129 episodes

An Adweek podcast series hosted by Nadine Dietz, sharing the human side of game-changing CMOs. How did they get to the top? What rules did they have to break along the way? Who do they see as their role models? How do they inspire and grow their teams to greatness? Tune in to hear the personal success stories behind these incredible leaders.

CMO Moves CMO Moves

    • Business
    • 4.9, 77 Ratings

An Adweek podcast series hosted by Nadine Dietz, sharing the human side of game-changing CMOs. How did they get to the top? What rules did they have to break along the way? Who do they see as their role models? How do they inspire and grow their teams to greatness? Tune in to hear the personal success stories behind these incredible leaders.

    Kenny Mitchell, CMO of Snap – Storytelling with Discipline and Soul

    Kenny Mitchell, CMO of Snap – Storytelling with Discipline and Soul

    After moving from Chicago to L.A. last year and taking the helm of the Snap Inc. brand, Kenny has been flexing his innovative storytelling master-skills for both users and partners in the Snap community. Tune in to hear what convinced Kenny to take on the role of Snap's CMO and how his team is growing users in target markets and driving awareness for new features like minis (mini utilities) and action bars. You'll also learn how this social media platform’s “pain in the ass” requirement to develop vertical content early on paid off as truly optimized for today’s mobile user and how it has evolved into a content platform, participating in the New Fronts for the first time this year.

    • 37 min
    Peter Giorgi, CMO of Celebrity Cruises - Getting Back to 'Better Than Normal'

    Peter Giorgi, CMO of Celebrity Cruises - Getting Back to 'Better Than Normal'

    Peter Giorgi, CMO of Celebrity Cruises, didn’t take his first flight until he was 24 years old, yet this serial travel executive is an avid adventurer who loves to embrace risk, evident by his recent birthday trip to Lake Placid for a 13-mile hike and a giant stack of pancakes. Peter is excited for the time when the ships will sail again, and he says they will be better than normal. He also shares why the cruise industry is much better positioned for a comeback than the airlines right now. Join us in this lively discussion about the current state of the travel industry, how to position a team for a comeback, how he grew in his career, where he finds inspiration and how he is always pushing the boundaries. And don’t miss the hysterical story on how he missed his flight to meet with his now CEO, who he didn’t think he’d ever work for.

    • 40 min
    Katie Couric - Changing the World Through Influence and Dedication

    Katie Couric - Changing the World Through Influence and Dedication

    What an honor to interview the Queen Interviewer of all time, Katie Couric, Award-Winning Journalist, Co-Founder, Stand Up To Cancer, and Founder, Katie Couric Media. In this unique episode of CMO Moves we cover a large range of topics that are top of mind for all marketers today, including social unrest, health and wellness, shift in media budgets, rise of social media importance and the power of brands working together.

    When Katie is not fighting social injustice, fighting cancer or fighting economic downturn, she’s busy fighting hunger. And today, on the 22nd anniversary of the 1998’s hit family movie The Parent Trap, she brought back the original cast (less Natasha Richardson, sadly) via her Instagram channel to raise funds for World Central Kitchen’s emergency relief and resiliency programs in the wake of Covid-19. For more information, please visit: https://www.instagram.com/tv/CC3RtRIFreN/

    • 43 min
    The Asian American Summit Led by 10 Powerful Industry Leaders

    The Asian American Summit Led by 10 Powerful Industry Leaders

    10 Asian American business leaders creating an impact in advertising, marketing, and culture, joined us today for a live discussion on how they are navigating today's heightened discussions on race and stereotypes amidst COVID-related bias, how they are leading their teams, and ways we can all drive meaningful and lasting change. Thank you to all our speakers for bringing their heart, knowledge, and power forward:

    (Moderator) Cynthia Chen, President, Consumer Health, North America, Reckitt Benckiser
    Marvin Chow, Vice President, Global Marketing, Google
    Brad Hiranaga, Chief Brand Officer, North America, General Mills
    Soyoung Kang, Chief Marketing Officer, eos
    Boon Lai, Vice President, Global Partner Marketing, Cisco
    Judy Lee, Global Head of Experiential Marketing, Pinterest
    Helen Loh, Senior Vice President, Marketing, Charles Schwab
    Minjae Ormes, Chief Marketing Officer, Visible
    Nick Tran, Head of Global Marketing, Tiktok US
    Kyle Wong, Chief Executive Officer and Co-founder, Pixlee
    (host) Ko Im, Community Editor, Adweek

    • 1 hr 28 min
    Vinoo Vijay, CMO of H&R Block - Make Every Block Better

    Vinoo Vijay, CMO of H&R Block - Make Every Block Better

    Almost two years ago I interviewed Jeff Jones, CEO of H&R Block, on CMO Moves and he was looking to hire a new CMO. A month later, Vinoo Vijay became the new CMO of H&R Block so it was an immense pleasure to meet Vinoo and find out more about all the great initiatives he’s been leading. First of all, timely, tax day deadline is a few days away amid the most unusual year on record. Vinoo takes us through how he and the team pivoted to serve their customers, as well as how he and his team pivoted in how they work together. Second, and most impressive, is how Vinoo is thinking about community, diversity and inclusion with “Make Every Block Better”. Third and final (for now), I hugely appreciated chatting with Vinoo about superpowers, dot connecting, the role of marketing as journalists, and his tips for success for marketers today. This episode is packed full of great advice, great perspective and great urgency. I hope you enjoy Vinoo as much as I did and stay tuned for his masterclass on Financial Acumen. He doesn’t realize I took this seriously, but help me convince to do it, because it is needed, and he is spot on!

    • 36 min
    Pride Stars - Adweek Live Event

    Pride Stars - Adweek Live Event

    10 Adweek Pride Stars and LGBTQ leaders creating an impact in advertising, marketing, and culture, joined us today for a live discussion on how they are personally and professionally navigating these turbulent times. Their voices shared how LGBTQ advocacy and dialogue have pushed the industry's diversity, inclusion and equity movement forward. Please join us for this very special version of CMO Moves featuring Adweek’s Pride Stars and listen to the immediate actions each of us can take to accelerate systemic change. Thank you to all our speakers for bringing their heart, knowledge, and power forward:

    (Moderator) Sarah Kate Ellis, President and Chief Executive Officer, GLAAD
    Rigel Cable, Director of Analytics and SEO, Astound Commerce; Social Media Influencer
    Kendra Freeman, Co-founder, Mendi
    Benjamin Lord, Chief Marketing Officer, Mira Beauty
    Shelly McNamara, Chief Diversity and Inclusion Officer, Procter & Gamble
    Michaela Ivri Mendelsohn, Chief Executive Officer, Pollo West Corp. (El Pollo Loco); Founder, TransCanWork
    Rachael Rapinoe, Co-founder, Mendi
    Allyn Shaw, President and Chief Technology Officer, Recycle Track Systems
    Ryan Sides, Senior Director and Interim VP of Social Media, BET Networks
    Robyn Streisand, Founder and Chief Executive Officer, The Mixx and Titanium Worldwide
    Randall M. Tucker, Chief Inclusion Officer, Mastercard

    • 59 min

Customer Reviews

4.9 out of 5
77 Ratings

77 Ratings

Mummers ,

A must for media sellers

Want to truly understand the background of the top executives in marketing? Subscribe to CMO Moves.
This podcast dives deep into their journeys, philosophies and big wins. Nadine is an engaging host that naturally pulls out the stories. I suggest you listen before you make a call on these targets!!

Ferfer323 ,

Great guests; relatable challenges

I just found this gem for leaders in marketing. I have enjoyed hearing about each CMOs journey, interviewed by the thoughtful Nadine Dietz. I like the holistic interview that not only includes CMO related issues, but also touches on what people are about and how they have juggled their careers. Good to know we aren’t alone!

gf 88 ,

Don’t highlight pyramid schemes

Love the podcast but definitely disappointed that a MLM
Rodan + Fields, was featured as a legitimate business. MLMs are dangerous for women

Top Podcasts In Business

Listeners Also Subscribed To