when it comes to proposal planning.

    Questions Answered:

    What goes into a proposal?
    Where does price go?
    What are some mistakes people make with proposals?

    • 20 min
    Mike Simmons and Catalyst Sale - How to Work With Both

    Mike Simmons and Catalyst Sale - How to Work With Both

    In the spirit of making it easier to work with us, Mike and Jody talk about Catalyst Sale and what Mike is working on now.  We take some time and distinguish between Catalyst Sale the products, and the advisory services Mike provides.

    Questions Answered:

    What will listeners get when working with Mike?
    What will listeners get from Catalyst Sale?
    What are you most excited about moving forward?

    • 21 min
    Handling Objections

    Handling Objections

    In this episode, Mike and Jody discuss a listener tip regarding objection handling.  We bounce around a bit on this one, but ultimately bring it home with some practical thoughts on objection handling.

    TLDR - ask questions, gain context, don't react.

    Questions Answered:

    Do objection handling documents work?
    Can you build out questions on an objection handling sheet?

    • 15 min
    Marketing, Sales and Revenue Operations with Chris Walker

    Marketing, Sales and Revenue Operations with Chris Walker

    Guest Chris Walker

    How did you suddenly start to appear in everyone feed’s and gain a following?
    How do we design for the future?
    Where did your appreciation for doing the work come from?
    What are some biases that Sales folks have about marketing?
    Why don’t we do anything with the information we read or have access to?
    What are some biases that marketing folks have about sales?
    What mistakes do we make when thinking about brand?
    What are some buyer journey mistakes we make?

    • 45 min
    Make it Easy to do Business with YOU

    Make it Easy to do Business with YOU

    In this episode, Mike and Jody tackle a listener question and provide tips on how to make it easy to do business with you.

    Listener Question:

    For companies not taking a beating, but also are not currently positioned for success, what are clever and nimble revenue leaders doing right now?

    Questions Answered:

    How easy is it for our customers to do business with us?
    What can we do to help our customers solve problems?

    • 15 min

Customer Reviews

5.0 out of 5
23 Ratings

23 Ratings

Fanfanlatulipe25 ,

Excellent podcast

I love listening to this podcast. It is very practical and I draw amazing lessons and tips from each episode. Mike Simmons is an excellent teacher and mentor, the host is great too. Thanks for these!

don macph ,

Sales Strategy & Execution Advice

There are thousands of innovators, entrepreneurs, and creators who are building important products and services. Most don’t know how to sell them. That’s a detriment to them and society. This podcast is a resource to solve that problem. It’s a quality mix of strategy and execution advice for salespeople and leaders.

J. Barshop ,

Awesome show, highly recommend!

Mike C.,Mike S. and their guests provide some incredibly compelling and actionable content on how to implement effective sales strategies as well as develop your overall psychology to become the absolute best salesman you can be.

Highly recommend listening and subscribing to Catalyst Sale if you want the knowledge AND mindsets to level up your sales efforts (and reach all of your overall business goals as a result)!

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