19 min
Customer-centric composable transformation, with Topgolf Callway Brands' Earth Reiser People Changing Enterprises
-
- Management
Earth Reiser, the Director of Strategy and Innovation at Topgolf Callaway Brands shares insights on the company's transformation journey. Earth shares how Topgolf Callaway Brands restructured its technology and business model around empowering its employees and customers. She provides advice on bridging the gap between business and technology, balancing a north star vision with the necessity for flexibility, and building a strong composable strategy. Listen in to learn why a monolithic structure isn't always a bad thing, how to help companies embrace change, and why a 'one size fits all' approach isn't right for every organization.
01:25 The Topgolf Callaway journey to transformation 05:22 How the brand decided to go composable08:01 How the company aims to serve the modern golfer not just today, but in the future09:33 The importance of flexibility in business11:36 How to embrace change13:59 Advice for companies looking to go composable
Earth Reiser, the Director of Strategy and Innovation at Topgolf Callaway Brands shares insights on the company's transformation journey. Earth shares how Topgolf Callaway Brands restructured its technology and business model around empowering its employees and customers. She provides advice on bridging the gap between business and technology, balancing a north star vision with the necessity for flexibility, and building a strong composable strategy. Listen in to learn why a monolithic structure isn't always a bad thing, how to help companies embrace change, and why a 'one size fits all' approach isn't right for every organization.
01:25 The Topgolf Callaway journey to transformation 05:22 How the brand decided to go composable08:01 How the company aims to serve the modern golfer not just today, but in the future09:33 The importance of flexibility in business11:36 How to embrace change13:59 Advice for companies looking to go composable
19 min