The Custom Apparel Startups podcast was started simply because we love both the apparel decorating business and the idea that almost anyone, with a small investment and a little dedication, cannot only start their own business but thrive!
Our goal in starting CAS is to help educate apparel entrepreneurs about the business of the business, something often overlooked by people with an idea and a budget, but no business plan or experience behind them. We’ll be talking with the biggest names in the apparel decorating about things that are interesting and useful for all of you. Below are just a few topics we’ll be covering:
Finance and Taxes
eCommerce and Shopping Cart Software
Pricing your work
Equipment and Software Uses
Episode 179 - Keeping it SMALL - Steps to Create the Business YOU Want
How do you grow your small business while still keeping it small? This episode offers strategies to plan, run, and profit from a business built for YOU, by YOU.
Episode 178 - Building Good Business Habits
Smart business owners understand that good business habits play a crucial role in business success. Mark and Marc explore daily, weekly, and monthly business habits to fuel your success.
Episode 177 - The Truth is... Now You're in Sales
Mark and Marc offer sales tips and great sales closing techniques for the new small business owner who may not have much sales experience.
Episode 176 - How to Design a Promo/Sale
Learn how to determine what you should promote, how you should promote it, how to create a good promotional message, and how to measure your promotion's success.
Episode 175 - What You Need to Start a Custom T-Shirt Business (besides a printer)
You'll need more than just a printer (or embroidery machine) to start your custom apparel business. This episode covers items you might forget, such as specific accessories, business requirements such as licenses or EIN, as well as the most important thing: a plan!
Episode 174 - The Best Referral Marketing Strategies for Custom T-shirt Businesses
Mark and Marc give specific strategies for generating referral business for your custom t-shirt shop.
The custom apparel bible!
I just found this podcast and I binged listened while working on a large order of caps and it had me so focused! I’ve really been searching for a podcast like this being an at-home embroidery business. Made me feel better about some of the things I’ve been doing wrong and opened my eyes to new ideas! I already received a few extra orders this week using some of the strategies they taught me! Plus, it’s a bonus that Mark & Mark have great personalities together! Keep ‘em coming!
This podcast is amazing! It makes me feel less alone when they talk about so many industry frustrations and how to fix them! I have related to every single episode.