370 episodes

We all have problems we are looking to solve. We know that there are solutions out there, but we struggle with this.

How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step.

The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution.

Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.

Find My Catalyst Podcast Mike Simmons

    • Business
    • 5.0 • 33 Ratings

We all have problems we are looking to solve. We know that there are solutions out there, but we struggle with this.

How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step.

The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution.

Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.

    From Scientist to Sales Pro: Unlocking Your Potential for Career Growth with Randi-Sue Deckard

    From Scientist to Sales Pro: Unlocking Your Potential for Career Growth with Randi-Sue Deckard

    From Scientist to Sales Pro: Unlocking Your Potential for Career Growth
    Does this sound familiar? You're transitioning to a sales role or industry and want to excel in revenue-related positions. Perhaps you've been told to focus solely on traditional sales techniques without embracing data-driven decision-making. The pain of this ineffective action is feeling stuck in outdated methods and missing out on opportunities for growth and success. It's time to break free from this cycle and achieve real results.

    My guest is Randi-Sue Deckard

    Randi-Sue Deckard's career trajectory is a captivating story of transformation and resilience. Transitioning from a clinical lab scientist to the Senior Vice President of Client Engagement at Bessler, Randi-Sue's journey is a testament to the power of embracing change and leveraging data-driven decision-making. Her wealth of experience in sales, marketing, and customer success positions her as a valuable guide for professionals seeking to excel in revenue-related roles. Randi's journey and expertise offer a unique perspective on navigating career transitions and overcoming fear, making her a compelling source of inspiration for those looking to enhance sales performance and drive business growth through data-driven strategies.

    Everything is figureoutable. I know I don't know all the answers, but I have a network and I have people I can ask, and I don't have no ego. Who can help me? It's not about title. It's like, who can help me?
    - Randi-Sue Deckard

    In this episode, you will be able to:

    Overcome content consumption and take meaningful action to achieve your goals.
    Master the mindset to conquer fear and achieve personal growth.
    Apply the scientific method to drive success in your business.
    Transition to sales and embrace data-driven decision-making for enhanced performance.
    Embrace customer-centricity to propel business growth and success.

    Applying the scientific method
    Applying the scientific method in a business context involves careful data analysis and making informed decisions. Randi emphasizes the importance of having the right data set and approaching it with honesty. With her experience in sales, she further underlines the need to understand individual metrics within the larger business process and avoid common mistakes such as changing too many variables at once. This approach allows for improved decision-making and ultimately, better business performance.

    Sales is just a conversation. We overcomplicate it. Everything happens human to human. And so sales is just a conversation. How can I help you? And I am a helper by nature.
    - Randi-Sue Deckard

    The resources mentioned in this episode are:

    Connect with Randi-Sue Deckard on LinkedIn to learn more about her journey and insights into sales, mindset, and professional growth.
    Check out the book Sell Without Selling by Andy Paul to explore a different approach to sales and building relationships.
    Explore the Ultimate Question by Fred Reichheld to gain insights into customer loyalty and the Net Promoter Score (NPS) concept.
    Consider using a habit tracker to be intentional about your habits and track your progress in various areas of your life.
    Reach out to professionals in your desired field for guidance and advice, and be intentional about building relationships for long-term value.
    This episode is brought to you by the Phoenix Club - your community of people who are interested in Rising Together.
    Ever Curious. Constantly Learning. Connected

    • 44 min
    2023 Reflections & Accountability - 2024 Focus & Goals

    2023 Reflections & Accountability - 2024 Focus & Goals

    Getting Comfortable with Discomfort: Pushing Myself Further in 2024 Through Goals
    If you're feeling frustrated because your team isn't fully aligned with your vision, then you are not alone! Perhaps you've been micromanaging your team, but instead of improved collaboration, you're met with resistance. If you're feeling overwhelmed by a lack of personal and professional growth, then you are not alone! You may have set goals, but without clear objectives and a supportive community, it's difficult to make progress.

    In this episode, Mike takes time to reflect and look forward. Some of the things that come up include.

    Embracing successful business changes and rebranding strategies.
    Uncover the importance of building a supportive community.
    Gaining clarity and focus
    Setting big goals.
    Failure is okay. Just fail forward as you go through it. - Mike Simmons

    Business Changes and Rebranding
    The episode reveals Mike's significant business changes throughout the year, including a shift in focus towards speaking and rebranding his business to encompass advising, coaching, training, and speaking engagements. He discusses the successful launch of a new consumer product brand, indicating his business’s flexibility and commitment to innovation. These changes underscore the importance of adaptability and strategic rebranding in achieving business goals and reaching new audiences.

    The producst/services mentioned in this episode are:

    Join the Phoenix Club: If you're looking for a community of diverse individuals with diverse experiences and perspectives, consider joining the Phoenix Club. The club offers in-person meetings, Zoom sessions, and asynchronous work on platforms. Visit findmycatalyst.com for more information.
    Game Plan: If you need help with goal setting and execution, check out the Game Plan from Catalyst A.C.T.S. This tool simplifies goal setting and execution by helping you clarify strategy and tactics and then build a plan around it.
    Book a Speaking Engagement: If you're interested in having a keynote, workshop, or facilitated discussion inside your organization, reach out for speaking engagements. Whether it's about leadership, culture, revenue, or execution, these sessions aim to simplify problem-solving, decision-making, goal setting, and communication.
    Golf Products: Explore the niche golf product Fairways Hit designed to make it easier for golf enthusiasts to find the perfect gift. The product focuses on changing the state for golf lovers and offers unique and creative items like ball markers, hats, and towels. Visit the Fairways Hit website for more information.
    Fractional Revenue Leadership: If your organization needs help in the areas of retention, expansion, acquisition

    • 23 min
    Sales Process, Leadership, Frameworks and Wayfinding with Paul Fuller

    Sales Process, Leadership, Frameworks and Wayfinding with Paul Fuller

    I think sales is one of the most amazing professions that you can get into because you get the opportunity to give of yourself and not necessarily expect anything in return. But guess what? If you do it well, you will get rewarded.
    - Paul Fuller
    Unlocking Growth: Aligning Sales Strategy for Results
    If you're feeling frustrated because your sales team's efforts are not translating into the revenue growth you desire, then you are not alone! Despite implementing various sales strategies and techniques, you may be seeing little to no improvement in your bottom line, leaving you wondering what else you can do to drive growth. Perhaps, instead of the streamlined and effective sales process you envisioned, your team is facing confusion, misalignment, and missed opportunities, hindering your ability to achieve the desired results.

    Paul Fuller, a seasoned sales professional and leader, boasts a wealth of experience in refining sales processes and driving revenue growth. His passion for enhancing effectiveness and propelling growth makes him a trusted authority in the realm of sales.

    "So unless you get those words defined real well, you always get that idea of somebody's failing because you always have this idea that you can blame. Right? I can blame. The other part of the marketing is just not giving me enough MQLs."
    - Paul Fuller

    In this episode, you will be able to:

    Discover how Sales can be a powerful form of Leadership.
    Navigate the Sales Process with expert Wayfinding techniques.
    Avoid common Mistakes in the Wayfinding journey of sales.
    Uncover the impact of Applying Playbooks in Sales strategies.
    Embrace Adaptability to excel in the Sales Process.

    Navigating the Sales Process
    The concept of wayfinding is explored, likened to journeying through changing conditions and-charts a path to achieve sales goals. Fuller emphasizes the need for flexibility and adaptability in the face of changing global trends and circumstances. This approach, encapsulating cognizance of external variables, encourages sales professionals to be effective guides for their clients, navigating them from point A to point B.

    The resources mentioned in this episode are:

    Connect with Paul Fuller on LinkedIn to learn more about his work at Membrain and to stay updated on sales optimization tools and methodologies.
    Explore Membrane's sales optimization tools to enable your sales team to improve their performance and achieve their goals.
    Check out Kelly Starrett's book Becoming a Supple Leopard 2.0 and his YouTube channel for valuable insights on physical well-being and recovery, especially for back and hip issues.
    Learn more about the OODA loop and its application in decision-making and competitive environments by exploring John Boyd's work.
    Consider reaching out to Catalyst ACTS to discuss revenue frameworks and strategies for aligning marketing, sales, and success teams on definitions such as MQLs to drive better organizational alignment and performance.

    • 53 min
    Who do You Serve?

    Who do You Serve?

    Who do you serve?

    Who has the problem that you solve for?

    Who is impacted by the problem you solve for?

    Who cares about those who have the problem, or are impacted by the problem you solve for?

    This happens in B2B & B2C.

    In B2C - the buyer typically has the problem, is impacted by the problem, and cares about the problem.

    In B2B - the buyer may be one or all three of these folks.
    In B2B - these questions may be looked at through the perspective of the type of organization AND the type of individual.

    Does a family operate like a B2C buyer? I'd argue that it depends. If mom is buying on behalf of the family - I'd say that's a little bit more like B2B.

    What do you think?

    Who do you serve?
     
    Ways to work with Mike & Jen.
    The Phoenix Club
    Book Mike as a Speaker
    Access the Catalyst A.C.T.S. Courses
    Not sure where to start - Book a Clarity Call

    • 15 min
    The Phoenix Club - 2024

    The Phoenix Club - 2024

    Launching a New Community for Growth and Connection
    Our goal with this is that any of the content that we share, any of the people that we bring in as speakers, any of the sessions that we have, someone will be able to take out at least one thing that applies to growth in their business, growth from a family perspective, or growth in self. - Mike Simmons

    Relaunching the Phoenix Club

    If you're feeling stuck in a cycle of trying to innovate on your own, only to find yourself hitting roadblocks and feeling frustrated, then you are not alone! Many entrepreneurs and professionals fall into the trap of thinking they can achieve success in isolation, only to realize that true growth comes from diverse collaboration. Instead of achieving the breakthroughs and progress they desire, they find themselves feeling stagnant and unable to reach their full potential. But there is a better way to foster innovation and achieve greater success, and it starts with building a diverse and collaborative community.

    In this episode of the Find My Catalyst podcast, Mike & Jen dive into the importance of building a diverse and collaborative community for personal and professional growth. Jen shares her experiences and insights, emphasizing the value of connecting with individuals from different backgrounds and industries to foster creativity, innovation, and learning.

    The conversation highlights the significance of mindset in driving success, as well as the need for continuous learning and adaptation. The guests' transparent and relatable discussion creates an open and encouraging environment for listeners, offering a glimpse into their plans for the Phoenix club and their vision for fostering growth among its members.

    By tuning in, you'll gain valuable perspectives on building a supportive community, embracing change, and unlocking innovation in both personal and professional endeavors.

    Embrace diversity
    Embracing diversity leads to the cultivation of a richer, more dynamic community. By inviting people with different backgrounds, experiences, and perspectives, we introduce a spectrum of ideas and viewpoints into the mix. This diversity fosters creativity, spurs innovation, and is key in building a multifaceted, collaborative community for growth.

    Key Takeaways

    Foster innovative solutions through diverse collaboration.
    Achieve greater success by shifting your mindset for better outcomes.
    Harness the power of positive thinking to propel your personal and professional growth.
    Master the art of sales as a strategic thinking process.
    Cultivate a growth mindset to unlock your full potential.

    The resources mentioned in this episode are:

    Join the Phoenix Club by visiting findmycatalyst.com to become a member and gain access to the community, events, and resources mentioned in the conversation.
    Send a direct message to Mike Simmons or Jen Simmons on LinkedIn for more information about the Phoenix Club and how to get involved.
    Follow Mike Simmons on social media platforms like LinkedIn, Instagram, or Twitter for updates and insights on community building, leadership, and growth.
    Interested in the Phoenix Club?
    Find more information here - https://www.findmycatalyst.com/the-phoenix-club

    • 29 min
    The Intersection of AI, Revenue, Systems Thinking and Design with Wissam Tabbara

    The Intersection of AI, Revenue, Systems Thinking and Design with Wissam Tabbara

     
    So until you get there, definitely you should not automate and scale think because your reputation is behind the line here.
    - Wissam Tabbara

    Tech-savvy CEO Wissam Tabbara reimagines sales with AI, aiming to revolutionize customer interactions while navigating the delicate balance of human expertise and automation.

    Wissam Tabbara, a true technologist at heart, found himself deeply immersed in the ever-evolving journey of sales and B2B customer interactions. He realized that what worked in the past was no longer as effective, leading him to ponder how technology could be harnessed to solve these challenges at scale.

    This sparked the birth of Truebase, Wissam's brainchild, aimed at leveraging AI in sales to enhance efficiency and personalize customer interactions at the top of the funnel.

    His passion for engineering and systematic thinking led him to explore the intersection of revenue and AI, seeking ways to streamline processes and empower sales professionals with technology.

    Wissam's journey is not just about leveraging technology for sales but also about understanding the human element in the sales process, seeking the perfect balance where automation and AI enhance human efficiency rather than replacing it.,

    His expertise lies in bridging the gap between engineering and sales, advocating for a systematic approach to problem-solving and design thinking. With a keen eye for the intersection of revenue and AI, Wissam's insights offer valuable perspectives for sales professionals and business leaders looking to optimize customer interactions and enhance their sales strategies.

    In this episode, you will be able to:

    Uncover the intersection between AI and revenue to unlock untapped potential in sales.
    Master the art of leveraging technology for B2B sales to stay ahead in the competitive market.
    Streamline the sales process by harnessing the power of automation and AI for enhanced efficiency.
    Embrace the future of technology with prompts as a new interface, revolutionizing sales interactions.
    Harness AI tools for personalized sales communication to create meaningful connections with clients.

    The resources mentioned in this episode are:
    Wissam on Linkedin
    truebase.io
    https://www.findmycatalyst.com/podcast
    Connect With Us!
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    LinkedIn
    www,findmycatalyst.com
    Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

    • 45 min

Customer Reviews

5.0 out of 5
33 Ratings

33 Ratings

Deirdre Tshien ,

Great listen!

Mike shares real stories and provides actionable insights that inspire listeners to find their catalyst and take that next step towards success. The wide range of topics discussed, from sales strategy to coaching and mentoring, offers a well-rounded perspective for problem solvers in various fields. From Deirdre

Texas Kurt ,

Great conversations and advice!

Love what you guys are doing with Find My Catalyst. 300 episodes and counting!?!?! Keep up the great work!

oliviabaker13 ,

A valuable resource!

300 episodes and going strong! 💪

This podcast is an incredibly valuable resource for anyone looking to catalyze the next level in their work. I appreciate the variety of episodes, the super practical takeaways, and the sincere humility of Mike to give all this amazing knowledge to the listeners for free.

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