55 episodes

The Darwin’s Medicine podcast is for strategists in the biomedical industry but will interest anyone who works in medtech, pharma and related sectors.

The biomedical industry is a complex adaptive system. Try to explain it by simple models or extrapolation and you soon find that nothing in this, the world’s most important industry, makes sense.

Darwinian evolution explains such systems. In this podcast, Professor Brian D Smith complements his critically acclaimed book of the same name to give insights into how we can shape the evolution of the industry and its business models.

Darwin's Medicine Professor Brian D Smith

    • Business

The Darwin’s Medicine podcast is for strategists in the biomedical industry but will interest anyone who works in medtech, pharma and related sectors.

The biomedical industry is a complex adaptive system. Try to explain it by simple models or extrapolation and you soon find that nothing in this, the world’s most important industry, makes sense.

Darwinian evolution explains such systems. In this podcast, Professor Brian D Smith complements his critically acclaimed book of the same name to give insights into how we can shape the evolution of the industry and its business models.

    Anthropological Advantages: Understanding the hidden meaning of the strategy review.

    Anthropological Advantages: Understanding the hidden meaning of the strategy review.

    The strategy review, whether at brand, business unit or board level is a salient feature of business life. Setting aside its importance to the business, the time and effort it consumes and the reputational and political impact it can have make it an annual focus for many managers and executives. Like any other business activity, there are those who excel during this ritual and those that don’t. Cultural evolution provides a valuable, practical insight into how to be the former and not the latter. Spare me 6' 36" and I’ll let you into the secret.

    If you would like the article that accompanies this seminar, or you would like to talk about how to impress at your strategic review, visit www.pragmedic.com or mail me at brian.smith@pragmedic.com

    • 6 min
    Corporate Cancers

    Corporate Cancers

    Cancers survive because they have their own, specialised mechanisms for sustaining themselves.This is true in both biology and for the corporate cancers of "rogue" teams and self-serving executives. In this seminar, I discuss the parallels between biological and business cancers and what they teach us about putting rogue teams into remission.

    If you would like the article that accompanies this seminar, visit www.pragmedic.com or mail me at brian.smith@pragmedic.com

    • 6 min
    T is for Trouble

    T is for Trouble

    Transformation has become a buzzword used to sell almost any project or initiative. Yet most "transformations" fail or fizzle out. Succesful change can be fast and can be radical but it is almost always evolutionary, not revolutionary. In this seminar, I explain why that is and how you can learn to evolve faster.

    If you would like the article that accompanies this seminar, visit www.pragmedic.com or mail me at brian.smith@pragmedic.com

    • 6 min
    Continuously Capable: How firms sustain their superior capabilities

    Continuously Capable: How firms sustain their superior capabilities

    In this fourth seminar in the series, I describe my research into how pharma and medtech firms, having built superior capabilities, sustain that lead in the face of changing markets and imitative competitors. If you've not seen the preceding three seminars in this series, please check out the others in this playlist.
    If you would like the set of 4 articles on which this series is based, please mail me on brian.smith@pragmedic.comAnd if you would like to know more about my research into strategy and business model evolution in the life sciences industry, please see www.pragmedic.com

    • 10 min
    Happy Accidents: How firms influence payers

    Happy Accidents: How firms influence payers

    In this seminar, I share some recent research about how pharma and medtech companies influence payers to understand the value of their innovative therapies and technologies.If you would like to learn more about my research and how it applies to you, get in touch and we can have a virtual cupt of tea.

    • 6 min
    The Glocalisation Classroom: How headquarters and affiliates learn from each other

    The Glocalisation Classroom: How headquarters and affiliates learn from each other

    In this seminar, the last in my series of four on glocalisation, I discuss the three different ways that headquarters and affiliates learn from each other to improve the adaptation of global strategies to local markets.

    I’d welcome comments and if you find this useful, please share it with your colleagues. If you would like to read the article on which this seminar is based, you can request at www.pragmedic.com (my latest publications). If you would like to browse over 300 articles about the evolution of business models and strategy in the life sciences industry, take a look at www.pragmedic.com, my published work. If you'd like to follow my research in this area, follow at LinkedIn (@drbriandsmith) and Twitter (@profbriandsmith) If, like me, you're fascinated by our industry and would like to set up an informal, virtual chat with me then get in touch through www.pragmedc.com. And of course I'd love it if you shared, liked and subscribed to both my Darwin's Medicine podcast and my YouTube channel.

    • 9 min

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