212 episodes

Sales is a thinking process. The Catalyst Sale Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons and host Jody Maberry. We discuss real stories with practical application, in the context of B2B Sales. Other topics discussed include - Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, and Execution.

Catalyst Sale Podcast Mike Simmons

    • Entrepreneurship
    • 5.0, 22 Ratings

Sales is a thinking process. The Catalyst Sale Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons and host Jody Maberry. We discuss real stories with practical application, in the context of B2B Sales. Other topics discussed include - Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, and Execution.

    Handling Objections - 207

    Handling Objections - 207

    In this episode, Mike and Jody discuss a listener tip regarding objection handling.  We bounce around a bit on this one, but ultimately bring it home with some practical thoughts on objection handling.

    TLDR - ask questions, gain context, don't react.

    Questions Answered:

    Do objection handling documents work?
    Can you build out questions on an objection handling sheet?

    • 15 min
    Marketing, Sales and Revenue Operations with Chris Walker - 206

    Marketing, Sales and Revenue Operations with Chris Walker - 206

    Guest Chris Walker

    How did you suddenly start to appear in everyone feed’s and gain a following?
    How do we design for the future?
    Where did your appreciation for doing the work come from?
    What are some biases that Sales folks have about marketing?
    Why don’t we do anything with the information we read or have access to?
    What are some biases that marketing folks have about sales?
    What mistakes do we make when thinking about brand?
    What are some buyer journey mistakes we make?

    • 45 min
    Make it Easy to do Business with YOU - 205

    Make it Easy to do Business with YOU - 205

    In this episode, Mike and Jody tackle a listener question and provide tips on how to make it easy to do business with you.

    Listener Question:

    For companies not taking a beating, but also are not currently positioned for success, what are clever and nimble revenue leaders doing right now?

    Questions Answered:

    How easy is it for our customers to do business with us?
    What can we do to help our customers solve problems?

    • 15 min
    Entrepreneurship, Mindset and Gardening with Guest Justin Rohner - 204

    Entrepreneurship, Mindset and Gardening with Guest Justin Rohner - 204

    Justin is the Founder and CEO of Agriscaping Technologies and Director of the Queen Creek Botanical Garden.

    Questions Answered:

    From an entrepreneurial aspect, where does creativity come into play?
    What questions do you use to drive curiosity?
    Should there always be balance?
    Are mindset and perspective critical?
    How do we avoid negative traps?
    Why do we fear talking about mistakes or sharing failure with others?

    • 37 min
    The Challenger Sale Method - Listener Question - 203

    The Challenger Sale Method - Listener Question - 203

    Listener Question:

    My organization is adopting the Challenger Sales Method. I am curious on your thoughts on Challenger and training the team on the same process. 

    What is the benefit of training a sales team all on the same process/method?
    What do you think about the Challenger Method?
    What’s the difference between process and method?
    How do you recommend pairing process with method?
    Do you recommend the Challenger Method?
    How do you suggest I model a new sales process when I am not a seller?

    • 17 min
    Authenticity, Overcoming Problems, and Loving the Grind with Guest Scott Leese - 202

    Authenticity, Overcoming Problems, and Loving the Grind with Guest Scott Leese - 202

    *Language Warning*

    On this episode, Mike is joined by Scott Leese. Scott is the Founder of Scott Leese Consulting, Co-Founder of Surf and Sales and Co-Host of the Surf and Sales Podcast and author of Addicted To The Process. Mike and Scott discuss building a community, transparency and more. 

    Why do people try to present a persona?
    How do I find a community?
    How do we become more transparent with others?
    Why do we fall into the trap of building a solution?
    Who can create urgency?

    • 50 min

Customer Reviews

5.0 out of 5
22 Ratings

22 Ratings

Fanfanlatulipe25 ,

Excellent podcast

I love listening to this podcast. It is very practical and I draw amazing lessons and tips from each episode. Mike Simmons is an excellent teacher and mentor, the host is great too. Thanks for these!

don macph ,

Sales Strategy & Execution Advice

There are thousands of innovators, entrepreneurs, and creators who are building important products and services. Most don’t know how to sell them. That’s a detriment to them and society. This podcast is a resource to solve that problem. It’s a quality mix of strategy and execution advice for salespeople and leaders.

J. Barshop ,

Awesome show, highly recommend!

Mike C.,Mike S. and their guests provide some incredibly compelling and actionable content on how to implement effective sales strategies as well as develop your overall psychology to become the absolute best salesman you can be.

Highly recommend listening and subscribing to Catalyst Sale if you want the knowledge AND mindsets to level up your sales efforts (and reach all of your overall business goals as a result)!

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