Communicate with impact (show how their solutions align with a customer’s goals and strategies and what are the business and financial benefits) - With Dr Stephen Timme The Biz Bros Podcast

Joining us today is Dr. Stephen Timme, Founder & President at FinListics.FinListics provides Insight-Led Selling with an executive buyer’s Perspective.Stephen co-authored the best-selling book, Insight-Led Selling: Adopt an ExecutiveMindset, Build Credibility, Communicate with Impact. With his extensive experiencein finance and sales, and experience working with major players like IBM andCISCO, Stephen has learned a thing or two about sales that has also improvedtheir marketing tactics and he is here to share some of these insights with you.