5 episodes

Created with 🤍 by Latasha James.

Content Creator Confessions Latasha James

    • Business
    • 5.0 • 5 Ratings

Created with 🤍 by Latasha James.

    Email Marketing with C.J. Thomas

    Email Marketing with C.J. Thomas

    Email is one of the PILLARS of running an online business and has been pretty much since its infancy. Though social media is great, generating likes and comments, shares, and regrams doesn’t mean much if you’re not leading your audience into your sales funnel.

    For the last guest episode of the season, I’m speaking to C.J. Thomas, founder of Simply Healthy Marketing. C.J. is also an Online Business Launch Lab guest instructor and I am always so inspired by her teaching style and savvy marketing advice.

    Through organic growth strategies,  strategy coaching, and effective marketing funnels, She helps wellness entrepreneurs achieve growth and sustainability in their business without compromising the authenticity of their brand.



    Say hi to C.J.!

    Website: https://simplyhealthymarketing.com

    Instagram: https://www.instagram.com/simplyhealthymarketing



    Say hi to us!

    Latasha's Instagram: https://www.instagram.com/thelatashajames/

    OBLL Instagram: https://www.instagram.com/onlinebusinesslaunchlab/

    • 35 min
    Camera Ready with Shelby Dubin

    Camera Ready with Shelby Dubin

    Photos are one of the best investments you can make when you’re first launching – or relaunching a brand. But not all photos are created equally. Choosing a photographer who not only gets your angles, but also gets your brand, is of the utmost importance.

    Today, we're talking to the photographer behind my new brand photos: Shelby Dubin of Shelby Dubin Photography.

    Shelby is a professional dancer turned photographer living in Detroit, Michigan. Visual arts have always been her passion, and through many years of dance, she learned the art of being able to tell a story without words. While traveling around the world performing, photography was always a part of the experience. And in the past few years, photography became the main character and evolved into a full time business. By combining her knowledge of business with visual storytelling, she uses photography to bring her clients stories to life!

    We hope you'll walk away from this episode feeling more prepared for your first (or next) photo shoot!



    Say hi to Shelby!

    Website: https://shelbydubinphotography.com/

    Instagram: https://www.instagram.com/shelbydubinphotography/



    Doors to the OBLL Accelerator program are closing in just SIX DAYS! This 8-week accelerator will help you take your business from idea or goal into reality and I SO want you to be there. If you’re ready to launch a new business, service or revenue stream, be sure to save your seat here: https://www.onlinebusinesslaunchlab.com/obll



    Say hi to us!

    Latasha's Instagram: https://www.instagram.com/thelatashajames/

    OBLL Instagram: https://www.instagram.com/onlinebusinesslaunchlab/

    • 29 min
    Video Creation with XayLi Barclay

    Video Creation with XayLi Barclay

    Video is powerful. I always say that besides face to face, video is the closest connection you can have with someone online. And we all learned that in 2020, when the world all but shut down. Suddenly, we all had to pivot our events to Zoom, our entertainment to streaming, and our favorite creators became our coworkers through their digital content.

    And those connections we’ve made don’t seem to be going anywhere. By 2022, online videos will make up more than 82% of all consumer internet traffic — which according to Cisco, is 15 times higher than it was in 2017. And while short-form content like TikTok and Instagram Reels do seem to be picking up steam, educational, long-form content is still an excellent way to solidify your niche and build a relationship with a new audience.

    Today’s guest knows a little something about that.

    XayLi Barclay is a Video Sales & Marketing Coach, and Thinkific Expert for Online Course Creators. She specializes in helping entrepreneurs effectively stand out and make a genuine impact in the digital space. Through educational video content and online courses, she teaches others how to effortlessly create the visual learning experiences they’ve always dreamed of in order to unlock multiple revenue streams, attract paid opportunities and connect on a deeper level with their audience.



    Freebie from XayLi: start getting comfortable on camera!  
    www.camfidence.com

    XayLi on social media:
    Instagram: https://www.instagram.com/xaylibarclay/
    YouTube: https://www.youtube.com/channel/UCfkYw-BU8gjwP4yAL2M8Iiw



    Learn more about the Online Business Launch Lab™ and enjoy the new site!
    https://www.onlinebusinesslaunchlab.com/obll

    • 34 min
    TikTok Strategy with Andrea Mora

    TikTok Strategy with Andrea Mora

    Oh, TikTok: aka the great unknown. For me, at least. Just when I was getting comfortable; my Instagram followers were steadily growing, YouTube views were up... TikTok took over. Andrea Mora is here to help clear things up. 

    Andrea is a viral marketer born in Venezuela, and currently based in Los Angeles. Throughout her career, Andrea has had the opportunity to help brands like Tiësto, Upwork, The Russo Brothers, Tencent, TikTok, and more, reach larger audiences and tell authentic stories through social media strategies, content production, and curation. Her multicultural and young approach breathes new life into global brands and successfully targets Millennial and Gen Z audiences.



    Andrea on TikTok: https://tiktok.com/@latinapreneur

    Andrea on Instagram: https://www.instagram.com/andreamorac 

    Andrea's Website: https://weshapethis.com



    OBLL on Instagram: https://www.instagram.com/onlinebusinesslaunchlab

    Latasha on Instagram: https://www.instagram.com/thelatashajames

    Latasha on Twitter: https://twitter.com/thelatashajames

    • 42 min
    Founder Story

    Founder Story

    According to the American Marketing Association, “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.”

    But what happens when the one you’ve spent years, dollars, and copious amounts of energy creating… no longer represents you anymore?

    Enter: the rebrand.



    Open for enrollment (class starts in January 2022) -
    Online Business Launch Lab™ accelerator program: https://courses.latashajames.com/courses/online-business-launch-lab/



    Resources:


    Built to Sell: https://builttosell.com/the-books/
    Interview with Ana Skoumal: https://youtu.be/shMwwHKBQ_8
    99designs by Vista: https://99designs.com/latashajames
    Coolors: https://coolors.co/

    Say hi:


    Latasha's Twitter: https://twitter.com/thelatashajames/
    Latasha's Instagram: https://www.instagram.com/thelatashajames/ 
    OBLL Instagram: https://www.instagram.com/onlinebusinesslaunchlab/

    • 17 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

the social vegan ,

Latasha James is on FIRE! 🔥

I’ve been listening to her other podcast for over a year now and binnnnggggeed the heck out of it. Her podcast episodes are full of actionable tips and advice that comes from years of experience as an entrepreneur. When she said she started a new podcast, you know I had to jump on and listen.

If you’re an aspiring creative, service provider or just curious and interested to learn more about what it’s like to start and run a business online, look no further! LJ is a wealth of knowledge and I’m sure you’ll learn sooo much, like me 👋🏽

- future SMM 🥰

@ashleysescobar

Priscilla Natyve ,

Latasha is amazing!

I’ve been following Latasha for years and have taken her courses and let me tell you she’s the real deal!!!! Not like these other couches out here! Glad she started this podcast! Excited to see what’s in store!

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