Demand & Brand with Vanessa and Patrick Zangardi

Demand & Brand with Vanessa and Patrick Zangardi

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MARKETING
UPDATED WEEKLY

The Demand & Brand Podcast with Vanessa and Patrick Zangardi was created to help businesses of any size implement marketing strategies to help them reach their audience and to create brand loyalty and generate more sales. Find out more about us at zangardi.com (http://www.zangardi.com) Hosted by Ausha. See ausha.co/privacy-policy for more information.

FEB 21

Mastering YouTube for Small Business Success with Chris Inman: DEMAND & BRAND Season 2 Episode 2

In this episode of Demand & Brand, hosts Vanessa and Patrick Zangardi sit down with video marketing expert Chris Inman to break down how small business owners can use YouTube to grow their brands and generate quality leads. Chris is the founder of Idea Cleveland, a video marketing company in Cleveland Ohio. He shares insights from his 20+ years in video and television production, working with brands like the Cleveland Cavaliers and Cleveland Clinic. He explains why YouTube is a must-have in your marketing strategy, how to get started without overcomplicating the process, and the key mistakes to avoid. You’ll learn: 🎥 Why YouTube is more than just a video platform—it’s a search engine that can drive real business results. 📌 How to create engaging, authentic content that attracts your ideal audience. ⚡ Practical strategies for repurposing video content across platforms to maximize impact. 🚀 The biggest mistakes small business owners make with YouTube—and how to avoid them. If you’re ready to take your video marketing to the next level, this episode is packed with actionable advice you can start using today! 📲 Listen now! 🎧 Available on Apple Podcasts, Spotify, and everywhere you stream. 🔗 Connect with Chris Inman: IdeaCleveland.com 🔗 Follow Vanessa & Patrick Zangardi: Zangardi.com Hosted by Ausha. See ausha.co/privacy-policy for more information.

44 min
10/29/2024

SEASON 2, EPISODE 1: Where does your website fit into your marketing tech stack?

In the first episode of season 2, Patrick and Vanessa discuss where a website fits into your tech stack and why it's so important. Hosted by Ausha. See ausha.co/privacy-policy for more information.

17 min
01/12/2024

EPISODE 19: Marketing to Everyone Means Marketing to No One

In this episode, Patrick and Vanessa discuss how when you market to everyone, you market to no one. Diluting your marketing so you can be "everywhere" can cost your business leads and revenue. Hosted by Ausha. See ausha.co/privacy-policy for more information.

22 min
12/14/2023

EPISODE 18 - TOP Reasons You Need a Marketing Strategy in 2024

In this episode, Vanessa outlines the top reasons you need a marketing strategy in 2024. Hosted by Ausha. See ausha.co/privacy-policy for more information.

12 min
09/19/2023

EPISODE 17 - Marketing Miles Per Gallon

In this episode, Patrick and Vanessa discuss MMPG aka Marketing Miles Per Gallon and give you insight into how to tactically do that with content! Hosted by Ausha. See ausha.co/privacy-policy for more information.

29 min
09/04/2023

Episode 16 - Compound Marketing

In this short snippet episode, Patrick defines a new concept called Compound Marketing. Just like in investing, your marketing deposits collect interest over time and increases in value as time goes on. Marketing can offer quick wins, yes, but really it's a long term game when you're building a brand. Hosted by Ausha. See ausha.co/privacy-policy for more information.

7 min
08/30/2023

EPISODE 15 - Know Your Audience

In the competitive world of marketing, truly understanding your audience is crucial. Basic demographic details like age, gender, ethnicity, and location are not enough. A deeper understanding is necessary to ensure marketing efforts are effective and resources aren't wasted. Hosted by Ausha. See ausha.co/privacy-policy for more information.

15 min
08/18/2023

EPISODE 14 - 3 EASY Marketing Strategy Tips

In this episode, Vanessa discusses 3 EASY Marketing Strategy Tips to help audit your current strategy or help build a new one. 2024 is coming sooner than you think - don't get caught unprepared! Hosted by Ausha. See ausha.co/privacy-policy for more information.

20 min

The Demand & Brand Podcast with Vanessa and Patrick Zangardi was created to help businesses of any size implement marketing strategies to help them reach their audience and to create brand loyalty and generate more sales. Find out more about us at zangardi.com (http://www.zangardi.com) Hosted by Ausha. See ausha.co/privacy-policy for more information.

Creator

Demand & Brand with Vanessa and Patrick Zangardi
Years Active

2023 - 2025
Episodes

21
Rating

Clean
Copyright

© Zangardi Studio
Show Website

Demand & Brand with Vanessa and Patrick Zangardi