41 min
David Jones Thinks Ad Holding Companies Are Hiding Behind Covid Next in Media
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- Marketing
David Jones, Founder and CEO of You & Mr Jones believes the traditional ad agency model is in serious trouble, as evidenced by the recent massive drops in valuation among the world's largest ad agency holding giants - even if these companies are claiming publicly that their recent performance dips are a temporary result of the pandemic. Naturally, Jones sees his company's 'brand tech' approach as offering a better model for marketers - and he's raised $60 million in funding and landed at a $1.36 billion valuation to back up his bet.
Guest: David Jones, Founder & CEO, You & Mr Jones
Host: Mike Shields
Producer: Kenya Hayes
David Jones, Founder and CEO of You & Mr Jones believes the traditional ad agency model is in serious trouble, as evidenced by the recent massive drops in valuation among the world's largest ad agency holding giants - even if these companies are claiming publicly that their recent performance dips are a temporary result of the pandemic. Naturally, Jones sees his company's 'brand tech' approach as offering a better model for marketers - and he's raised $60 million in funding and landed at a $1.36 billion valuation to back up his bet.
Guest: David Jones, Founder & CEO, You & Mr Jones
Host: Mike Shields
Producer: Kenya Hayes
41 min