55 episodes

How are consumer brands reaching new audiences through digital storytelling? Where is content programming going next? Technology is changing the way people view and connect with brands across the globe. Each week, our experts discuss killer content strategies, mapping out content by audience demos, storytelling success measurement, influencer partnership strategies, and talk about building in-house cultures of content.

Content Is Your Business MouthMedia Network

    • Business
    • 5.0 • 8 Ratings

How are consumer brands reaching new audiences through digital storytelling? Where is content programming going next? Technology is changing the way people view and connect with brands across the globe. Each week, our experts discuss killer content strategies, mapping out content by audience demos, storytelling success measurement, influencer partnership strategies, and talk about building in-house cultures of content.

    Mike Molnar of GLOW - Active Listeners, Deep Thinkers, Digital Entertainers

    Mike Molnar of GLOW - Active Listeners, Deep Thinkers, Digital Entertainers

    How does an interactive agency change the game for brands? Mike Molnar, Managing Partner at GLOW (an award-winning digital marketing and social media agency in New York, comprised of dozens of industry veterans, Ivy League graduates, photographers, musicians, artists, world travelers, devoted fans, and curious marketers, all unified in expertise of social and digital) joins guest host Marc Raco to discuss creating smart, effective, and results-driven campaigns; making smart and creative use of data; the benefits of augmented reality turn otherwise dull ads into entertaining experiences, and how politics and movie experiences can benefit from AR; GLOW's take on radical honesty, an early memory of moving content, climate change; how pickles connect to family roots and the TV show MASH; and, more.
    See omnystudio.com/listener for privacy information.

    • 1 hr 8 min
    Noah Mallin of IMGN Media - Inspiring and Marketing to Gen Z

    Noah Mallin of IMGN Media - Inspiring and Marketing to Gen Z

    IMGN is a tech-media company specialized in producing and programming social content for Gen Z audiences. IMGN owns and operates a portfolio of 14 distinct media brands with an overall reach of +40 million followers. Noah Mallin, Chief of Brand Strategy at IMGN Media, shares a look into the business, the nature of transforming content, what connects with Gen Z, and how brand messaging will be affected by COVID-19.
    See omnystudio.com/listener for privacy information.

    • 1 hr 3 min
    The Adventures of Stitch O'Malley - Fashion Detective - Ep 3

    The Adventures of Stitch O'Malley - Fashion Detective - Ep 3

    The final episode of "The Adventures of Stitch O'Malley: Fashion Detective"  --  a fun example of creative marketing content we are publishing for the first time ever. We really would love to hear how you are doing and also what you think, so reach out to us on Instagram or Facebook at @mouthmedianetwork or email us at podcast@mouthmedianetwork.com!
    See omnystudio.com/listener for privacy information.

    • 28 min
    The Adventures of Stitch O'Malley - Fashion Detective - Ep 2

    The Adventures of Stitch O'Malley - Fashion Detective - Ep 2

    We hope you love listening to the three episodes of "The Adventures of Stitch O'Malley: Fashion Detective" as much as we loved making them. Here is episode No. 2! To offer you some entertainment, and perhaps inspire you with a fun example of creative marketing content, we thought we'd pull something very different out of the vault that we haven't shared before. We really would love to hear how you are doing and also what you think about them, so reach out to us on Instagram or Facebook at @mouthmedianetwork or email us at podcast@mouthmedianetwork.com! 
    See omnystudio.com/listener for privacy information.

    • 28 min
    The Adventures of Stitch O'Malley - Fashion Detective - Ep 1

    The Adventures of Stitch O'Malley - Fashion Detective - Ep 1

    A few years ago MouthMedia co-founder Rob Sanchez had been building a new kind of concept for an apparel business named Ralph and Remington, offering a novel approach to transparency, including a groundbreaking look behind the scenes as the business was developing. Because the brand was inspired by the ethos of the 1940's, we worked together to create an old-time radio style show reminiscent of that time, which was intended to be one of the unique ways to bring attention to the brand. Although Rob decided to put the project aside for a while to give full attention to MouthMedia, we had already completed three unreleased episodes of the podcast serial. So this week we have decided to pull them out of the vault, dust them off, and share them with you. We know pretty much everyone is going through a tough time now and trying to make the best of the current new realities at home. To offer you some entertainment, and perhaps inspire you with a fun example of creative marketing content, we thought we'd pull something very different out of the vault that we haven't shared before. We really would love to hear how you are doing and also what you think about them, so reach out to us on Instagram or Facebook at @mouthmedianetwork or email us at podcast@mouthmedianetwork.com! We hope you love listening to the three episodes of "The Adventures of Stitch O'Malley: Fashion Detective" as much as we loved making them. Here is episode No. 1!
    See omnystudio.com/listener for privacy information.

    • 19 min
    Brand Marketing and Media in a World with COVID-19

    Brand Marketing and Media in a World with COVID-19

    Jason Schulweis, SVP and Head of Brand Partnerships and Integrated Marketing for Morning Brew,  offers crucial insights about current trends within media and marketing due to the impact of COVID-19, how marketers can authentically connect with consumers, and the importance of brand purpose in the face of this new reality.
    See omnystudio.com/listener for privacy information.

    • 34 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

theotherofficeguy ,

Incredible access

Just amazed at the access this podcast has to leaders in media. In just a few episodes I feel like I had a master class. Can't wait for more...

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