Choosing a Niche for Your Firm Marketing for Accounting Firms
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- Marketing
Seanna Asper runs a fractional CFO firm called Cultivated Strategy that works exclusively with companies in the AEC (architecture, engineering, and construction) industry.
She talks about the benefits of having a narrow niche, how she decided on AEC, and how she markets her firm within that industry.
Hosted on Acast. See acast.com/privacy for more information.
Seanna Asper runs a fractional CFO firm called Cultivated Strategy that works exclusively with companies in the AEC (architecture, engineering, and construction) industry.
She talks about the benefits of having a narrow niche, how she decided on AEC, and how she markets her firm within that industry.
Hosted on Acast. See acast.com/privacy for more information.
26 min