Conversations on Careers and Professional Life Gregory Heller

In this special live episode recorded as part of #PNWClimateWeek and the Bloomberg Green Festival at the KEXP Gathering Space, Gregory Heller and Jonathan Azoff sit down with Lauren Selig, a  film producer, investor, entrepreneur, and board member of the XPRIZE Foundation. , Lauren shares her journey from journalism to film production and investment, highlighting the importance of intuition, mentorship, and environmental consciousness in her diverse career. Tune in to discover how Lauren’s innovative projects are making a significant impact on climate tech and sustainability.
Shake and Bake Productions XPRIZE Foundation Vaxxinity Colossal Pacific Northwest Climate Week, Climate Capitalism author Talk with Akshat Rathi and UW Foster Dean Frank Hodge Bloomberg Green Festival

In this episode we continue our conversation with Adital Ella, founder of Criaterra Earth Technologies. Adital shares valuable advice for those aspiring to enter the climate tech industry, drawing from her own experiences as an entrepreneur and innovator.
Key points discussed:
How to approach climate tech companies as a job seeker, even without a scientific background The importance of demonstrating genuine passion and alignment with a company's mission Strategies for growth within an organization, including starting in junior roles and working up Adital's personal journey from industrial design student to climate tech entrepreneur The value of following one's intuition and inner calling in career decisions Balancing innovation and business acumen in a growing climate tech company Adital's story provides a roadmap for those looking to make a meaningful impact in the fight against climate change. She emphasizes the importance of authenticity, collaboration, and personal growth in building a successful career in this rapidly evolving field.
This episode offers invaluable insights for anyone considering a career shift into climate tech, as well as entrepreneurs looking to build and scale sustainable businesses. Adital's experiences highlight the unique challenges and rewards of working at the intersection of innovation, sustainability, and business.
This episode is made possible in part with support from SNØCAP.vc. 

In this episode, we talk with Adital Ella, founder of Criaterra Earth Technologies, an Israeli company pioneering sustainable, low carbob building materials. Adital shares her journey from sustainable furniture designer to climate tech entrepreneur, offering insights into the development of Criaterra's beautiful and sustainable tiles and building materials.
Key points discussed:
Criaterra's innovative building material, which sequesters carbon and reduces energy use by up to 82% compared to traditional manufacturing processes The importance of balancing environmental benefits with aesthetics and market appeal in sustainable product design Challenges and strategies for scaling a climate-focused building materials company Advice for aspiring climate tech entrepreneurs on navigating the business and investment landscape Adital's story highlights the potential for design-driven innovation in addressing climate change, demonstrating how creative thinking can lead to practical solutions for reducing the construction industry's carbon footprint.
Whether you're interested in sustainable architecture, climate tech entrepreneurship, or the future of green building materials, this episode offers valuable insights into the intersection of design, sustainability, and business in the fight against climate change.
This is part 1 of a 2-part conversation. In part 2, Adital offers more advice on pursuing a career in sustainability.
This episode is made possible in part with support from SNØCAP.vc. 

In the second part of the conversation, Scott Case, co-founder and CEO of Recurrent shares his career journey and lessons learned. Scott has worked at small companies, big companies, and started two companies himself. He shares some lessons learned at his first startup, EnergySavvy.
Scott then offers advice for people looking to enter the clean technology or energy revolution space. He suggests that recent graduates should gain experience by working for a large company in the industry they want to decarbonize, learn about the processes, and then identify high-leverage ways to disrupt the industry through a startup.
For those who prefer working at a startup right away, Scott recommends finding a small company where they can make a significant impact, learning about the company and how they can add value. He also shares the qualities he looks for when hiring, such as adaptability and a willingness to take on various roles. 
This episode is made possible in part with support from SNØCAP.vc. 

Gregory Heller and Jonathan Azoff talk with Scott Case, the co-founder and CEO of Recurrent, a Seattle-based startup that offers independent evaluations of used electric vehicle batteries. Case discusses his journey as a second-time entrepreneur, having previously founded Energy Savvy, a company that helped energy utilities connect with customers for home energy efficiency upgrades.
Case explains that Recurrent was founded in June 2020 to address the growing need for transparency in the used electric vehicle (EV) market. As more EVs enter the used car market, buyers are increasingly concerned about battery health and range. Recurrent's product aims to provide answers to these questions by analyzing data from connected EVs and comparing it to a large sample of similar vehicles.
This episode is made possible in part with support from SNØCAP.vc. 

In the second part of the conversation, Josh Mastromatto, co-founder of Rego, shares insights on how his experience as an athlete has shaped his approach to building a startup. He emphasizes the importance of focusing on what you can control, learning quickly, and surrounding yourself with people who can help you improve. Josh shares what he looks for an values when hiring. As a first-time founder, Josh's biggest learning curve was navigating the fundraising process, and he shares the importance of reaching out to experts, identifying patterns, and continuously acquiring knowledge through books and audiobooks tailored to the current stage of the business. This is part 2 of a conversation with Josh Mastromatto. Find part 1 in the podcast feed.