1 hr
CMO Square, Lauren Weinberg: Self-made boss Grit
-
- Careers
Guest: Lauren Weinberg, CMO and Global Head of Marketing and Communications at Square
In this episode, we cover: Weekend date nights and the best restaurants in New York City (10:04); How Lauren creates her own time and recharges (15:15); Moving to California to work at Yahoo, and finding a new community (19:32); “The worst year of my life” and going into “survival mode” (22:52); The difference between Square and its newly re-christened parent company, Block (30:22); Why our culture is galvanized by small business stories (36:05); What inspired Lauren and Jackie to write “Self-Made Boss,” and the surprising parts of publishing a book (39:52); Why Lauren includes sad or funny personal stories in every marketing email (42:26); Square’s secret superpower in the company’s early days (49:27); The planning “manifesto” Lauren sent to Square’s executive team shortly after joining (53:31); and how Square “earns the right” to show up for social causes (56:50)
Guest: Lauren Weinberg, CMO and Global Head of Marketing and Communications at Square
In this episode, we cover: Weekend date nights and the best restaurants in New York City (10:04); How Lauren creates her own time and recharges (15:15); Moving to California to work at Yahoo, and finding a new community (19:32); “The worst year of my life” and going into “survival mode” (22:52); The difference between Square and its newly re-christened parent company, Block (30:22); Why our culture is galvanized by small business stories (36:05); What inspired Lauren and Jackie to write “Self-Made Boss,” and the surprising parts of publishing a book (39:52); Why Lauren includes sad or funny personal stories in every marketing email (42:26); Square’s secret superpower in the company’s early days (49:27); The planning “manifesto” Lauren sent to Square’s executive team shortly after joining (53:31); and how Square “earns the right” to show up for social causes (56:50)
1 hr