Digital Marketing for Coaches & Consultants Dr. Terri Levine

Email remains an indispensable cornerstone of digital communication in the coaching and consulting industry despite the emergence of new communication platforms. By building a large email list, you can increase your conversion rates to as high as 27%.
In today's episode, Dr. Terri Levine reveals actionable strategies for growing your email list. Additionally, she discusses the steps to attract more prospects and enhance your website's conversion rates.
Furthermore, she shares additional tips for enhancing website and email conversion rates, such as leveraging social proof and using an exit pop-up.
 
Watch the full episode on Youtube: https://youtu.be/O2Ywip7j9q8
 
Key Highlights From The Episode:
[00:34] Intro
[00:55] Is email dead?
[01:09] How to grow your email list
[01:38] The steps to take if you don't have enough prospects and your website doesn't convert
[01:55] Step #1 Creating the right email offer
[02:54] Website: https://heartrepreneur.com/
[04:06] Step #2 Improving your email conversion
[04:55] Additional tips for enhancing your website and email conversion
[05:47] Website: https://heartrepreneur.com/
Landing page: https://www.6figsin6months.com/
[06:13] Recap of the episode
[07:01] Facebook group: https://web.facebook.com/groups/1024921757544017
 
Golden Nuggets:
• To grow your email list, you need to create an offer that people truly want. [01:09]
• When sending an email, always consider its purpose and the desired action you want the recipient to take. [02:43]
• In the coaching and consulting industry, email conversion rates are typically very low. However, by building a large email list, you can increase your conversion rates to as high as 27%. [04:31]
• Never use the word 'subscribe' on your website; instead, use a value-based button. [05:12]
 
Let me help you grow your coaching business: 
Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com
If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time!
Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017
 
Want More!?
Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos.
 
Please connect with me on social:
Instagram: https://www.instagram.com/mentorterri
Facebook: https://www.facebook.com/HeartrepreneurTerriLevine
LinkedIn: https://www.linkedin.com/in/terrilevine/ 

When coaches and consultants embark on the journey of building and selling courses, they aim for both freedom and profit in their business endeavors. However, they often encounter challenges in achieving these goals because many people don’t go through the courses.
So, how do you build, sell, and profit from a digital course? Tune in to this enlightening episode, where Dr. Terri Levine uncovers the biggest challenge facing course creators today and sheds light on why so many individuals purchase courses but never complete them. Additionally, she explains why offering discounts is an ineffective strategy for attracting customers.
She introduces a revolutionary approach to course creation through micro courses. A micro course is a digital course designed to solve a specific problem for your audience, and it can be completed in under 60 minutes.
Micro courses not only solve the problem of low completion rates but also open doors to building a lifestyle business that generates profits while providing you with freedom and flexibility. As Dr. Terri Levine puts it, “Micro-courses lead to macro freedom.”
 
Watch the full episode on Youtube: https://youtu.be/jwkSL1mex0Q
 
Key Highlights From The Episode:
[00:50] What’s in for you in today’s episode: How to build and sell courses
[01:10] The biggest problem with courses right now
[02:02] The issues that arise when individuals purchase your course but fail to go through it
[02:10] #1 Buyers fail to achieve results because they haven’t gone through the lessons
[03:16] #2 You miss out on the benefits of word-of-mouth marketing
[03:25] Why discounts are a poor way to get customers 
[04:17] The solution to building and selling courses
[04:23] What are micro courses?
[05:04] Why micro courses are a big opportunity for coaches and consultants
[06:09] Get help and support in creating your micro course
Email: Terri@heartrepreneur.com
 
Golden Nuggets:
• When buyers don’t go through your course, they fail to achieve results, leaving you with no tangible testimonials. [02:11]
• If you’re struggling to get good testimonials, it’s likely because individuals aren’t fully engaging with your course material. [03:02]
• Discounts are a poor way to attract customers because every time you discount, you attract lower-quality customers. [03:25]
• A micro course is a digital course designed to solve a specific problem for your audience and can be completed in under 60 minutes. [04:23]
• Micro courses are the first step in building a lifestyle business that generates profits while providing you with freedom. [05:03]
• “Micro courses lead to macro freedom.” ~Dr. Terri Levine [05:57]
 
Let me help you grow your coaching business: 
Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com
If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time!
Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017
 
Want More!?
Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos.
 
Please connect with me on social:
Instagram: https://www.instagram.com/mentorterri
Facebook: https://www.facebook.com/HeartrepreneurTerriLevine
LinkedIn: https://www.linkedin.com/in/terrilevine/ 

Many entrepreneurs face burnout due to the relentless demands of social media posting and scrolling, combined with the constant pressure of responding to DMs and client calls. This not only drains their energy but also stifles their creativity.
In this episode, Dr. Terri Levine unveils the secrets to making more money in your business without succumbing to burnout. Discover the causes of burnout for entrepreneurs and learn how Dr. Terri Levine eliminated burnout and started making more money by spending time at the beach.
Dr. Terri Levine emphasizes the importance of nurturing your creative skills and prioritizing creativity within your business. Additionally, she explores the factors that can diminish creativity and delves into what the creative component of your business truly entails.
 
Watch the full episode on Youtube: https://youtu.be/S7KqVlbBLq8
 
Key Highlights From The Episode:
[00:47] Today’s theme; How to make more in your business without burnout
[01:06] Causes of burnout for entrepreneurs
[01:44] How Dr. Terri Levine eliminated burnout and started making more money
[02:14] Creativity by John Cleese: https://bit.ly/4bfHXhf
[03:12] Things that diminish creativity
[03:35] What does the creative component of your business entail?
[06:01] Facebook group: https://web.facebook.com/groups/1024921757544017
 
Golden Nuggets:
• “The greatest killer of creativity is interruption.” ~John Cleese [02:19]
• In the content creation industry, it’s crucial to prioritize enhancing your creative skills. [02:47]
• The creative component of your business is the most important aspect. [03:30]
• If you are a coach, consultant, content creator, personal brand, or solopreneur, you must recognize that creativity is your most powerful skill. [04:59]
• Creativity is a weird machine; it can’t be forced. When you try to force it, it exhausts your brain. [05:12]
 
Let me help you grow your coaching business: 
Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com
If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time!
Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017
 
Want More!?
Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos.
 
Please connect with me on social:
Instagram: https://www.instagram.com/mentorterri
Facebook: https://www.facebook.com/HeartrepreneurTerriLevine
LinkedIn: https://www.linkedin.com/in/terrilevine/ 

Despite the misconception that online courses became obsolete years ago, the reality is that the industry is thriving, and many smart and talented people are launching courses. However, many are losing substantial revenue because of mistakes in their landing page and course content.
Today, Dr. Terri Levine sheds light on the common mistakes frequently made by coaches and consultants when crafting online courses, offering invaluable insights to help you avoid them.
She points out the mistake of using phrases like ‘Learn how to’ on your landing pages, revealing that anyone who buys an online course isn’t there to learn; they are there for the outcome of the course.
Additionally, Dr. Terri Levine emphasizes the importance of templates within your course content. She highlights that the value of any course lies in its actionable steps, which equate to templates.
Finally, she elaborates on the steps to embark on your journey toward financial prosperity. Contrary to common belief, she asserts that pursuing wealth is not merely about accumulating dollars; it’s about becoming proficient in a skill worthy of such a reward.
 
Tune in for more insights!
 
Watch the full episode on Youtube: https://youtu.be/_YGMYteYidk
 
Key Highlights From The Episode:
[00:34] Introduction to the show
[00:55] Get free counsel from Dr. Terri Levine. Email: terri@heartrepreneur.com
[01:27] Mistakes we make when creating an email course
[01:39] #1 Using “Learn how to” on landing pages
[02:16] #2 Don’t say, “Here’s what you get..”
[02:38] #3 No Templates
[03:03] #4 No bonuses
[03:26] #5 Few Testimonials
[03:48] #6 Listing solutions without stating problems
[04:10] #7 Not giving away enough free material
[05:07] Steps to embark on your journey toward financial prosperity
[05:32] Step #1 Choose a skill you love
[05:59] Step #2 Work for free
[06:24] Step #3 Say yes to everything
[07:01] Step #4 Choose one thing and ignore everything else
[07:44] Step #5 Become the category king or queen
[08:08] Step #6 Test yourself
[08:33] Step #7 Repeat 
[09:23] Get free counsel from Dr. Terri Levine. Email: terri@heartrepreneur.com
 
Golden Nuggets:
• Anyone who buys an online course isn’t there to learn; they are there for the outcome of the course. [01:46]
• Customers don’t care how much work you put into your course. They only care about what your course can do for them. [02:18]
• The value of your course is equivalent to the specificity and effectiveness of the action steps you provide to people. [02:48]
• To increase the perceived value of your course, don’t just sell a course; sell your course along with bonus modules, templates, and Q&A. [03:07]
• The more bonuses you add, the easier the purchasing decision. [03:20]
• The more you give away for free, the more likely people will sign up and pay. [04:16]
• When you choose one thing and pursue it relentlessly, achieving success becomes much easier. [07:31]
• “Continual improvement is the cornerstone of financial success.” ~Dr. Terri Levine [08:11]
• “The pursuit of wealth is not merely about accumulating dollars; it’s about becoming proficient in a skill worthy of such reward.” ~Dr. Terri Levine [09:06]
 
Let me help you grow your coaching business: 
Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com
If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time!
Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017
 
Want More!?
Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Watch all the episodes and more to gain more insig

Establishing strong relationships with subscribers is essential for businesses. It serves as a powerful tool for lead generation and helps foster customer loyalty.
Tune in to this insightful episode with Dr. Terri Levine as she shares invaluable tips on how to build strong relationships with your email subscribers. She emphasizes the power of addressing subscribers by their names, highlighting how this simple gesture enhances personalization and strengthens the bond between sender and recipient.
In the discussion, she explores the concept of emails as a ‘two-way street where you and your subscribers actively participate in the conversation. Learn how incorporating elements such as pleasantries, feedback requests, and testimonials fosters an environment conducive to open communication.
Moreover, Dr. Levine emphasizes the significance of meeting subscribers at various stages of their buying journey. Whether they’re just discovering your brand or ready to purchase, tailoring your email content to resonate with their specific needs and interests is key.
Additionally, she encourages injecting personality into your communications, urging individuals to showcase their unique principles and values. By injecting personality into your emails, you not only differentiate yourself but also forge deeper connections with your audience based on shared principles and authenticity. Tune in for more tips!
 
Watch the full episode on Youtube: https://youtu.be/lboNVANYNYA
 
Key Highlights From The Episode:
[00:42] Tips on how to build strong relationships with your subscribers
[01:08] #1 Always address your subscribers by name
[01:22] #2 Remember that emails are a ‘two-way street’
[03:42] #3 Timeliness is key
[04:49] #4 Meet them where they are in their buying journey
[05:56] #5 Tell a personal life story and link it to a takeaway
[07:19] #6 Have some personality
[09:15] How to condense your freebies into a 5-day email course
[10:18] 7# Use a personal sign off
[10:39] Get Dr. Terri Levine’s help in crafting your 5-day lead-generating email course: terri@heartrepreneur.com
 
Golden Nuggets:
• Addressing people by their names improves connections and keeps your emails personal. [01:12]
• When communicating with your subscribers, strive to create a two-way conversation by incorporating elements like pleasantries, soliciting their opinions, and requesting testimonials.  [01:28]
• Buyers are at different stages: there are people just getting to know you, people who know that the problem you solve is important and are interested, and then there are people who understand that you are the one to solve their problem. At each stage, you need slightly different kinds of emails. [04:45]
• When engaging with your subscribers, allow your personality to shine through. Differentiate yourself and emphasize your principles and values. [06:56]
• Subscribers choose to buy from you because they have built a relationship with you and truly enjoy your personality. [07:46]
• Subscribers should experience transformation by being on your list, so providing concrete value and being entertaining and unique is crucial. [08:58]
 
Let me help you grow your coaching business: 
Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com
If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time!
Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017
 
Want More!?
Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos.
 
Please connect

Effortless customer attraction involves more than just promoting your product. It entails forging a genuine connection with your audience. You can transform your prospects into lifelong supporters by understanding their needs and showcasing how your product or service helps them achieve their desired results.
In this incredible episode, Dr. Terri Levine delves deep into one of the most powerful tool for drawing in new customers: educating your audience. By providing valuable information that helps your audience achieve their desired results, you not only foster trust but also position yourself as an expert in your field.
Dr. Terri Levine also discusses the concept of email courses, shedding light on what they are and why they’re an invaluable tool for businesses looking to make an impact. Additionally, she shares actionable steps on how to craft an email course that not only educates but also converts.
 
Watch the full episode on Youtube: https://youtu.be/bq0oGYaes1E
 
Key Highlights From The Episode:
[00:34] Episode introduction
[00:53] Today’s focus: One of the most powerful ways you can attract new customers
[01:11] Educating your audience
[02:26] The best strategy for educating your audience
[02:32] What is an email course?
[03:01] Advantages of creating email courses
[03:38] Steps on how to create an email course that converts prospects into customers
[03:43] Step #1 Identify a problem that your ideal customer wants to solve
[03:57] Step #2 Outline the steps to solve that problem
[04:14] Step #3 Create an email course to teach those steps
[05:21] Step #4 Create a post-click landing page
[05:30] Step #5 Promote the email course and evaluate the results 
[06:29] To get Dr. Terri Levine’s email course for free, please email: terri@heartrepreneur.com
 
Golden Nuggets:
• While nobody likes being sold to, everyone likes to buy once they make an informed decision. [01:17] 
• When you provide valuable information that helps your audience achieve positive results, you gain their trust and position yourself as an expert in your field. [01:28]
• When you can seamlessly connect from the heart with your product or service, showing how it can help your audience achieve their desired result, the transition from educating your prospects to making a sale becomes smooth. [01:46]
• “The best way to convince someone that you can help is to actually help them.” [02:12]
• An email course is a series of lessons delivered directly to your audience’s inbox over a set period of time. [02:32]
• “Do not be promotional in your email course; let the value of the course speak for itself.” [04:39] 
• “The key to success is delivering the right message to the right person at the right time.” [05:50]
 
Let me help you grow your coaching business: 
Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com
If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time!
Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017
 
Want More!?
Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts
Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos.
 
Please connect with me on social:
Instagram: https://www.instagram.com/mentorterri
Facebook: https://www.facebook.com/HeartrepreneurTerriLevine
LinkedIn: https://www.linkedin.com/in/terrilevine/