61 episodes
Confessions of a Creative Director Jaime Cabrera
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- Business
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4.9 • 11 Ratings
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Confessions of a Creative Director tells the stories behind the ideas as told by some of today's best and brightest Creative Directors. Hosted by veteran CD Jaime Cabrera, the show features in-depth interviews, fun segments and of course a confession or two, all over a few cocktails. Support this podcast: https://podcasters.spotify.com/pod/show/cdconfessions/support
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Left Brain/Right Brain, Yin & Yang, Creative vs Account - Ghost Robot Chiefs reveal the secret formula for success.
Enjoy an in-depth with Mark DePace Chief Creative Officer and Zach Mortensen, the CEO of Ghost Robot. This innovative studio is a one-stop creative powerhouse for top tier clients like Netflix, Google, Peloton, Away, and Airbnb, just to name a few. Ghost Robot stands out as a channel agnostic creative hub, adept at solving complex marketing challenges with a diverse array of solutions from video games and apps to comic books, card games, and even podcasts.
Today, we're getting an insider's look at how Mark and Zach balance their roles, perfectly meshing the creative and business sides of their company. They're here to share their insights on building a successful collaborative environment in the fast-paced world of running a creative business.
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The (Ad) Men Can't Be Saved - a look at the ad agency creatives through the lens of a novel by Ben Purkert
On today’s show, we take a bit of a departure with former copywriter Ben Purkert, author of The Men Can't Be Saved, a wonderful novel set in the world of a branding agency and centered around a narcissistic young copywriter whose world comes crashing down after he gets laid off.
While the book is fiction, it’s filled with stories inspired by his time in the industry we can all relate to like ECDs walking around like Golden Gods and overzealous copywriters who live and die over commas.
The novel also touches on larger societal and agency issues like Toxic Masculinity, the search for purpose and male loneliness.
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The Less You Try To Fit In, The More You Do: Bringing Your Whole Self To Work with Roberto Lastra
On today's show, creative director Roberto Lastra shares
his inspirational origin story as a kid from Mexicali, Mexico, who immigrated to the US during his teens. Pushing through culture shock and language barriers, he went on to work for five of the most famous agencies in the world before founding his own agency, Lovers Not Haters.
Along the way, he learned that "The Less You Try To Fit In, The More You Do" and he’s passionate about the idea of bringing your whole self to work.
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Batman or Superman? - with Kazuo Kubo and Lucas Ribeiro
Lucas Ribeiro and Kazuo Kobo are a dynamic duo of Creative
Directors from Brazil, currently residing in New York City, where they work at the legendary McCann NY. They are Cannes Lion-winning creatives who have also taught at the Miami Ad School Brazil and recently published a book in Portuguese, translated as "Principles – 128 Principles for Becoming an Ad Agency Creative."
The book is filled with great tools, techniques, and ideas
they've developed along their journey. They are here to expand on an idea called "Batman or Superman: Skills vs. Talent."
Learn more about them at
www.landk.work.
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How to create a succesful Super Bowl Ad with Chad Broude CCO of Highdive Advertising
Highdive Advertising has become a go-to shop for top brands looking to make a splash at the Super Bowl. It might have a little to do with the fact that Chade Broude, Co-Founder and Chief Creative Officer of Highdive, sold through his first Super Bowl script one year into his career and has been creating winning spots ever since.
Today, he’s opening up his playbook to reveal 4 simple concepts to keep in mind when working on a spot for the big game, including my favorite which is the Two Beer Rule!
So if those SB briefs are starting to come in, you’re gonna wanna listen carefully to our conversation.
Learn more about Chad here:
https://www.linkedin.com/in/chad-broude-13b74b11/
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Top tips for working with a custom music producer -with The Ski Team founder Donny Dykowsky
Donny Dykowsky is an accomplished musician, composer,
songwriter and founder of The Ski Team – a premiere production, custom music and sonic branding studio out of Jersey City, New Jersey. His work has garnered Lions, Pencils, Clios, Webbys, Sundance Premiers, and is on permanent display at the MOMA. Check out our amazing conversation where he shares some hot tips that Creative Directors can use when working with a composer or custom music producer.
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Customer Reviews
Great pod
This podcast is great for any creative in advertising. Whether you have aspirations of being a creative director or not, it will give you insights to a variety of people in that position who have worthwhile advice to share. I love being a fly on the agency wall to Jaime’s conversations.
Great for filmmakers
If you want to direct commercials, it's helpful to study how ads are generated before we filmmakers get to bid on them. This shows th work and strategy and huge collaboration needed to create ads. Much appreciate how Creative Directors lead the team! Thank you for the show.