Chats with Jason Jason S Bradshaw

In this engaging episode, Jason welcomes Brett Crozier, a Maverick Navy Captain, to discuss his best-selling book, 'Surf When You Can: Lessons in Life, Loyalty, and Leadership from a Maverick Navy Captain'. Brett shares insights from his remarkable 30-year Navy career, including the pivotal moment on the USS Theodore Roosevelt during a COVID-19 outbreak. The discussion also includes his reflections on leadership, the importance of building trust within a team, and how he stays grounded by spending time with family and surfing. Brett emphasizes the value of kindness in leadership and encourages involvement in local nonprofits for personal growth and community impact.
#ex #employeeexperience

In this thought-provoking episode titled "Beyond Political Correctness: The Real Impact of Diversity and Equity," our host Jason S Bradshaw welcomes Advita Patel, a co-author of the best-selling book "Building a Culture of Inclusivity."
Together, they delve deep into the essence of diversity, equity, and inclusion (DEI), challenging the notion that these concepts are mere political correctness or hype. Advita passionately argues that at the core of DEI lies the simple, yet profound, goal of ensuring every individual feels included and valued in their respective environments—be it at work, home, or in social settings.
The conversation explores the misconception surrounding DEI initiatives as politically driven, with Advita emphasizing that true inclusivity goes beyond politics, aiming to make genuine human connections and foster environments where everyone can thrive. She highlights the book's focus on practical ways to leave people better than we found them, advocating for small, daily actions that collectively drive significant change.
Jason and Advita address the critical role of leaders in creating inclusive spaces, the importance of visibility in breaking down barriers, and the transformative power of asking curious questions to challenge our biases and assumptions. They also discuss the legal and ethical pitfalls of tokenistic approaches to diversity, instead advocating for intentional representation that mirrors the diverse customers and communities served by organizations.
The episode culminates in a call to action for listeners to embrace curiosity and seek diverse perspectives, reinforcing the message that inclusion is not a transactional effort but a transitional journey towards a more equitable society.
Advita leaves us with a powerful reminder to always choose hope over fear, inviting us to make inclusivity a lived, everyday value.

In this episode, Jason S Bradshaw had the pleasure of speaking with Alyssa Dver, who describes herself as a confidence crusader, Neuro Nerd, and Success Equalizer. Alyssa, who has delivered compelling TEDx talks and authored eight bestselling books, shares her insights on the transformative power of Employee Resource Groups (ERGs) and the science of confidence.
Alyssa introduces us to the concept of ERGs, tracing their origins back to the 1960s and highlighting their evolution into vital structures within global organizations. She explains how these groups, formed around common affinities, play a crucial role in enhancing workplace diversity, employee engagement, and innovation. Alyssa's work with the ERG Leadership Alliance (ELA), which boasts 25,000 members from multinational brands to small entities, emphasizes the importance of these groups in creating a supportive and inclusive work environment.
Furthermore, Alyssa discusses the critical role of executive sponsors in the success of ERGs. She outlines four key responsibilities: securing funding, providing leadership guidance, advocating for the group, and showing visible support. These actions, she argues, are essential for fostering a culture of diversity and inclusion that benefits both employees and the organization.
Transitioning to the topic of confidence, Alyssa shares her personal journey that led her to become a confidence expert. She describes how a crisis involving her son's health propelled her into the world of brain science, eventually shaping her mission to teach people how to harness their own confidence. Alyssa emphasizes that confidence is a skill, not a trait, and can be developed through practice and awareness.
As the conversation unfolds, Alyssa provides actionable advice for practicing the skill of confidence, stressing the importance of recognizing one's physical cues of insecurity and taking deliberate action to address them. She reminds listeners that they have control over their confidence and, by extension, their brain, urging them to take the first step towards empowerment.
The episode concludes with Alyssa offering encouragement to the audience to recognize their ability to control their confidence and take action to improve their lives. This conversation not only illuminates the intersections between confidence, leadership, and diversity but also provides listeners with practical strategies for personal and professional growth.
Alyssa has authored multiple books, including Confidence is a Choice: Real Science. Superhero Impact - get a copy here https://amzn.to/3OGfHf1

In this episode, Jason S Bradshaw delves into the evolving landscape of talent acquisition, retention, and the pivotal role of the candidate experience with Craig Fisher, CEO of TalentNet Media and author of the bestseller "Hiring Humans: Attract, Convert, and Retain Top Talent in the Age of Automation".
Fisher's journey from pharmaceutical sales to a thought leader in recruitment highlights the continuous evolution of the recruitment space, especially in adapting to changes like the dot com bubble and the advent of platforms like LinkedIn.
Fisher emphasizes the importance of authenticity in employer branding and the candidate experience, critiquing the reliance on gaming the applicant tracking systems (ATS) and underscoring the value of a straightforward, human-centric approach.
He shares insights from his extensive experience, including the significance of personal branding for employers, employee testimonials' impact on candidate and consumer perceptions, and practical advice on improving the candidate journey by self-applying to one's own job listings.
The discussion further explores the integration of commercial outcomes with HR initiatives, highlighting the necessity for HR to present itself as a revenue center rather than a cost center.
Fisher argues for a more personalized, human approach in employee engagement, akin to customer experience strategies, and addresses the implications of AI in recruitment, advocating for its role as a tool rather than a replacement for human interaction.
This episode is a treasure trove of actionable insights for HR professionals, recruiters, and business leaders aiming to navigate the complexities of attracting and retaining top talent in an era where the human touch becomes increasingly invaluable amidst technological advancements.
#customerexperience #cx #employeeexperience #ex #businessgrowth
You can get a copy of Hiring Humans: Attract, Convert, and Retain Top Talent in the Age of Automation here https://amzn.to/3SHnbzs

In this episode, Jason S Bradshaw has a fascinating conversation with Jennifer Sheets, the CEO of Masterstaff Incorporated and author of the best-selling book, "The Human Capital Lifeline: Revolutionizing Corporate Success, One Employee at a Time."
Jennifer's shares her motivation behind writing her first book, "Complete frustration," as she observed the detrimental effects of large corporations on the human aspect of employment. Jennifer emphasizes the misconception around the labor shortage, asserting that it began in the early 2000s and the pandemic merely unveiled ongoing issues.
The discussion shifts to technology and AI in HR processes. Jennifer challenges the blind reliance on AI, highlighting its limitations in discerning information and the potential consequences of automating critical decisions. They touch on the "Great Resignation" of 2021 and its link to the failure of recruitment technologies.
Jennifer and Jason explore the importance of individuality in recruitment and the need for tailored approaches in hiring. They stress the significance of understanding the uniqueness of each business arm and location. Jennifer shares insights on creative retention strategies, emphasizing the need to know competitors and be flexible with benefits to address the diverse needs of employees.
Jennifer encourages listeners to document the traits that make successful employees stay, enabling better replication of those qualities in future hires. She urges companies to learn from others' mistakes, study low-retention businesses, and get creative with tailored strategies to retain talent.
To stay connected with Jennifer Sheets, listeners can check out the "Master the Workforce" podcast on platforms like Spotify and iHeartRadio.
You can get a copy of Jennifier's book The Human Capital Lifeline: Revolutionizing Corporate Success One Employee at a Time here https://amzn.to/3HERbaf

In this insightful episode, host Jason S Bradshaw sits down with Steve Lachance, renowned author of "Marketing for Product Led Growth," to decode the intricate world of Product Led Growth (PLG) and the indispensable role of empathy in modern marketing.
The conversation kicks off with Steve's journey as an author, shedding light on the challenges he encountered and the inspiration behind his bestselling book. The duo navigates through the essence of PLG, exploring its prerequisites and real-world applications. Steve shares a compelling anecdote from his time in the cybersecurity sector, providing a tangible example of how PLG principles can be applied to diverse industries.
The heart of the episode lies in the discussion around empathy in marketing. Steve passionately advocates for understanding customers at a profound level, addressing both expressed and unarticulated needs. Practical tips for marketers abound, with Steve offering actionable advice on achieving product-market fit and fostering genuine customer connections.
The episode concludes with a forward-looking framework for marketers and a call to prioritize ecosystem outreach and authentic conversations with customers.
You can get a copy of Steve's book Marketing for Product-Led Growth: Become a Company Leader through Credibility and Empathy here https://amzn.to/48YTIIf