Cheryl Mott Smith, Loyola Marymount University: Charitable Chit Chat with Cathy & Claire Charitable Chit Chat with Cathy & Claire

College Planned Giving and Empathy in FundraisingIn this episode, meet Cheryl Mott Smith, Executive Director, Gift Planning at Loyola Marymount University in Los Angeles, California. Our hostesses Cathy Sheffield and Claire Meyerhoff chat about college planned giving efforts with this experienced development professional.We also discuss a very important trait that many planned giving people have -- empathy. Cheryl is someone who knows much about this as she battled...