Diane is a Queen Leader: Training small businesses on the things it actually takes to grow‪.‬ Queens Lead

Tune in to hear Queen Diane talk about the most common pitfalls brand new business owners can avoid & how they can truly set themseves up for success in the freedom they were seeking when they started out.
👨‍👩‍👧‍👦 Family Legacy and Career ImpactDiane shared their journey into business advising and training, inspired by their father's successful sales career and their own experiences in small business management and leadership. They revealed that a pivotal moment was the death of their father, which led them to consider a career with more impact. Diane also highlighted the influence of the Dale Carnegie course on their sales skills. The conversation emphasized the significance of personal experiences and family legacy in career choices and the impact of loss on career transitions.
🧭 Diane's Career as a Business AdvisorDiane and Amy discussed Diane's potential career as a life coach or business advisor. Diane shared their realization that they were already providing advice, input, and ideas to businesses, which they couldn't implement on their own. Diane identified the most common problems businesses face as disliking sales or having a lack of time due to not having systems in place. Amy noted that these issues were similar to those in counseling. The conversation concluded with Diane identifying the need for systems and structures in businesses.
📊 Processes and Systems in BusinessesDiane and Amy discussed the importance of developing processes and systems for businesses. Diane defined a process as a series of steps to accomplish a task, which should be recorded for continuity. Amy suggested using a phone's voice recorder to document steps. They also touched on the concept of systems, which involves stepping back to analyze a business's efficiency, avoid waste, and potentially automate tasks. The importance of starting these processes early in a business's lifecycle was emphasized, with the understanding that they can evolve and change over time.
🚀 Leadership, Trust, and TeamworkAmy and Diane discussed the importance of leadership in process improvement and the value of listening to team members. They highlighted the struggles that small business owners often encounter when trying to let go of control and trust their team members. They emphasized the importance of trust, recognition, communication skills, and integrity in effective leadership. They also addressed the challenges of maintaining a healthy ego and acknowledging mistakes. Lastly, they underscored the role of leaders as stewards of their team members, with a responsibility to lead by example.
🤝 Redefining Sales: From Persuasion to CuriosityDiane and Amy discussed the concept of sales and the fear associated with it among business owners and salespeople. Diane shared their experience of explaining to their son the importance of civility and politeness towards strangers. They delved into the idea of redefining sales, moving away from the traditional concept of always closing and being persuasive, and instead emphasizing curiosity and focusing on the other person. They agreed that the traditional concept of sales is flawed and needs to be redefined, especially in the context of the internet era where consumers are well-informed.
🧠 Sales-to-Empathy Mindset Shift DiscussedDiane and Amy discussed the importance of shifting from a sales-focused mindset to one that is more curious and empathetic. They emphasized the value of understanding potential clients beyond just their ability to pay, including their values and whether they are a good fit. They also highlighted the potential benefits of this approach, such as building trust and respect, even if they don't end up working with the client.
📈 Selling, Small Businesses, Leadership TrainingDiane and Amy discussed the importance of not appearing desperate when selling, emphasizing that customers want to make purchases when they need it, not due to persuasion. Diane shar