Content + Alt + Delete ~ James Ainsworth: Creative Content Strategist Unknown

WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.


























CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips!
This episode also features an interview with Heidi Stephens about her frying pan going viral. 

























































































































STITCHER - ACAST - ITUNES


























CONTENT MARKETING ARTICLES3 Advanced Influencer Marketing Strategies for Noisy Markets - Convince and Convert
Lessons in Community Engagement – Valuable Content Award for Scilly Sergeant Colin Taylor - Valuable Content
GWR –  The Art of Storytelling  - Linkedin 



























CONTENT MARKETING TOOLSJook - The Jukebox App
Create an online jukebox through Spotify to anable your guests to throw a virtual Dime your way and play the songs they like..until someone gets drunk and puts Aqua's 'Turn back Time' on repeat until the sun comes up.
Jook
 
Outsmart - stay ahead of your competitors
Keep your digital marketing smart and ahead of the pack with Outsmart. Currently in Beta but looking like a promising digital marketing platform that allows you to access in sights and historical data on your competitors.
Outsmart
 
Adobe Audition CC - A professional audio workstation for mixing, finishing, and precision editing.
It is about time I gave a nod to the software I use to put the Content + Alt + Delete podcast together. Here is to Adobe Audition.
Adobe Audition CC



























CONTENT MARKETING CAREERSExhibition Content (Experience) Developer - At Bristol
Deputy Head of Content and Digital - Department of Transport (Gov)  
Head of Social - ASOS

WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.


























CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips!

























































































































Stitcher - Acast - iTunes


























CONTENT MARKETING ARTICLESInfographic: The History of Content Marketing – Contently
30+ powerful adjectives and verbs for eye-catching headlines – Econsultancy
Podcast: Storytelling tips from Pixar's story chief and the National Theatre – Campaign



























CONTENT MARKETING TOOLSFLIXTAPE - Like a mixtape for Netflix
Netflix has correctly realised that romance is not dead and before you get to the 'Chill' you need to do the woo and so they have created flixtape. a chance to make netflix episode mixtapes with netflix content that you can send on to your love interest...or your Mum. 
Flixtape
 
BLOGINDER- The Tinder for Bloggers
Terrible tagline but useful tool for connecting content and people? Maybe. 
Bloginder
 
GOODBLOCK MOBILE - One amazing, charitable Ad per day
"We believe that advertising doesn’t have to be obnoxious banner ads, data mining and clickbait. Ads, when carefully crafted, can be delightful. Our mission is to hold the Internet to that standard. Think entertaining Super Bowl ads plus data privacy."
Goodblock



























CONTENT MARKETING CAREERSFestival Marketing Content Creator (freelance) - Wildscreen
Senior Content Manager - The Open University
Web Content Coordinator - Thomas Pink

WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.


























CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips!

























































































































Stitcher - Acast - iTunes


























CONTENT MARKETING ARTICLESHow to Integrate Paid Social in Your Content Marketing Strategy – Neil Patel
Thomson and First Choice owner to scrap holiday brochures  – The Guardian
4 Strategies To Find A More Specific Niche In Content Marketing – Forbes



























CONTENT MARKETING TOOLSJULIA - A chatbot that serves up info, tips & inspiration on food & cooking
Cooking up a storm in the kitchen? This chat bot delivers recipes via text message to take you from ingredients to completed culinary masterpiece. Text an ingredient to Julia and your food-based flirtation will begin.
Julia
 
CORRO - Simple & Visual Content Collaboration
Marketing teams looking for a unified platform to run content, campaigns and creative output? Corro is the dashboard with truly usable workflow for you. Manage your content before it manages you.
Corro
 
BLUENOD - Visualize Twitter communities and find influencers.
Create visual representations of your Twitter connectedness and identify relevant influencers, content opportunities and Twitter list management.
Bluenod



























CONTENT MARKETING CAREERSContent Marketing Assistant - Unite Students
Global Snr Manager, Content Partnerships – Expedia
Social Media and Content Marketing Lead – B&Q

WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.


























CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips!

























































































































Stitcher - Acast - iTunes


























CONTENT MARKETING ARTICLESA Marketer’s Guide to Content Curation - Convince and Convert
A sticky relationship with the Euro 2016 Panini sticker album - CRM Life 
7 Essential Content Marketing Lessons From Rand Fishkin’s Whiteboard Fridays - Content Marketing Institute



























CONTENT MARKETING TOOLSRIPL -  'Easily create eye-catching posts and share them on Facebook, Twitter & Instagram.'
Create custom animated posts for social media. Get that ad space look and feel without the need for a big media budget.
RIPL
 
WEVIDEO - 'Easily create outstanding videos.'
Cloud-based and collaborative video production platform with a useful mobile app too. Create video content on the fly. 
WEVIDEO
 
SEGMENT - 'Simplify your analytics.'
Collect customer data with one API and send it to hundreds of tools for analytics, marketing, and data warehousing. 
SEGMENT



























CONTENT MARKETING CAREERSDigital Content Marketing Executive - Matalan
Marketing Storyteller - Security - Cisco
Chief Content & Digital Officer - Capita

WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.


























CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips!

























































































































Stitcher - Acast - iTunes


























CONTENT MARKETING ARTICLESHow to Create a Content Mission Statement with 4 Simple Templates - Orbit Media
When one upvote is worth a thousand visitors - The Next Web
The U.K.’s Times and Sunday Times are structuring their new apps and website around peak traffic times - NiemanLab



























CONTENT MARKETING TOOLSANSWER THE PUBLIC -  'Ask the Seeker. Enter your keyword and he'll suggest content ideas in seconds'
Is this the most gimmicky SEO tool you ever will see? Yes. Is it still useful under the hood? Yes. SEO is a game of supply and demand. Supply the answers with content that users demand and have yet to be satiated. 
ANSWERTHEPUBLIC
 
ICONOSQUARE - 'Key metrics about your Instagram account.'
Given that Instagram is next to useless for stats and metrics in and of itself, use this to standardise reporting.
ICONOSQUARE
 
FAQFOX - 'Is your marketing research lacking?'
In a similar set up to Answer The Public, this tool is useful for keyword, topic and content opportunity research. 
FAQFOX



























CONTENT MARKETING CAREERSSocial Media and Content Marketing Manager - B&Q
Head of Content, Live and Digital, EuroFinance - The Economist
Owner Experience Content Administrator - Dyson

WELCOME TO YOUR ESSENTIAL WEEKLY CONTENT MARKETING UPDATE.


























CONTENT MARKETING PODCAST Podcast contains a review of the content marketing week plus bonus tools and tips!

































Stitcher - Acast - iTunes


















































































































CONTENT MARKETING ARTICLESTwitter made some changes to paid…and they are pretty cool - Immediate Future
Content Migration. Why you must say no to the madness! - Medium
Influencers to Brands at Digital Conference: Let Us Control the Content - AdAge



























CONTENT MARKETING TOOLSCONTENTTOOLS -  'Finally, a content marketing platform to manage all your content in one place'
All your content IF you use Wordpress, that is. That said, if I DID use Wordpress (I'm a Squarespace kinda guy - must be all those podcasts having their wicked way with my conscience, right?)  this would be pretty neat with workflow stage-based and distribution facets catered for within one dashboard. 
CONTENTTOOLS
 
NEWSIO - 'makes it easy for your team to instantly share relevant company news and content on social media.'
Similar to the likes of Dynamic Signal and their 'Voicestorm' offering or Hootsuite's fairly recent foray into content amplification for teams, Newsio has an interesting pricing structure with 5 people on your team being free forever which makes this scalable and tactical at this level before the $$,$$$ jump to play with the bigger payers. 
NEWSIO (BETA)
 
LOOPAGAIN - 'Go viral with perfect loop Gifs.'
There is an art to the perfect GIF. The continuity of the sequencing of the 'video' source content is identified to make the perfect looper.
LOOPAGAIN



























CONTENT MARKETING CAREERSProduction Editor - BBC History Revealed Magazine, Immediate Media Company
Content Marketing Manager - Adecco
Research Content Specialist  - Gartner