23 min

Creating Videos that Stop the Scroll The Agents of Change Digital Marketing Podcast

    • Marketing

If you’re looking to increase engagement and get viewers on social to “stop the scroll”, then video is where you need to be focusing your marketing efforts. According to Lauren Schwartz of The Loft 325, any experience level can create videos, and all you need is a smartphone and to follow a few of her simple suggestions for creating eye-catching creatives that make your product stand out online.

If you’re looking to increase engagement and get viewers on social to “stop the scroll”, then video is where you need to be focusing your marketing efforts. According to Lauren Schwartz of The Loft 325, any experience level can create videos, and all you need is a smartphone and to follow a few of her simple suggestions for creating eye-catching creatives that make your product stand out online.

23 min