Check-Innovation - The hospitality podcast with Ines Ganner Ines Ganner

In this episode we look at influencer marketing in the tourism industry. We'll explore nine simple steps to create your own influencer marketing campaign for your property, making the process accessible and actionable for everyone.

I'll share practical insights to help you make the most of this powerful strategy. Whether you're looking to increase brand awareness, drive engagement or build genuine connections with your audience, this episode will equip you with the knowledge to harness the influence economy for the triumph of your property business.



Link to our Blog Post: https://blog.neednect.com/influencer-tourism/

AIDA Framework: https://en.wikipedia.org/wiki/AIDA_(marketing)

SMART Framework:

https://de.wikipedia.org/wiki/SMART_(Projektmanagement)

In our latest episode, learn from passionate hotelier Samuel Njoroge how to turbo-charge sustainable initiatives in the hospitality sector. It is important to see all stakeholders as partners who can become passionate advocates for sustainable initiatives. Green initiatives are crucial to maintaining a healthy environment, which is important for our entire industry!

Discover some exclusive tips on new approaches and low barrier methods that you can quickly implement in your property.



Sam is the Quality Assurance Manager for Millennium Hotels in the Middle East and Africa. His many years of experience in the hospitality industry has taught him the importance of sustainable practices. His current role is to take the green transformation to the next level whilst maintaining a focus on the guest experience and ensuring quality remains high.

Discover the transformative power of positive leadership with Ines Ganner. Join her as she shares insights into positive psychology, the challenges of hospitality and strategies for creating a healthy work environment. Learn how to implement positive leadership in your organisation and unlock its potential with a groundbreaking framework. Don't miss this enriching coffee break!



If you want to become a positive psychology leader: PERMA-Lead Coaching by Markus Ebner provides you with this expertise. Disclaimer: I don't receive any benefits from this, nor am I associated with PERMA-Lead.

Welcome to Check-Innovation, where hospitality meets excellence! In this episode, my special guest is Lukas Gerges, restaurant manager, head sommelier and wine director at Atelier Moessmer Norbert Niederkofler in South Tyrol. The culinary art of Norbert Niederkofler together with Lukas' excellent service has been awarded no less than 3 Michelin stars and the Green Star for sustainability, as well as five toques in the Gault&Millau restaurant guide. Discover the secrets behind achieving Michelin stars and the elusive Green Star and learn how great teams, treated well, create outstanding experiences for guests.



Lukas shares his insights on motivating staff, culinary development and creating unique guest experiences. He emphasises the importance of individuality in restaurant concepts, regionality and sustainability for a forward-looking approach.



Discover Lukas' future trend: a move towards personalised experiences where guests are treated as unique individuals. Join me for a dynamic episode full of tips for culinary success, whether you are a seasoned professional or an aspiring enthusiast.

Discover the key to perfect guest satisfaction and the secret to happy guests with your host, Ines Ganner. Join us as we welcome Barbara Borkhoche, a dynamic guest experience expert, and hear her insights on what it takes to keep guests happy.

She has an impressive background in pre-opening hotel operations and guest experience, having previously overseen over 120 Accor hotels, making her a seasoned professional in the field. She is currently working her magic at Earth Hotels, which focuses on inclusivity and diversity, as well as providing experiences.

In this episode, Barbara shares her secrets to creating authentic guest experiences that leave a lasting impression.

Will robots take over the hospitality industry in the next few years? How can they improve the guest experience?

Join Ines Ganner to discover how robots can improve efficiency, but also where they fail to meet human needs. Find out why non-humanoid robots are preferred and the role socio-economic factors play in guest acceptance. You'll also get valuable advice on how to integrate robots into your business.

Whether you're considering integrating robotics or just curious about the future of hospitality, this episode has something for you. Tune in and stay ahead in the technology-driven world of hospitality!