Celebration Pro Podcast Carin Hunt

MEET MARK:
Mark is the wedding industry's leading expert on paid advertising. He and his team at The I Do Society help wedding businesses use Google Ads, Meta Ads (FB/IG) and TikTok Ads to reach and convert their ideal couples at scale. While hustling and working hard to grow his family's wedding business in his early 20s, he discovered advertising. Over time he learned how to use ads to reach and convert the right couples. He turned this new skill into a system so he could help his friends in the industry succeed with ads too. Today, thousands of businesses of all types in the wedding industry have been helped by Mark's expertise in advertising. 
IN THE CONVO:
General overview of advertising strategies for wedding businesses in 2024Knowing when and how to start using advertising if you've never done it before (Google Ads, Meta Ads, TikTok Ads)What the future of advertising looks like for the wedding industry this yearCONNECT WITH MARK:
📸 @theidosociety
🌐 https://theidosociety.com/

CONNECT WITH CARIN:
Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you!

🌟Write a review, share, and tag @celebrationpros for your first month free!
📸 - @celebrationpros
🌐 - www.carinhunt.com

IN THE CONVO:
Join us for an inspiring episode of the Celebration Pro Podcast featuring Nadine Boseman, a former middle school choir instructor who transitioned into a successful career as a master bridal seamstress and educator. Discover Nadine's journey and gain *gold nuggets* into creating unforgettable client experiences, building authentic vendor relationships, and discovering your unique superpower to attract ideal clients. With a focus on personal connections and incorporating a sensory experience into your service, Nadine empowers us all to follow our passion and embrace new beginnings in the wedding industry. Tune in to learn how to 'thread' your passion into a successful career and create magic moments for your couples!
How to intentionally build hospitality into your client interactionsCreative ways to stay top of mind with our industry peersFocus on your *super power* and avoid the comparison gameCONNECT WITH NADINE:
📸 @secretsofabridalseamstress
🎙️Secrets of a Bridal Seamstress

CONNECT WITH CARIN:
Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you!

🌟Write a review, share, and tag @celebrationpros for your first month free!
📸 - @celebrationpros
🌐 - www.carinhunt.com

IN THE CONVO:
Welcome to a raw conversation filled with hard truths, big love, and lots of name-dropping!

Imagine turning a childhood knack for fundraising into orchestrating grand occasions that capture the heart of celebrations. That's the story of Keith Willard who now leads Keith Willard Events, crafting memorable moments for clients of all budgets - but known for his high-profile clients and sophisticated design style. Keith openly shares the twists of fate and the lessons learned in creating events that resonate long after the last toast is made.

If you thrive on juicy conversations within the wedding industry - you're in for a treat. We're name-dropping, sharing some crazy stories, and having mutual ah-ha moments along the way. I hope you enjoy this convo as much as I did!

CONNECT WITH KEITH:
🌐Keith Willard Events
📸 @keithwillard | @keithwillardevents
🎙️Behind the Veil

CONNECT WITH CARIN:
Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you!

🌟Write a review, share, and tag @celebrationpros for your first month free!
📸 - @celebrationpros
🌐 - www.carinhunt.com

IN THE CONVO:
This week we welcome Brandee Gaar, the brilliant mind behind The Weeding Pro CEO, luxury wedding planner, podcast host, and industry thought leader.  Brandee's journey from orchestrating childhood dinner parties to commanding a luxury event planning empire is awe-inspiring and yet feels familiar to many of us creative entrepreneurs.

Join the convo as we dive into the numbers game that can make or break your wedding business with our in-depth conversation on pricing strategies and profitability. We explore establishing competitive pricing that aligns with market demands and your self-worth, while also taking a moment to understand the difference between revenue and profit. With Brandee's expertise, learn the strategy and tools to transform your financial understanding, enabling you to pay yourself a fair wage, recruit a dream team, and scale with confidence. It's not just about working harder; it's about working smarter with every dollar your business earns.

Connect with Brandee:
🌐www.brandeegaar.com
📸 www.instagram.com/brandeegaar
🎁www.brandeegaar.com/6figureemails

CONNECT WITH CARIN:
Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you!

🌟Write a review, share, and tag @celebrationpros for your first month free!
📸 - @celebrationpros
🌐 - www.carinhunt.com

IN THE CONVO: Wedding business strategist, Michelle Loretta, recounts her impressive transition from accountant to stationer, and finally to a financial guiding light in the event industry.  Discover how she turned her flair for numbers into a successful business, guiding fellow creatives through the art of business planning and the inevitable ups and downs of the market. Michelle's candid storytelling, from launching a stationery line to founding the Be Sage conference, offers invaluable lessons in perseverance and adaptation for anyone navigating their own business terrain. Honestly, one of my favorite convos yet!

CONNECT WITH MICHELLE:
🌐 https://besageconsulting.com/
📸 https://www.instagram.com/besagealways/
🎁 Cashflow Planning for Event Business Owners -https://besageconsulting.com/cashflow

CONNECT WITH CARIN:
Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you!

🌟Write a review, share, and tag @celebrationpros for your first month free!


📸 - @celebrationpros
🌐 - www.carinhunt.com

IN THE CONVO: Ever felt like you're on a runaway train heading straight for Burnout City in the heart of the wedding industry? Yeah, me too. I spilled my guts about the panic attacks and the all-consuming exhaustion, and luckily, Kaitlyn Blair from Virtually Vital stepped in with her lifesaver kit of virtual assistance. Join us in some behind-the-scenes chaos that plagues so many creatives, and Kaitlyn walks us through the kind of organization and systems that make you fall back in love with your craft.

CONNECT WITH KAITLYN:
🌐https://www.virtuallyvital.co/
📸https://www.instagram.com/virtuallyvitalva/
🎁Free Trello Board Workflow for Wedding Professionals: https://trello.com/b/ft715Umc/wedding-vendor-workflow

CONNECT WITH CARIN:
Hey CEO! Join us over at our new membership the Success Cellar 🍾 - exclusively for growth-minded wedding pros just like you!

🌟Write a review, share, and tag @celebrationpros for your first month free!
📸 - @celebrationpros
🌐 - www.carinhunt.com