27 min
Courier Weekly - Friday 21 August Courier Weekly
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- Entrepreneurship
What do you value, what do you want to pay for, and how does this affect the business model and growth of modern brands? We sit down with brand strategist Ana Andjelic, who shares insights from her forthcoming book, ‘The Business of Aspiration’.
What do you value, what do you want to pay for, and how does this affect the business model and growth of modern brands? We sit down with brand strategist Ana Andjelic, who shares insights from her forthcoming book, ‘The Business of Aspiration’.
27 min