Confident Live Marketing Show Ian Anderson Gray

In this episode, I interview Phil Mershon. He has a background in event management, music, and writing. In this episode, we dive deep into the art of crafting unforgettable experiences, my journey of writing a book, and even a special musical moment that you won't want to miss.
Sponsored by Adobe Express:
Before we dive into the episode, I want to give a shoutout to our sponsor, Adobe Express. As a proud Adobe Express brand ambassador, I'm excited to talk about the new version of Adobe Express that has just been released. As always, my thoughts are my own, and I'm eager to share my insights on this fantastic tool.
Visit iag.me/adobeexpress

Unforgettable Experiences:
Phil and I delve into the fascinating world of creating unforgettable experiences. We explore the "Unforgettable Formula" that Phil introduces, which revolves around making moments memorable, meaningful, and momentous. Our discussion covers the magic of unexpected elements, the power of engaging multiple senses, and the art of combining familiar elements in fresh ways.

The Journey of Writing a Book:
I open up about my own journey from doubting my writing abilities to successfully publishing a book. Over five years, I navigated challenges and learned valuable lessons. From experimenting with different book ideas to pivoting based on audience needs, my journey reflects the importance of perseverance and adaptation.

Memorable Moments:
Empathy in Crafting Experiences: We discuss how empathy plays a crucial role in creating experiences that resonate with the audience. Understanding their perspective helps us shape meaningful moments that truly connect.

Soundtrack of Confidence:
I share a personal story about changing the internal soundtrack to boost confidence. This highlights the profound impact of positive thinking on personal growth.

The Unstuck Song:
The conversation takes an unexpected turn as Phil creates a beautiful improvised musical piece on the spot. The melody centres around the idea of breaking free from limitations and finding confidence.

Takeaways:
Crafting unforgettable experiences involves making moments memorable, meaningful, and momentous.The book-writing journey is a rollercoaster of challenges, pivots, and the need for resilience.Empathy is a cornerstone of creating meaningful experiences that deeply resonate.Changing our internal narrative can lead to enhanced confidence and personal development.

Conclusion:
My conversation with Phil Mershon is a deep dive into the world of crafting impactful experiences, navigating the book-writing journey, and embracing personal growth. With insights ranging from empathy-driven experiences to the magic of improvisation, this episode leaves you inspired to create moments that truly matter.

(To hear the full conversation and discover more insights, tune in to the Confident Live Marketing Show. And don't forget to check out the new version of Adobe Express, a tool I'm proud to endorse as a brand ambassador. As always, my thoughts are completely my own.)

Show Notesiag.me/208
Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
The...

In today’s episode, I explain why I am pausing this podcast. Or at least why I’m going to be less consistent over the next month or so. We get deep, open and honest, and discuss the future.
Show Notesiag.me/207
Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.
It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.


This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

In this episode (206), we dive deep into the world of AI and its impact on creativity, art, and various industries. I'm joined by my guest, Frank Pendergast, one half of the talented digital marketing duo, Frank and Marcy. Together, we explore the potential of AI, discuss its role in democratising creativity, and address the concerns and possibilities surrounding its implementation. So, grab a cup of coffee and get ready to explore the fascinating world of AI with us!
Here's a breakdown of what we covered in this episode:
Introduction to the big giveaway happening soon, featuring amazing prizes like a high PR 40 microphone and a year's subscription to Agorapulse, Ecamm Live, and Restream.Getting to know Frank Pendergast and his journey into the realm of AI, inspired by an AI image generator called Mid Journey.The power of AI in expanding creativity and making it more accessible to everyone, while still valuing the unique touch of human artistry.Exploring the ethical implications and future possibilities of AI, including potential job replacements and the need for government regulation.Recommended AI tools such as Mid Journey for stunning AI-generated illustrations, ChatGPT for chatbot automation, and D-ID and Descript for transcription and video editing.The importance of understanding AI, staying ahead of its advancements, and finding a balance between AI-generated and human-created art.The need for equitable distribution of wealth and ethical considerations in the commercialisation of AI.Concluding with an invitation to connect with Frank on LinkedIn and a reminder to check out the most amazing marketing book ever.
Join me on this thought-provoking journey into the world of AI and its impact on creativity. Don't forget to subscribe to the Confident Live Marketing Show and level up your impact, authority, and profits through the power of Confident Live video. 
See you in the next episode!
Show Notesiag.me/206
Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.
It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.


This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

In this episode, I’m thrilled to share with you some of my absolute favourite tools for 2023. These tools, in my experience, have proven to be game-changers for entrepreneurs, content creators, and business owners alike.
I’m a proud brand ambassador for Adobe Express. But rest assured, all views expressed in this episode are purely my own. I wouldn’t be recommending these tools if I didn’t personally find them beneficial.
Now, you might have heard about the new beta version of Adobe Express. It has incorporated generative AI from Adobe Firefly, and trust me, it’s a blast! There’s so much more to it, and you can check out my in-depth review on my YouTube channel: https://www.youtube.com/watch?v=eHWfrrNYb_8
So without further ado, let’s dive in!
Here’s what you’ll learn in this episode:
The best tools for creating stunning visual and audio content that will set your brand apart.The leading social media and community management tools to streamline your workflow and increase engagement.Essential content management and creation tools that will boost your content’s effectiveness and reach.
Here are the tools and resources we’ll be exploring:
Visual & Audio Content ProductionAdobe Express: An all-in-one tool for creating amazing graphics, videos, and web pages. Check out my review on YouTube to learn more about the beta version’s fantastic features!Pexels: A great source of free stock photos and videos.TinyPNG: An excellent tool for compressing PNG and JPEG images.Ecamm Live: A powerful live streaming platform for Mac users.Restream: A fantastic solution for broadcasting live across multiple platforms simultaneously.Screenflow: A robust video editing and screen recording software for Mac.Descript: A powerful tool for editing audio and video just like text.Captivate FM: An easy-to-use and reliable podcast hosting platform.Podstatus: A handy tool for tracking and analyzing your podcast statistics.Social Media & Community ManagementAgorapulse: A comprehensive tool for managing and scheduling posts across multiple social media platforms.Content Management & CreationBuzzsumo: An indispensable tool for content research and finding trending topics.Feedly: A great app for consolidating and reading all your favourite feeds in one place.Grammarly: A helpful tool for checking grammar and readability of your content.SEMRush: A complete suite for boosting your SEO and online visibility.Brand24: A tool for social media monitoring and reputation management.
Tune in to the episode as we delve deeper into each tool and discover how they can help your business and content creation efforts soar to new heights. Let’s make 2023 the year we take our digital marketing game the next level!
Show Notesiag.me/205
Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of...

Today, we’re diving deep into a topic that lies at the very core of our being—authenticity. In this episode, we’ll explore the power of authenticity and how it can transform your personal brand, amplify your marketing efforts, and ultimately lead you to success.
Have you ever wondered who you truly are and how that relates to your marketing strategy? Are you tired of putting on a façade and ready to embrace your true self? In today’s episode, I’m joined by marketer, actor, and artist, Frank Prendergast. We’ll strip away the masks and uncover the real you—the authentic you. We’ll explore why authenticity matters in the realm of marketing, how it can create a deep connection with your audience, and the steps you can take to infuse authenticity into your brand.
As marketers, it’s all too easy to get caught up in the game of portraying a polished image, hiding behind a carefully crafted persona. But here’s the secret: authenticity has the power to cut through the noise, captivate your audience, and build lasting relationships. In this episode, we’ll unlock the door to authenticity and reveal the incredible impact it can have on your marketing efforts.
Key Highlights:
Understanding the true essence of authenticity and its role in personal branding.The benefits of embracing authenticity in your marketing strategy.Unmasking the challenges that prevent us from being our authentic selves.Practical tips and strategies to infuse authenticity into your brand.Real-life success stories of individuals and businesses who have leveraged the power of authenticity.
In a world saturated with manufactured personas and fabricated stories, it’s time to break free from the mold and embrace your true identity. The power of authenticity lies within each and every one of us, waiting to be unleashed. So join me in this eye-opening episode as we delve into the profound impact authenticity can have on your marketing success. Get ready to uncover your authentic self, connect deeply with your audience, and watch your brand soar to new heights!
Remember, the Confident Live Marketing Show is all about providing you with actionable insights and inspiring stories to help you confidently navigate the ever-changing marketing landscape. So grab a pen and paper, tune in to the episode, and let’s embark on this transformative journey together. It’s time to discover who you really are and unleash the power of authenticity!
Frank is one half of husband-and-wife team Frank and Marci, award-winning digital marketers who help solopreneurs and small businesses grow online and rise above the blah. Frank is also the owner of the most-talked-about moustache in the marketing world. You can connect with them on LinkedIn and at www.frankandmarci.com
Show Notesiag.me/204
Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.
It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host

In today’s episode I’m delving into some personal updates, and I’ll be sharing more about my journey with the intriguing concept of Ikigai and how it’s influencing my sense of purpose.
In other news, you might recall the splendid giveaway we organised to mark the 4th anniversary and 200th episode of the show? Well, if you haven’t had the chance to enter yet, we’ve decided to extend it a little longer. So, make sure to head over to confident.live/giveaway as soon as you can.
Key Highlights:
Navigating the Ikigai Journey: I’ve been immersing myself in the exploration of Ikigai - a Japanese philosophy that’s all about the joy of always having something to look forward to. It’s been a compelling journey so far, and I look forward to sharing my insights with you.Don’t Miss the Giveaway: Just a friendly reminder to pop over to confident.live/giveaway and take part in our extended giveaway. You might just find yourself winning a Heil PR 40 microphone, a personal consultation with me, or other fantastic prizes!Pondering an Event: I’ve been toying with the idea of hosting the perfect event. It’s just a possibility at the moment, but who knows where this thought may lead us? Stay tuned for more on this.The Most Amazing Marketing Book Ever: I’m thrilled to introduce a unique marketing book, curated by the remarkable Mark Schaefer. With 34 chapters, 350 marketing ideas from 36 authors with a staggering combined marketing experience of 750 years, this book is truly one-of-a-kind. I was fortunate enough to contribute a chapter on livestreaming!Special Video Features: For a bit of fun, I’ll be sharing some video clips - Brian Piper skydiving with our new book, and Marion Abrams reading a snippet from my chapter.
So, there you have it - a sneak peek into what’s coming up in episode 203. Do remember to enter our giveaway, and as always, I’d love to hear your thoughts on this episode. Feel free to leave a comment or get in touch on social media. Thanks for tuning in!
Show Notesiag.me/203
Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.
It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.


This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy