Creating a sequence that converts, Leslie Venetz K2 Sales Podcast

How do we get our Buyers attention without spamming or pitch slapping them? We must meet them where they’re at.
Offering Personalization, relevance, timeliness, showing up with value all the things that shouldn’t be new to us but for some reason we’re not doing.

Many of us struggle with understanding what channel to use, when, how much is too much etc?
Tune in to my conversation where I sit down with Founder of @salesTeam Builder, LinkedIn’s Top Sales Voice of 2023 @Lesley Venetz  where she walks us through a typical cadence she uses.
We Cover:
How many touch points should we have?
What channels should we be using? 
What CTA should we use to avoid scaring them away 
How to disqualify knowing we can’t help them now or ever and much much more.
Get your pen and paper and test her recommendations for yourself!
00:00 Welcome to K2 Sales Podcast!
00:52 Introduction
03:25 Subscribe and Get In Touch With Us!
04:00 Welcoming (Back!) Leslie
04:30 Areas to Personalize and Breakthrough
07:30 Importance of Identifying Your Audience
11:00 TAM, Sellers and Managing Your Territory
14:00 Customer Success Managers: Get On A Call!
16:25 Building and Segmenting Your Territory: Building Your List
19:45 Sales Development Tips
21:40 Showing That You Understand & Meaningful Messaging
24:11 The First Message: Earn the Right
28:40 How To Make Your Email Not Scream "Sales"
32:50 FOMU: Fear Of Messing Up
36:08 Integrity & Building Trust
39:19 Sales People Want To Do Good
43:40 Three Channel Approach: Phone, Email & Social
48:41 Day One Double Tap
53:14 You Got A Positive Reply! Now What?
58:40 Being Mindful of Time
1:02:15 Accountability, Doing the Work & Standing Out
1:03:40 Do Your Research
1:06:36 Karen's Story: Find the Connectivity
1:11:30 Your Tech & Flexing Those Muscles
1:14:20 Congratulations, Leslie!
1:18:14 Get In Touch with Leslie

Get In Touch with Leslie!
LinkedIn: https://www.linkedin.com/in/leslievenetz
Instagram:https://www.instagram.com/lv_mt2chicago/?hl=en
TikTok: @salestipstok
Patreon: https://www.patreon.com/businessbookclub
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