43 episodes

Reality-checking marketing, one CMO at a time.

CMO Confessions ON24

    • Business
    • 4.8 • 5 Ratings

Reality-checking marketing, one CMO at a time.

    Ep. 44: Elana Anderson, Chief Marketing Officer of Veracode

    Ep. 44: Elana Anderson, Chief Marketing Officer of Veracode

    In today’s episode, Elana Anderson, CMO of Veracode, and Cheri Keith, Head of Strategy and Research at ON24, discuss Elana’s career, how work life has changed with the pandemic and B2C trends that B2B can use.

    • 23 min
    Ep. 43: Steve Daheb, Chief Marketing Officer of ON24

    Ep. 43: Steve Daheb, Chief Marketing Officer of ON24

    Hello and welcome to the latest episode of CMO Confessions, our B2B podcast with marketing and sales’ top leaders. Today’s CMO Confessions features Steve Daheb, Chief Marketing Officer at ON24.  


     


    In this episode, Steve and Cheri Keith, Head of Strategy and Research at ON24, discuss his career, pet peeves and the challenge of marketing to marketers. 



    You can learn more about Steve and his background by viewing his LinkedIn page here and Twitter here.

    • 24 min
    Ep. 42: David Clarke, Executive Vice President, Chief Experience and Chief Marketing Officer of UnitedLex

    Ep. 42: David Clarke, Executive Vice President, Chief Experience and Chief Marketing Officer of UnitedLex

    In today’s episode, Cheri Keith, Head of Strategy and Research at ON24, and David chat about his time as one of the first Chief Experience Officers in the early 2010s and how experience-focused companies set themselves apart from others.

    • 25 min
    Ep. 41: Pierre Custeau, Senior Vice President of Product of MRP

    Ep. 41: Pierre Custeau, Senior Vice President of Product of MRP

    Welcome back to another episode of CMO Confessions, our B2B podcast with marketing and sales’ top leaders. Today’s CMO Confessions features Pierre Custeau, Senior Vice President of Product at MRP.


    In today’s episode, Pierre and Cheri Keith, Head of Strategy and Research at ON24, discuss Pierre’s experience going from music producer to MarTech producer, the challenges facing CMOs today and how AI could enhance marketing. 


    If you’re interested in listening to additional episodes in our CMO Confessions podcast series, you can find all of our episodes right here on Podbean.


    You can learn more about Pierre and his background, you can view his LinkedIn page here and Twitter here.  

    • 27 min
    Ep. 40: Danielle Levitas, Formerly of App Annie & IDC

    Ep. 40: Danielle Levitas, Formerly of App Annie & IDC

    In today’s episode, Danielle and Cheri Keith, Head of Strategy and Research at ON24, discuss Danielle’s career and life at a startup, what makes a marketer a marketer in today’s world and what the future may hold for large trade shows and tentpole events.As always, you can find the full episode of CMO Confessions on Podbean here an edited transcript of our conversation below.



    You can learn more about Danielle’s background and experiences through her LinkedIn page here and her Twitter feed here.



    If you’re interested in listening to our growing podcast series, you can find all of our episodes right here in Podbean. Alternatively, you can also find us on both iTunes and Google Play stores.



    Welcome to another edition of CMO Confessions!

    • 27 min
    Ep. 39: Deb Wolf of Integrate

    Ep. 39: Deb Wolf of Integrate

    We’re back with another episode of CMO Confessions, our B2B podcast with the top leaders in marketing and sales today. Today’s CMO Confessions features Deb Wolf, Chief Marketing Officer at Integrate.


    In today’s episode, Deb and Cheri Keith, Head of Strategy and Research at ON24, discuss Deb’s new position at Integrate, the transition from customer to employee and what it’s like to join a new team during a pandemic.


    As always, you can find the full episode of CMO Confessions on Podbean here an edited transcript of our conversation below.


    You can learn more about Deb’s background and career path through her LinkedIn page here and Twitter feed here. 


    If you’re interested in listening to our growing podcast series, you can find all of our episodes right here on Podbean. Alternatively, you can also find us on iTunes.


    Welcome to another installment of CMO Confessions!

    • 27 min

Customer Reviews

4.8 out of 5
5 Ratings

5 Ratings

Autumn Shultz ,

Love it!

This show may be new, but it's off to an amazing start! I've loved every episode so far, and I can't wait to see what happens in future episodes. 10/10 would recommend.

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