
24 min

Courier Weekly - Friday 28 August Courier Weekly
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- Entrepreneurship
Gabi Lewis once ran a company that made protein snacks out of crickets. He’s since swapped insects for protein-packed cereal as co-founder of Magic Spoon – a direct-to-consumer brand tailor-built for the Instagram generation. This week on the show Gabi shares strategic, cost-effective marketing tactics that have worked for him and his team, from podcast advertising to influencer marketing.
Gabi Lewis once ran a company that made protein snacks out of crickets. He’s since swapped insects for protein-packed cereal as co-founder of Magic Spoon – a direct-to-consumer brand tailor-built for the Instagram generation. This week on the show Gabi shares strategic, cost-effective marketing tactics that have worked for him and his team, from podcast advertising to influencer marketing.
24 min