5 episodes

Digital Momentum is an episodic podcast delivering conversational interviews with leaders in digital marketing, digital transformation, and ecommerce growth. This podcast is about in-depth sharing – to increase digital maturity industry-wide and drive growth that makes sense for businesses. Powered by smec – Smarter Ecommerce | Your Online Retail Growth Partner | https://smarter-ecommerce.com

Digital Momentum – The Retail Growth Podcast with Mike Ryan Smarter Ecommerce

    • Business
    • 5.0 • 1 Rating

Digital Momentum is an episodic podcast delivering conversational interviews with leaders in digital marketing, digital transformation, and ecommerce growth. This podcast is about in-depth sharing – to increase digital maturity industry-wide and drive growth that makes sense for businesses. Powered by smec – Smarter Ecommerce | Your Online Retail Growth Partner | https://smarter-ecommerce.com

    A serial startup CMO’s guide to channel mix, scale, and audience

    A serial startup CMO’s guide to channel mix, scale, and audience

    Larissa Walker brings a fascinating academic background and years of practical experience scaling startups to her current role as Commercial Optimisation Program Leader at RS Components, a FTSE250 business. Startups that Larissa has helped to grow have flourished, including 1 IPO and 3 acquisitions. Learn about everything from how to launch new products to how to lead digital turnarounds with Larissa.

    • 1 hr 2 min
    Trailblazing new paths in paid search automation

    Trailblazing new paths in paid search automation

    Polle van Elsacker, independent Marketing Tech Consultant with 11+ years of PPC experience shares his view on current industry developments. Additionally, he sheds light on how to transform businesses in a fast-paced environment into leaders by unlocking unused potential which allows for healthy growth.

    • 1 hr 2 min
    Digital Marketing through the lense of a technical marketer

    Digital Marketing through the lense of a technical marketer

    Christopher Gutknecht, Lead Acquisition & Optimization at Bergzeit, is an expert practitioner and leader in digital maturity including topics like profit based campaigns, attribution modelling and marketing data warehousing.

    • 52 min
    From digital transformation to exponential organization

    From digital transformation to exponential organization

    Birgit de Vries, Owner of Golfbreker Consulting, has led quite a lot of digital transformation projects and an expertise in digital marketing strategy and change management.

    • 46 min
    Connecting the dots from online to offline

    Connecting the dots from online to offline

    Steve Sheinkopf, CEO at Yale Appliance since 1986, on the advantages of a strong online presence as offline retailer, digital marketing processes, growth and a whole lot more.

    • 53 min

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