Closing Time: quick insights from sales & marketing experts Insightly
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- Business
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Closing Time is a weekly podcast with insider tips and insights for go-to-market leaders. In each episode, you’ll meet a luminary in the sales, marketing, or customer success field and get actionable tips and tactics to elevate your game. Each 15-minute episode will go deep on skills to close deals, see the latest on marketing tech, or check out trends to elevate the customer experience.
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Community is the New Marketing: Using Internal and External Communities in B2B to Support Sales Growth -- with Simon Severino
How does fostering internal and external communities in B2B help drive sales?
Organizations that build an internal community around sellers to boost engagement and morale have more success. Similarly, organizations that build an external community of engaged users via forums and social media help convince sellers to trust them.
Join author Simon Severino in this episode of Closing Time to learn how ‘community’ can de-risk the buying process in your organization.
Watch the episode on YouTube.
Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love.
Connect With:
• Simon Severino: LinkedIn // Strategy Sprints
• Val Riley: LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube -
Why Insightly is the Best CRM for Manufacturing Business Moduflex | Customer Spotlight
Is your manufacturing business bogged down by manual data entry and slow processes? You're not alone—many manufacturers still use spreadsheets or legacy systems to run their operations.
Until a few months ago, Moduflex, a UK-based manufacturer, was among them.
In this episode of Closing Time, discover why Insightly is considered the best CRM for manufacturing and how Insightly CRM + AppConnect revolutionized Moduflex's efficiency and streamlined its operations.
Join managing director Rich Blunden and marketing/CRM manager Megan Thomas as they share their journey with Insightly—from selecting the right CRM to swift implementation, smooth onboarding, and reclaiming valuable time to prioritize delivering exceptional customer experiences.
Watch the episode on YouTube.
Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM.
Connect With:
• Moduflex: Megan Thomas // Rich Blunden // Moduflex's Site
• Melinda Prescher: LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube -
Dreamers, Doers, and Drivers (Types of Leaders) – What They Are and Why You Need All Three in SaaS -- with Sangram Vajre
If you’re familiar with the 5 love languages, you know they are about how you love and want to be loved.
Well, the dreamer-doer-driver model takes that concept to the office by clearly defining three types of leaders. It’s about how you lead and how people on your team need to be led.
On this episode of Closing Time, join Sangram Vajre from GTM Partners as he discusses the importance of knowing whether you and those around you are dreamers, doers, or drivers and how this impacts your leadership and management style.
Watch the episode on YouTube.
Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love.
Connect With:
• Sangram Varje: Instagram // Twitter // LinkedIn
• Val Riley: LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube -
How to write sales email cadences that get opened (and replied to!) -- with #samsales' Kimberly Collins
If you’re still ‘feature dumping,’ we need to talk. It’s time to start writing sales email cadences that make an impact and generate a response. In this episode of Closing Time, we hear from Kimberly Collins, VP of Strategy at #samsales Consulting. The team at #samsales has unveiled a new playbook for email writing, and Kimberly is here to share some highlights with us.
Watch the episode on YouTube.
Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM.
Connect With:
• Kimberly Collins: LinkedIn // #samsales Consulting // Get the playbook
• Chip House: Twitter // LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube
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Branding Your Way into B2B Buyer's Initial Consideration Set -- with Jess Cook
If your company is not in a B2B buyer's initial consideration set for a purchase, the odds of winning the deal plummet. In fact, research shows that you have a less than 5% chance of closing the deal.
How can marketers create awareness ahead of the buying process? You guessed it, with branding.
In this episode of Closing Time, Jess Cook from Island provides tips for entering the initial consideration set for saturated categories (like CRM) and category creation (like Island's enterprise browser).
Watch the episode on YouTube.
Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM.
Connect With:
• Jess Cook: LinkedIn // Island's Website
• Val Riley: LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube -
How Healthcare Business, NeuLine Health, Uses Insightly's HIPAA-Compliant CRM -- Customer Spotlight Edition
Running a successful healthcare business requires top-notch service and unwavering security. In this customer spotlight edition of Closing Time, Neuline Health CEO Frank Gray III shares how Insightly CRM's automation and customization capabilities empower his team to deliver best-in-class neurodiagnostic testing to healthcare providers and patients.
Healthcare organizations like NueLine Health choose Insightly because it is a HIPAA-compliant CRM and ensures patient data security through administrative, physical, and technical safeguards.
In Frank’s own words, he “cannot imagine running Neuline Health, or any company, without Insightly.”
Watch the episode on YouTube.
Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM.
Connect With:
• Frank Gray lll: LinkedIn // NeuLine Health
• Melinda Prescher: LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube
Customer Reviews
Quick, effective, actionable tips
When I’m short on time and looking for some quick marketing tips, I come to Closing Time. They have some of the best guests in the industry (like Chris Walker, Shama Hyder, and Sam McKenna) with decades of experience — all talking about relevant and timely challenges or advice for go to market leaders. It’s like a mini GTM encyclopedia in podcast form!
Shot of Adrenaline for Your Sales Skills!
This podcast is hyper focused on delivering 3-5 main insights that sales and revenue focused professionals alike can utilize and implement and use right away. It will ignite your motivation and change the way you approach sales!
They feature top-notch industry experts that always leave you wanting more. If you don’t already have this podcast as part of your go-to for all things revenue, I highly recommend adding!