Do More By Doing Less - Time Freedom for Entrepreneurs, Small Business Owners, and Solopreneurs

Charles Alexander

Welcome to the Do More by Doing Less podcast with Charles Alexander, the show for Small Business Owners, Start Ups, and Busy Folks! This is not another productivity, hustle, and grind podcast. I literally want you to do less. Many of us are overwhelmed, frustrated, and need a break. The good news is that we can accomplish much more than now. Once we focus on the vital few, and prioritize things that make our lives and the lives of people around us better, we can “do more by doing less”. This podcast is funny, simple, and has real-world stories. The episodes alternate between my solo podcasts and guest podcasts. In the solo episodes I share stories and frameworks from my experience in coaching small business owners and my own entrepreneurship endeavors. Oh, and any other story that can get a laugh while sticking to the theme of the podcast😊 In the guest podcasts, I will bring on other entrepreneurs who will share their expertise and discuss their own methods for doing more by doing less. That’s it. Subscribe now so you don’t miss an episode and have fun listening while you drive, do the dishes, or mow the lawn!

  1. 12/16/2025

    Best of Do More By Doing Less - 2025 edition

    Ever wish you could take the best lessons from a whole year of conversations and boil them down into something useful and entertaining? Show Summary: In this special highlights episode, I pull together my favorite moments from 2025, just like those old Golden Girls clip shows I loved as a kid. You’ll hear insights from bestselling author John G. Miller on personal accountability, Emily Heard on dopamine discipline, and Katherine Good on using AI the right way. I also share practical segments of my own on setting meaningful goals, making decisions faster, and building accountability that actually sticks. This episode is a mix of inspiration, clarity, and real talk about becoming a better leader and a better human. Takeaways: • John G. Miller explains that real accountability starts with asking better internal questions instead of blaming outside circumstances. • A meaningful goal needs a deeper personal reason behind it; the number alone won’t motivate you. • Emily Heard shows how every dopamine spike is followed by withdrawal, which creates anxiety, irritability, and restlessness. • Quick decisions come from clear filters: Is it a yes? Am I the only one who should do it? Is it right? What constraints will keep me focused? • Katherine Good demonstrates how to use AI as a brainstorming partner, not a replacement for your own creativity and judgment. • You are far more likely to reach your goals when someone else knows about them and helps hold you accountable. If you want support sticking to your goals, I offer weekly video or voice message coaching. Visit yourcharlesalexander.com or reach out at Charles@yourcharlesalexander.com to learn more.

    17 min
  2. 12/02/2025

    How to Be the Leader You Would Want to Follow with Dr. J.J. Peterson

    Ever feel like you have to act tough to be taken seriously as a leader? Show Summary: In this episode, I talk with Dr. J.J. Peterson, longtime StoryBrand expert and host of the Badass Softy podcast. JJ shares why real leadership comes from being human, not harsh. We get into how the four story roles shape behavior, why the strongest leaders act as guides, and how joy and connection make you more effective. We also cover why authenticity matters even more as AI becomes widespread. Takeaways: • I don’t need to be abrasive to succeed, and neither do you. • My experiences and values shape my point of view, which should guide how I lead. • The best leaders show up as guides with both empathy and authority. • Joy and human connection improve creativity, resilience, and productivity. • AI can’t replace wisdom or real relationships, so humanity is a competitive advantage. About our guest Dr. J.J. Peterson: Dr. J.J. Peterson is a communication strategist and leadership coach with a PhD in narrative theory. He spent a decade teaching and leading at StoryBrand and now helps leaders clarify their message, develop their point of view, and lead with both ambition and heart. Find Dr. J.J. Peterson at www.drjjpeterson.com and listen to Badass Softy on Apple and Spotify. ====================================================== Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses. Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team. Using those real-world experiences, I have created a boatload (well not a real boat, but you get the picture) of resources for you below, so you can start doing more by doing less! Website - https://www.yourcharlesalexander.com/ Time Freedom Community - https://www.yourcharlesalexander.com/

    31 min
  3. 11/04/2025

    How Married Entrepreneurs Can Thrive in Business and at Home with Robert and Kay Lee Fukui

    Robert and Kay Lee Fukui, authors of Tandem: The Married Entrepreneur’s Guide for Greater Work-Life Balance, and hosts of the Thriving in Tandem podcast Free assessment for married entrepreneurs: marriedentrepreneur.co/domore Summary: In this episode, I sit down with Robert and Kay Lee Fukui to talk about how married entrepreneurs can build successful businesses without losing their marriages in the process. Robert spent 25 years in corporate marketing and sales before realizing he wanted something different. Kay Lee grew up in a family business and knew firsthand how easily work can take over home life. Together, they now coach other couples to balance business success with a healthy relationship. We talk about how their own experiences shaped their mission, why conflict isn’t the problem, and how clear boundaries can protect both marriage and business. They explain how weekly meetings, defined roles, and intentional communication keep stress from spilling over into family time. I also learn why hiring out bookkeeping might just save more marriages than counseling ever could. Key Takeaways: Only about 6.7% of couples are both married and business owners, which creates unique challenges.Conflict can be healthy when handled well. Avoiding it makes things worse.Weekly business meetings help keep work out of personal time.Couples need to agree on roles and never contradict each other in front of employees.Outsourcing stressful tasks can protect both your relationship and your business.Resources Mentioned: Free assessment for married entrepreneurs: marriedentrepreneur.co/domoreBook: Tandem: The Married Entrepreneur’s Guide for Greater Work-Life BalancePodcast: Thriving in TandemConnect with Robert and Kay Lee Fukui: Website: marriedentrepreneur.co Instagram: @thrivingintandem  “The business shouldn’t be the mistress in your marriage. Build your business, but don’t sacrifice your family to do it.” – Robert Fukui =========================================================== Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses. Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team. Using those real-world experiences, I have created a boatload (well not a real boat, but you get the picture) of resources for you below, so you can start doing more by doing less! Website - https://www.yourcharlesalexander.com/ Time Freedom Community - https://www.yourcharlesalexander.com/

    31 min
  4. 10/21/2025

    The Referable Client Experience with Stacey Brown Randall

    Ever wonder why doing great work isn’t enough to earn consistent referrals? Show Summary: In this episode, I welcome back Stacey Brown Randall, author of Generating Business Referrals Without Asking and the new The Referable Client Experience. Stacey explains why being referable starts with a client experience that creates emotional connection and trust beyond basic customer service. She outlines her three-stage client experience, shows how to meet clients where they are emotionally, and shares simple tactics like handwritten notes and intentional touchpoints that turn happy clients into natural advocates. Takeaways: • Referrals come from relationships, not results alone. • Client experience is how clients feel while working with you. Feelings drive referrals. • Customer service fixes problems. Client experience builds connection. • Clients move through three stages: new, active, alumni. Each needs different touchpoints. • Acknowledge the client’s quiet voice after they sign. Normalize doubts and reassure them. • Handwritten notes are more memorable than digital messages. • During long projects, show active clients they are seen and supported. • Treat past clients as alumni. Maintain light, scalable contact such as holiday cards. • Being referable combines excellent work with intentional relationship building. • Three foundational strategies target existing referrers, current clients, and new potential referrers without asking or incentives. Connect with Stacey at ReferableClientExperience.com for bonuses and a free chapter. Her books are available wherever you buy books. About our guest Stacey Brown Randall Stacey Brown Randall is a business coach, author, and speaker who teaches professionals how to generate referrals naturally without asking, manipulation, or compensation. She is the author of The Referable Client Experience and Generating Business Referrals Without Asking. =========================================================== Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses. Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team. Using those real-world experiences, I have created a boatload (well not a real boat, but you get the picture) of resources for you below, so you can start doing more by doing less! Website - https://www.yourcharlesalexander.com/ Time Freedom Community - https://www.yourcharlesalexander.com/

    37 min
  5. 09/09/2025

    Time Poverty: How to Win Back Your Day and Your Sanity with Peggy Sullivan

    I had a conversation with Peggy Sullivan about the idea of time poverty, which is that feeling of ending the day without having done anything that really mattered. She walked me through her personal wake-up call and the eight years she spent creating a system to help people take back their time without sacrificing success. Her method focuses on being intentional with how we spend our time instead of just staying busy for the sake of it. Some of my biggest takeaways: People wear busyness like a badge of honor, but Peggy makes it clear that constant activity does not mean you're using your time well. Time poverty is when you have plenty to do but no time for what matters.Her three-part process begins with subtraction. That means removing distractions like excessive email, constant notifications, and interruptions that break your flow and waste energy.The second step is something she calls mojo making. She explained how short moments of joy throughout the day help reset your brain, improve focus, and protect your energy.Step three is aligning your schedule with your values. She identified four core values that consistently lead to more satisfaction: energy management, growth, human connection, and authenticity.Most people can get back five to seven hours each week by following this approach. What you do with that time will define the quality of your life.You can connect with Peggy at peggysullivanspeaker.com. She offers a free survey there to help identify your biggest time drains and is active on social media if you want to reach out. Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses. Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team. Using those real-world experiences, I have created a boatload (well not a real boat, but you get the picture) of resources for you below, so you can start doing more by doing less! Website - https://www.yourcharlesalexander.com/ Time Freedom Community - https://www.yourcharlesalexander.com/

    35 min
  6. 08/26/2025

    Dopamine Discipline: How to Do Better Work by Doing Less with Emily Heird

    I talked with cognitive performance strategist Emily Heird about how professionals can avoid burnout and perform at their best by understanding how our brains respond to stress and distraction. We dug into how busyness has become a toxic badge of honor, why rest and recovery are essential for real productivity, and how chasing dopamine through devices or overwork is quietly wrecking our focus and mental well-being. Emily shared a practical system for building healthier habits so we can get more done with less strain.  Some of my biggest takeaways:Cognitive performance is about applying mental skills with intention. You don’t have to be in someone’s profession to help them do that well.Burnout isn't just a personal issue. For lawyers and others who use their brains as their main tool, failing to take care of yourself can lead to serious mistakes and ethical problems.The constant pull of email, social media, and "just one more thing" creates dopamine spikes that lead to anxiety, irritability, and distraction. Then we reach for another hit. It’s a loop that drains us.Emily teaches four pillars she calls dopamine discipline: regulate your inputs, get real rest, build recovery rituals, and grow resilience by building identity outside of work.Real productivity is about efficiency, not how many hours you grind. When you give your brain space to recover and focus, you do better work in less time.To connect with Emily, visit vantageviewcoaching.com, find her on LinkedIn under Emily Heird, or subscribe to her newsletter through her website.  Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses. Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team. Using those real-world experiences, I have created a boatload (well not a real boat, but you get the picture) of resources for you below, so you can start doing more by doing less! Website - https://www.yourcharlesalexander.com/ Time Freedom Community - https://www.yourcharlesalexander.com/

    35 min
5
out of 5
15 Ratings

About

Welcome to the Do More by Doing Less podcast with Charles Alexander, the show for Small Business Owners, Start Ups, and Busy Folks! This is not another productivity, hustle, and grind podcast. I literally want you to do less. Many of us are overwhelmed, frustrated, and need a break. The good news is that we can accomplish much more than now. Once we focus on the vital few, and prioritize things that make our lives and the lives of people around us better, we can “do more by doing less”. This podcast is funny, simple, and has real-world stories. The episodes alternate between my solo podcasts and guest podcasts. In the solo episodes I share stories and frameworks from my experience in coaching small business owners and my own entrepreneurship endeavors. Oh, and any other story that can get a laugh while sticking to the theme of the podcast😊 In the guest podcasts, I will bring on other entrepreneurs who will share their expertise and discuss their own methods for doing more by doing less. That’s it. Subscribe now so you don’t miss an episode and have fun listening while you drive, do the dishes, or mow the lawn!