One of the biggest sticking points I see in most of my clients is social media. They don’t want to be on it, but they feel like they have to. So they post, they don’t get engagement, and they get frustrated, blame the algorithm, and give up, sure their business is doomed because of it. In this episode, I’m answering a question that came in from a listener that will resonate with anyone that’s not loving social media right now and not sure if it’s even worth the effort…and that question is…do you have to be on social media to build a business?
“Anything of these negative, low vibes thoughts that you’re having around social media, I would say 99.9% of them are coming from your ego.” - Shawn Mynar
“I will tell you that no, you don’t have to do everything for your business. You just have to do what feels right and best and fun for you and that is what comes from your inner voice, your inner knowing.” - Shawn Mynar
“Social media is the icing on your business building cake… it is not the end all be all to your business. It is certainly not what you should be relying on to make your income.” - Shawn Mynar
“The engagement that you do or don’t get on social media does not say anything about you or your business or your ability to be successful.” - Shawn Mynar
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FULL EPISODE TRANSCRIPT BELOW:
One of the biggest sticking points I see in most of my business coaching clients is social media. They don't want to be on it, but they feel like they have to. So they post, they don't get the engagement they want. They get frustrated, blame the algorithm and give up sure their business is doomed because of it. So in this episode, I'm answering a question that came in from a listener that I think will resonate with anyone that's not loving social media right now. And not sure if it's even worth the effort. And that question is, do you have to be on social media to build a business? Let's find out the answer. Hey, there, I'm Sean miner, and this is unstuck entrepreneur. I'm a former nutritionist who turned a struggling stressful nutrition practice into a thriving freedom build online business, where I work from home in my sweatpants while reaching and helping 1000s of people all at the same time. Now I'm obsessed with showing other heart centered coaches, practitioners and solopreneurs how to build a business and life they love. Consider this podcast, your safe space to learn both the inner work and practical strategies required to build the impactful profitable business of your dreams, no hustle, grind, or long hours required. That's right hustle culture, not welcome here. Let's get into today's session. Hey, hey there, friends. Welcome back to the unstuck entrepreneur podcast. So happy to have you here tuning in, checking out the show. And of course, we're so grateful for your support. This episode, I'm just gonna say right here is probably going to be just a social media tangent on so many levels, who knows where this is gonna go. But I love this question. And just based on what I'm hearing from you all, either as a client of mine, or just the conversations we're having over on the DMS, of Instagram, social media, in general is like a sticking point. It's like this thing in a lot of small business owners worlds that they don't love, especially right now. And I feel like it's just getting worse and worse, just with the changes that happen in social media and the environment and the algorithms and all that stuff. There's a lot going on. And so to get this question, I think really summed up what a lot of you all are thinking and wondering and the conversations that I'm having. So I thought I would share it here on this show. And like I said, I will hopefully answer the actual question. But be prepared for this to go in all different di